Groundwork

Beauty and personal care · County · Illinois

Barbershops in White County, IL

How White County, IL compares with other counties and the U.S. for barbershops: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$4.7M
On personal care products and services · $836 a household
Spending per listing
$1.6M
16% below the U.S.
Listings per 10k households
5.3
In line with the U.S.
Population, 2025
13,250
−4.0% since 2020

See the barbershops around any address in White County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of White County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in White County spend about $4.7M a year on personal care products and services, or $836 per household, 17% below the U.S. average. That works out to $1.6M per shop, 16% below the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

White County has 3 barbershops on map listings as of September 2026. Per 10,000 households, that is 5.3, in line with the U.S. rate of 5.3.

Official counts don’t publish a figure for barber shops in White County, since they leave out counts under 3.

Between 2020 and 2025, the population of White County declined 4.0%, against +3.1% for the U.S. With 3 barbershops on map listings, White County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How White County compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in White County, IL compared with Illinois and the U.S.
MeasureWhite CountyIllinoisU.S.
Listings per 10k households5.35.15.3
Spending per listing$1.6M$2.1M$1.9M
Households per official establishmentn/a17,13116,589
Official establishment growth, 2019–2023n/a+38.0%+28.5%
Population growth, 2020–2025−4.0%−0.6%+3.1%
Spending per household on personal care products and services$836$1,063$1,005
Median household income$54,813$83,390$80,734
Groundwork market scoreNot scored39

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
0Businesses with no payroll
Map listings, September 2026
30 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in White County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in White County

Population, 2025 estimate
13,250−4.0% since 2020
Households
5,672
Median age
45.0
Homes lived in by their owners
77%
Vehicles per household
1.9
Land area
495 sq. mi.
People per square mile
28
Median household income
$54,813+11.2% vs. 2015–2019, before inflation
Average household income
$70,222
Median home value
$108,100
Jobs located here
4,152
Daytime population
11,826Residents who don’t work, plus everyone whose job is here

Looking at a specific site in White County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of White County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Barbershops across Illinois

Every Illinois market ranked →

The highest-scoring counties in Illinois for barbershops, numbered among those based in Illinois, with White County marked.

Top counties in Illinois

Counties in Illinois ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1McHenry County, IL83383.2$3.7M+2.5%#46 of 1,356
2Grundy County, IL7294.4$2.5M+2.9%#187 of 1,356
3Kendall County, IL71214.6$2.6M+9.9%#205 of 1,356
4Will County, IL711225.0$2.4M+2.2%#210 of 1,356
5Madison County, IL67423.8$2.6M−1.0%#289 of 1,356
6Effingham County, IL6353.6$2.8M−0.5%#384 of 1,356
7McLean County, IL63284.0$2.6M+0.1%#385 of 1,356
8Adams County, IL6072.5$3.7M−2.1%#441 of 1,356
9Champaign County, IL60323.7$2.5M+1.8%#450 of 1,356
10Tazewell County, IL59213.9$2.6M−0.9%#466 of 1,356
White County, ILNot scored35.3$1.6M−4.0%

Other business types in White County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in White County, IL?

Map listings as of September 2026 show 3 barbershops in White County. The listings count barbershops. No official count is published for barber shops in White County: counts under 3 are left out.

How much do households in White County, IL spend on personal care products and services?

About $4.7M a year, or $836 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 3 barbershops on map listings, it comes to $1.6M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 5,672 households in White County and national spending patterns by income.

How does White County, IL compare with the U.S. for barbershops?

White County has 5.3 barbershops per 10,000 households, in line with the U.S. rate of 5.3. Spending per shop is $1.6M, 16% below the U.S. figure of $1.9M. The count on map listings matches the U.S. ratio of barbershops to household spending.

How fast is White County, IL growing?

Population estimates put White County at 13,250 people in 2025, down 4.0% since 2020, against +3.1% for the U.S. It has 5,672 households. The median household income in White County is $54,813 a year, 32% below the U.S. median of $80,734. That rose 11.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. White County has no market score for barbershops: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in White County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in White County

Screening a site or an acquisition in White County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of White County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.