Groundwork

Clothing and laundry · County · Florida

Clothing and shoe stores in Osceola County, FL

How Osceola County, FL compares with other counties and the U.S. for clothing and shoe stores: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 57 out of 100: Upper middle

Ranked #785 of 2,087 scored counties
#25 of 58 scored counties in Florida

Listings
169
73 chain locations (43%)
Official establishments
111
+0.9% since 2019
Household spending a year
$257.7M
On clothing, shoes and related services · $1,805 a household
Spending per listing
$1.5M
20% above the U.S.
Listings per 10k households
11.8
27% below the U.S.
Population, 2025
481,718
+23.2% since 2020

See the clothing and shoe stores around any address in Osceola County

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Osceola County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 169 clothing and shoe stores in Osceola County. 73 of them (43%) are chain locations, against 44% across the U.S. Per 10,000 households, that is 11.8, 27% below the U.S. rate of 16.2.

At $1,805 per household (12% below the U.S. average), households in Osceola County spend about $257.7M a year on clothing, shoes and related services. That is about $1.5M of household spending for each store on map listings, 20% above the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.

The official count of businesses with payroll classed as clothing and shoe stores in Osceola County was 111 in 2023, up 0.9% from 2019. That is one for every 1,286 households, against one for every 1,273 across the U.S. Another 476 one-person businesses have no payroll, by official counts. Since fiscal 2022, 2 SBA-backed loans worth $221K have gone to businesses classed as clothing and shoe stores in Osceola County.

Population estimates show Osceola County grew 23.2% from 2020 to 2025, faster than the U.S. (+3.1%). Osceola County scores 57 (upper middle) on the Groundwork market score for clothing and shoe stores, ranking #785 of 2,087 scored counties and #25 of 58 scored counties in Florida.

How Osceola County compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Osceola County, FL compared with Florida and the U.S.
MeasureOsceola CountyFloridaU.S.
Listings per 10k households11.818.116.2
Spending per listing$1.5M$1.1M$1.3M
Households per official establishment1,2861,0541,273
Official establishment growth, 2019–2023+0.9%−9.5%−12.2%
Population growth, 2020–2025+23.2%+8.7%+3.1%
Spending per household on clothing, shoes and related services$1,805$1,922$2,055
Median household income$72,637$74,568$80,734
Groundwork market score5736

Official counts and lending

Businesses

Official establishments, 2019 to 2023
110 → 111+0.9% over the period
Employees, 2023
2,491
Annual payroll, 2023
$53.1M
One-person businesses, 2023
476Businesses with no payroll
Map listings, September 2026
16973 chain locations
Listings at the U.S. rate for this spending
203The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$221K

SBA-backed loans to businesses classed as clothing and shoe stores in Osceola County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Osceola County

Population, 2025 estimate
481,718+23.2% since 2020
Households
142,794
Median age
37.5
Homes lived in by their owners
65%
Vehicles per household
1.9
Land area
1,327 sq. mi.
People per square mile
322
Median household income
$72,637+38.9% vs. 2015–2019, before inflation
Average household income
$91,670
Median home value
$353,300
Jobs located here
119,328
Daytime population
341,475Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Osceola County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of Osceola County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across Florida

Every Florida market ranked →

The highest-scoring counties in Florida for clothing and shoe stores, numbered among those based in Florida, with Osceola County marked.

Top counties in Florida

Counties in Florida ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Flagler County, FL90275.1$3.8M+21.0%#26 of 2,087
2Wakulla County, FL8853.9$4.8M+12.3%#38 of 2,087
3Santa Rosa County, FL88547.4$2.7M+11.7%#46 of 2,087
4Sumter County, FL85365.1$3.6M+21.1%#71 of 2,087
5Baker County, FL8255.5$3.5M+5.8%#123 of 2,087
6Citrus County, FL80395.5$3.1M+11.1%#154 of 2,087
7St. Lucie County, FL791128.1$2.2M+21.4%#174 of 2,087
8Lake County, FL781247.5$2.5M+18.1%#182 of 2,087
9Hernando County, FL77556.7$2.6M+13.3%#195 of 2,087
10Hendry County, FL73128.5$2M+21.5%#297 of 2,087
25Osceola County, FL5716911.8$1.5M+23.2%#785 of 2,087

Other business types in Osceola County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in Osceola County, FL?

Osceola County has 169 clothing and shoe stores on map listings as of September 2026. 73 of them (43%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 111 businesses with payroll classed as clothing and shoe stores in 2023, up 0.9% from 2019. Official counts list 476 one-person businesses without payroll.

How much do households in Osceola County, FL spend on clothing, shoes and related services?

About $257.7M a year, or $1,805 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 169 clothing and shoe stores on map listings, it comes to $1.5M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 142,794 households in Osceola County and national spending patterns by income.

How does Osceola County, FL compare with the U.S. for clothing and shoe stores?

Osceola County has 11.8 clothing and shoe stores per 10,000 households, 27% below the U.S. rate of 16.2. Spending per store is $1.5M, 20% above the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, Osceola County would have about 203, against 169 on map listings. There is one business with payroll in the industry for every 1,286 households, against one for every 1,273 across the U.S. The official count rose 0.9% from 2019 to 2023, against −12.2% for the U.S.

How fast is Osceola County, FL growing?

Population estimates put Osceola County at 481,718 people in 2025, up 23.2% since 2020, faster than the U.S. (+3.1%). It has 142,794 households. The median household income in Osceola County is $72,637 a year, 10% below the U.S. median of $80,734. That rose 38.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Osceola County scores 57 for clothing and shoe stores (upper middle), #785 of 2,087 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Osceola County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in Osceola County

Screening a site or an acquisition in Osceola County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Osceola County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.