Groundwork

Child care · Small-town market · Indiana

Child care centers and preschools in the Marion, IN area

Competitor counts, household spending and official business counts for child care centers and preschools in the Marion, IN area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 32 out of 100: Lower middle

Ranked #372 of 454 scored small-town markets
#16 of 18 scored small-town markets based in Indiana

Listings
18
1 chain location (6%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$7.7M
On child care and other personal services · $287 a household
Spending per listing
$426K
57% below the U.S.
Listings per 10k households
6.7
16% above the U.S.
Population, 2025
66,524
0.0% since 2020

See the child care centers and preschools around any address in the Marion area

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Marion area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Marion area scores 32 (lower middle) on the Groundwork market score for child care centers and preschools, ranking #372 of 454 scored small-town markets and #16 of 18 scored small-town markets based in Indiana. That puts it in the bottom quarter of small-town markets.

Households in the Marion area spend about $7.7M a year on child care and other personal services, or $287 per household, 51% below the U.S. average. Spread across 18 child care centers and preschools, that is $426K per center, 57% below the U.S. figure of $1M.

There are 18 child care centers and preschools on map listings in the Marion area as of September 2026. One of them (6%) is a chain location, against 12% across the U.S. That comes to 6.7 for every 10,000 households, 16% above the U.S. rate of 5.8.

Official counts show 9 businesses with payroll classed as child care services in the Marion area in 2023. That is one for every 2,975 households, against one for every 1,573 across the U.S. Between 2020 and 2025, the population of the Marion area held about level, against +3.1% for the U.S.

How the Marion area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Marion, IN area compared with Indiana and the U.S.
MeasureMarion areaIndianaU.S.
Listings per 10k households6.75.95.8
Spending per listing$426K$668K$1M
Households per official establishment2,9751,8931,573
Official establishment growth, 2019–2023n/a+2.1%+5.7%
Population growth, 2020–20250.0%+2.7%+3.1%
Spending per household on child care and other personal services$287$396$581
Median household income$53,522$71,957$80,734
Groundwork market score3234

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9
Employees, 2023
100
Annual payroll, 2023
$1.8M
One-person businesses, 2023
86Businesses with no payroll
Map listings, September 2026
181 chain location
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as child care services in the Marion area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Marion area

Population, 2025 estimate
66,5240.0% since 2020
Households
26,773
Median age
40.1
Homes lived in by their owners
73%
Vehicles per household
1.9
Land area
414 sq. mi.
People per square mile
160
Median household income
$53,522+20.7% vs. 2015–2019, before inflation
Average household income
$71,971
Median home value
$122,300
Jobs located here
28,051
Daytime population
67,529Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Marion area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of the Marion area. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across Indiana

Every Indiana market ranked →

The highest-scoring small-town markets in Indiana for child care centers and preschools, numbered among those based in Indiana, with the Marion area marked.

Top small-town markets in Indiana

Small-town markets in Indiana ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Jasper, IN6784.6$903K+0.9%#99 of 454
2Kendallville, IN6373.9$915K+1.0%#123 of 454
3Auburn, IN6274.1$882K+2.9%#131 of 454
4New Castle, IN6063.2$977K+0.5%#145 of 454
5Bedford, IN55105.2$653K+1.2%#191 of 454
6Washington, IN5254.2$852K+2.5%#213 of 454
7Angola, IN5296.4$585K+1.0%#221 of 454
8Seymour, IN5195.0$728K+1.9%#226 of 454
9Huntington, IN4563.9$847K+1.6%#273 of 454
10Richmond, IN44145.2$609K−0.5%#284 of 454
16Marion, IN32186.7$426K0.0%#372 of 454

Other business types in the Marion area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in the Marion, IN area?

As of September 2026, map listings count 18 child care centers and preschools in the Marion area. One of them (6%) is a chain location. The listings count day care centers and preschools. Official counts show 9 businesses with payroll classed as child care services in 2023. Another 86 one-person businesses have no payroll, by official counts.

How much do households in the Marion, IN area spend on child care and other personal services?

About $7.7M a year, or $287 per household. That is 51% below the U.S. average (an index of 49, where 100 is the U.S. average). Spread across the 18 child care centers and preschools on map listings, it comes to $426K per center. It is estimated from the incomes of the 26,773 households in the Marion area and national spending patterns by income.

How does the Marion, IN area compare with the U.S. for child care centers and preschools?

The Marion area has 6.7 child care centers and preschools per 10,000 households, 16% above the U.S. rate of 5.8. Spending per center is $426K, 57% below the U.S. figure of $1M. At the U.S. ratio of child care centers and preschools to household spending, the Marion area would have about 8, against 18 on map listings. There is one business with payroll in the industry for every 2,975 households, against one for every 1,573 across the U.S.

How fast is the Marion, IN area growing?

Population estimates put the Marion area at 66,524 people in 2025, unchanged since 2020, against +3.1% for the U.S. It has 26,773 households. Median household income in the Marion area is $53,522, 34% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 20.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Marion area scores 32 for child care centers and preschools (lower middle), #372 of 454 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Marion area. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in the Marion area

Screening a site or an acquisition in the Marion area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Marion area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.