Groundwork

Clothing and laundry · County · Wisconsin

Clothing, shoe and laundry businesses in Dodge County, WI

How Dodge County, WI compares with other counties and the U.S. for clothing, shoe and laundry businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 71 out of 100: Upper middle

Ranked #346 of 2,210 scored counties
#20 of 67 scored counties in Wisconsin

Listings
43
12 chain locations (28%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$68.2M
On clothing, shoes and related services · $1,899 a household
Spending per listing
$1.6M
80% above the U.S.
Listings per 10k households
12.0
48% below the U.S.
Population, 2025
89,097
−0.3% since 2020

See the clothing, shoe and laundry businesses around any address in Dodge County

The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Dodge County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,899 per household (8% below the U.S. average), households in Dodge County spend about $68.2M a year on clothing, shoes and related services. That works out to $1.6M per business, 80% above the U.S. figure of $880K.

Dodge County has 43 clothing, shoe and laundry businesses on map listings as of September 2026. 12 of them (28%) are chain locations, against 37% across the U.S. That is 12.0 per 10,000 households, 48% below the U.S. rate of 23.3.

The official count of businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in Dodge County was 5 in 2023. That is one for every 7,182 households, against one for every 1,008 across the U.S. Official counts list 49 one-person businesses without payroll.

Between 2020 and 2025, the population of Dodge County declined 0.3%, against +3.1% for the U.S. The Groundwork market score for clothing, shoe and laundry businesses in Dodge County is 71 (upper middle), #346 of 2,210 scored counties and #20 of 67 scored counties in Wisconsin. That puts it in the top quarter of counties.

How Dodge County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing, shoes and laundry in Dodge County, WI compared with Wisconsin and the U.S.
MeasureDodge CountyWisconsinU.S.
Listings per 10k households12.018.123.3
Spending per listing$1.6M$1.1M$880K
Households per official establishment7,1821,5531,008
Official establishment growth, 2019–2023n/a−15.7%−12.0%
Population growth, 2020–2025−0.3%+1.3%+3.1%
Spending per household on clothing, shoes and related services$1,899$2,003$2,055
Median household income$75,929$77,485$80,734
Groundwork market score7172

Official counts and lending

Businesses

Official establishments, 2019 to 2023
8 → 5
Employees, 2023
46
Annual payroll, 2023
$778K
One-person businesses, 2023
49Businesses with no payroll
Map listings, September 2026
4312 chain locations
Listings at the U.S. rate for this spending
78The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in Dodge County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Dodge County

Population, 2025 estimate
89,097−0.3% since 2020
Households
35,910
Median age
43.7
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
876 sq. mi.
People per square mile
101
Median household income
$75,929+25.2% vs. 2015–2019, before inflation
Average household income
$90,922
Median home value
$231,900
Jobs located here
34,764
Daytime population
79,179Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Dodge County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.

Or open the report at the center of Dodge County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Clothing, shoes and laundry across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for clothing, shoe and laundry businesses, numbered among those based in Wisconsin, with Dodge County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1St. Croix County, WI904010.7$2.2M+4.7%#20 of 2,210
2Calumet County, WI86198.9$2.4M+2.9%#60 of 2,210
3Lafayette County, WI8357.4$2.6M+5.2%#92 of 2,210
4Pierce County, WI822012.6$1.7M+3.1%#109 of 2,210
5Oconto County, WI81137.7$2.5M+2.9%#116 of 2,210
6Washington County, WI806611.6$1.9M+1.8%#134 of 2,210
7Adams County, WI7677.4$2.4M+5.2%#204 of 2,210
8Waushara County, WI7587.6$2.4M+2.8%#226 of 2,210
9Grant County, WI75199.5$1.9M+0.9%#232 of 2,210
10Trempealeau County, WI74108.0$2.4M+1.1%#254 of 2,210
20Dodge County, WI714312.0$1.6M−0.3%#346 of 2,210

Other business types in Dodge County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing, shoe and laundry businesses are in Dodge County, WI?

Map listings as of September 2026 show 43 clothing, shoe and laundry businesses in Dodge County. 12 of them (28%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 5 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023. Official counts also show 49 one-person businesses without payroll.

How much do households in Dodge County, WI spend on clothing, shoes and related services?

About $68.2M a year, or $1,899 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 43 clothing, shoe and laundry businesses on map listings, it comes to $1.6M per business. It is estimated from the incomes of the 35,910 households in Dodge County and national spending patterns by income.

How does Dodge County, WI compare with the U.S. for clothing, shoe and laundry businesses?

Dodge County has 12.0 clothing, shoe and laundry businesses per 10,000 households, 48% below the U.S. rate of 23.3. Spending per business is $1.6M, 80% above the U.S. figure of $880K. At the U.S. ratio of clothing, shoe and laundry businesses to household spending, Dodge County would have about 78, against 43 on map listings. There is one business with payroll in the industry for every 7,182 households, against one for every 1,008 across the U.S.

How fast is Dodge County, WI growing?

Population estimates put Dodge County at 89,097 people in 2025, down 0.3% since 2020, against +3.1% for the U.S. It has 35,910 households. The median household income in Dodge County is $75,929 a year, 6% below the U.S. median of $80,734. That rose 25.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Dodge County scores 71 for clothing, shoe and laundry businesses (upper middle), #346 of 2,210 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Dodge County. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in Dodge County

Screening a site or an acquisition in Dodge County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Dodge County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.