Groundwork

Beauty and personal care · Small-town market · Nevada

Barbershops in the Winnemucca, NV area

The barbershops in the Winnemucca, NV area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$6.7M
On personal care products and services · $966 a household
Spending per listing
$3.3M
Too few listings to compare
Listings per 10k households
2.9
Too few listings to compare
Population, 2025
17,267
0.0% since 2020

See the barbershops around any address in the Winnemucca area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Winnemucca area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 2 barbershops in the Winnemucca area. That is 2.9 per 10,000 households.

At $966 per household (4% below the U.S. average), households in the Winnemucca area spend about $6.7M a year on personal care products and services. That is about $3.3M of household spending for each shop on map listings. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

There is no official count of businesses with payroll classed as barber shops in the Winnemucca area: counts under 3 aren’t published. Official counts list 3 one-person businesses without payroll.

Population estimates show the Winnemucca area held about level from 2020 to 2025, against +3.1% for the U.S. With 2 barbershops on map listings, the Winnemucca area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Winnemucca area compares

The same measures for Nevada and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Winnemucca, NV area compared with Nevada and the U.S.
MeasureWinnemucca areaNevadaU.S.
Listings per 10k households2.93.85.3
Spending per listing$3.3M$2.7M$1.9M
Households per official establishmentn/a18,79116,589
Official establishment growth, 2019–2023n/a+156.0%+28.5%
Population growth, 2020–20250.0%+5.3%+3.1%
Spending per household on personal care products and services$966$1,005$1,005
Median household income$81,073$78,260$80,734
Groundwork market scoreNot scored62

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
3Businesses with no payroll
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in the Winnemucca area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Winnemucca area

Population, 2025 estimate
17,2670.0% since 2020
Households
6,911
Median age
39.0
Homes lived in by their owners
74%
Vehicles per household
2.2
Land area
9,641 sq. mi.
People per square mile
2
Median household income
$81,073+19.7% vs. 2015–2019, before inflation
Average household income
$91,890
Median home value
$278,300
Jobs located here
6,951
Daytime population
16,323Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Winnemucca area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Winnemucca area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Barbershops across Nevada

Every Nevada market ranked →

The highest-scoring small-town markets in Nevada for barbershops, numbered among those based in Nevada, with the Winnemucca area marked.

Top small-town markets in Nevada

Small-town markets in Nevada ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Elko, NV8652.5$4.1M+2.1%#12 of 377
2Pahrump, NV8652.3$3.9M+10.3%#13 of 377
3Gardnerville Ranchos, NV-CA8462.8$4M+0.9%#17 of 377
Winnemucca, NVNot scored22.9$3.3M0.0%

Other business types in the Winnemucca area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Winnemucca, NV area?

The Winnemucca area has 2 barbershops on map listings as of September 2026. The listings count barbershops. No official count is published for barber shops in the Winnemucca area: counts under 3 are left out. Official counts also show 3 one-person businesses without payroll.

How much do households in the Winnemucca, NV area spend on personal care products and services?

About $6.7M a year, or $966 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 2 barbershops on map listings, it comes to $3.3M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 6,911 households in the Winnemucca area and national spending patterns by income.

How does the Winnemucca, NV area compare with the U.S. for barbershops?

The Winnemucca area has 2 barbershops on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of barbershops to household spending, the Winnemucca area would have about 4, against 2 on map listings.

How fast is the Winnemucca, NV area growing?

Population estimates put the Winnemucca area at 17,267 people in 2025, unchanged since 2020, against +3.1% for the U.S. It has 6,911 households. Median household income in the Winnemucca area is $81,073, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 19.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Winnemucca area has no market score for barbershops: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Winnemucca area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Winnemucca area

Screening a site or an acquisition in the Winnemucca area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Winnemucca area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.