Groundwork

Child care · County · Wisconsin

Child care centers and preschools in Monroe County, WI

Competitor counts, household spending and official business counts for child care centers and preschools in Monroe County, WI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 39 out of 100: Lower middle

Ranked #1,129 of 1,611 scored counties
#37 of 45 scored counties in Wisconsin

Listings
11
1 chain location (9%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$6.5M
On child care and other personal services · $357 a household
Spending per listing
$595K
41% below the U.S.
Listings per 10k households
6.0
3% above the U.S.
Population, 2025
46,572
+0.6% since 2020

See the child care centers and preschools around any address in Monroe County

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Monroe County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 11 child care centers and preschools in Monroe County. One of them (9%) is a chain location, against 12% across the U.S. That comes to 6.0 for every 10,000 households, 3% above the U.S. rate of 5.8.

Households in Monroe County spend about $6.5M a year on child care and other personal services, or $357 per household, 38% below the U.S. average. That is about $595K of household spending for each center on map listings, 41% below the U.S. figure of $1M.

Official counts show 8 businesses with payroll classed as child care services in Monroe County in 2023. That is one for every 2,288 households, against one for every 1,573 across the U.S. Another 90 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $559K has gone to businesses classed as child care services in Monroe County.

Population estimates put the population change in Monroe County from 2020 to 2025 at +0.6%, slower than the U.S. (+3.1%). Monroe County scores 39 (lower middle) on the Groundwork market score for child care centers and preschools, ranking #1,129 of 1,611 scored counties and #37 of 45 scored counties in Wisconsin.

How Monroe County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Monroe County, WI compared with Wisconsin and the U.S.
MeasureMonroe CountyWisconsinU.S.
Listings per 10k households6.05.15.8
Spending per listing$595K$832K$1M
Households per official establishment2,2881,5611,573
Official establishment growth, 2019–2023n/a+0.3%+5.7%
Population growth, 2020–2025+0.6%+1.3%+3.1%
Spending per household on child care and other personal services$357$422$581
Median household income$69,467$77,485$80,734
Groundwork market score3935

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9 → 8
Employees, 2023
72
Annual payroll, 2023
$1.9M
One-person businesses, 2023
90Businesses with no payroll
Map listings, September 2026
111 chain location
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$559K

SBA-backed loans to businesses classed as child care services in Monroe County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Monroe County

Population, 2025 estimate
46,572+0.6% since 2020
Households
18,301
Median age
40.0
Homes lived in by their owners
73%
Vehicles per household
1.9
Land area
901 sq. mi.
People per square mile
51
Median household income
$69,467+16.6% vs. 2015–2019, before inflation
Average household income
$87,535
Median home value
$210,000
Jobs located here
19,806
Daytime population
44,513Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Monroe County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of Monroe County. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for child care centers and preschools, numbered among those based in Wisconsin, with Monroe County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Washington County, WI74183.2$1.6M+1.8%#169 of 1,611
2Door County, WI7153.3$1.2M+1.6%#232 of 1,611
3Fond du Lac County, WI70102.3$1.7M+0.5%#250 of 1,611
4Walworth County, WI70133.0$1.5M+0.8%#251 of 1,611
5Marathon County, WI69122.1$1.9M+1.0%#271 of 1,611
6Sauk County, WI6972.5$1.6M+1.3%#274 of 1,611
7Manitowoc County, WI6982.3$1.6M+0.4%#275 of 1,611
8Outagamie County, WI69303.8$1.2M+2.6%#287 of 1,611
9Pierce County, WI6774.4$1.1M+3.1%#340 of 1,611
10St. Croix County, WI67215.6$987K+4.7%#342 of 1,611
37Monroe County, WI39116.0$595K+0.6%#1,129 of 1,611

Other business types in Monroe County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in Monroe County, WI?

Monroe County has 11 child care centers and preschools on map listings as of September 2026. One of them (9%) is a chain location. The listings count day care centers and preschools. Official counts show 8 businesses with payroll classed as child care services in 2023. Official counts list 90 one-person businesses without payroll.

How much do households in Monroe County, WI spend on child care and other personal services?

About $6.5M a year, or $357 per household. That is 38% below the U.S. average (an index of 62, where 100 is the U.S. average). Spread across the 11 child care centers and preschools on map listings, it comes to $595K per center. It is estimated from the incomes of the 18,301 households in Monroe County and national spending patterns by income.

How does Monroe County, WI compare with the U.S. for child care centers and preschools?

Monroe County has 6.0 child care centers and preschools per 10,000 households, 3% above the U.S. rate of 5.8. Spending per center is $595K, 41% below the U.S. figure of $1M. At the national ratio of child care centers and preschools to household spending, Monroe County would have about 7, against 11 on map listings. There is one business with payroll in the industry for every 2,288 households, against one for every 1,573 across the U.S.

How fast is Monroe County, WI growing?

Population estimates put Monroe County at 46,572 people in 2025, up 0.6% since 2020, slower than the U.S. (+3.1%). It has 18,301 households. The median household income in Monroe County is $69,467 a year, 14% below the U.S. median of $80,734. That rose 16.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Monroe County scores 39 for child care centers and preschools (lower middle), #1,129 of 1,611 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Monroe County. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in Monroe County

Screening a site or an acquisition in Monroe County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Monroe County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.