Groundwork

Food and drink · County · Wisconsin

Bakeries and dessert shops in Eau Claire County, WI

How Eau Claire County, WI compares with other counties and the U.S. for bakeries and dessert shops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 69 out of 100: Upper middle

Ranked #292 of 1,889 scored counties
#11 of 61 scored counties in Wisconsin

Listings
29
13 chain locations (45%)
Official establishments
23
All snack bars and retail bakeries · +9.5% since 2019
Household spending a year
$173.2M
On food away from home · $3,873 a household
Spending per listing
$6M
44% above the U.S.
Listings per 10k households
6.5
34% below the U.S.
Population, 2025
109,033
+3.0% since 2020

See the bakeries and dessert shops around any address in Eau Claire County

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Eau Claire County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 29 bakeries and dessert shops in Eau Claire County. 13 of them (45%) are chain locations, against 35% across the U.S. Per 10,000 households, that is 6.5, 34% below the U.S. rate of 9.8.

Households in Eau Claire County spend about $173.2M a year on food away from home, or $3,873 per household, 5% below the U.S. average. That is about $6M of household spending for each shop on map listings, 44% above the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.

In 2023, official counts showed 23 businesses with payroll in Eau Claire County classed as snack bars and retail bakeries, up 9.5% from 2019. That is one for every 1,945 households, against one for every 1,369 across the U.S. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Another 3 one-person businesses have no payroll, by official counts. Since fiscal 2022, 3 SBA-backed loans worth $3.1M have gone to businesses classed as snack bars and retail bakeries in Eau Claire County.

Population estimates put the population change in Eau Claire County from 2020 to 2025 at +3.0%, in step with the U.S. (+3.1%). The Groundwork market score for bakeries and dessert shops in Eau Claire County is 69 (upper middle), #292 of 1,889 scored counties and #11 of 61 scored counties in Wisconsin. That puts it in the top quarter of counties.

How Eau Claire County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Eau Claire County, WI compared with Wisconsin and the U.S.
MeasureEau Claire CountyWisconsinU.S.
Listings per 10k households6.57.69.8
Spending per listing$6M$5.2M$4.1M
Households per official establishment (all snack bars and retail bakeries)1,9451,7351,369
Official establishment growth, 2019–2023+9.5%+35.1%+24.6%
Population growth, 2020–2025+3.0%+1.3%+3.1%
Spending per household on food away from home$3,873$3,959$4,070
Median household income$74,546$77,485$80,734
Groundwork market score6964

Official counts and lending

Businesses

Official establishments, 2019 to 2023
21 → 23All snack bars and retail bakeries · +9.5% over the period
Employees, 2023
390
Annual payroll, 2023
$6.2M
One-person businesses, 2023
3All snack bars and retail bakeries with no payroll
Map listings, September 2026
2913 chain locations
Listings at the U.S. rate for this spending
42The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$3.1M

SBA-backed loans to businesses classed as snack bars and retail bakeries in Eau Claire County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in Eau Claire County

Population, 2025 estimate
109,033+3.0% since 2020
Households
44,726
Median age
37.4
Homes lived in by their owners
61%
Vehicles per household
1.9
Land area
638 sq. mi.
People per square mile
168
Median household income
$74,546+25.3% vs. 2015–2019, before inflation
Average household income
$100,242
Median home value
$261,000
Jobs located here
60,899
Daytime population
119,781Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Eau Claire County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of Eau Claire County. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for bakeries and dessert shops, numbered among those based in Wisconsin, with Eau Claire County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Washington County, WI83264.6$9.6M+1.8%#57 of 1,889
2Pierce County, WI81106.3$6.8M+3.1%#76 of 1,889
3Oconto County, WI81105.9$6.4M+2.9%#77 of 1,889
4Clark County, WI7753.9$9.3M+1.2%#124 of 1,889
5Calumet County, WI76115.1$8.2M+2.9%#138 of 1,889
6St. Croix County, WI75256.7$7M+4.7%#162 of 1,889
7Winnebago County, WI72385.2$7.3M+1.4%#215 of 1,889
8Monroe County, WI7052.7$13.4M+0.6%#251 of 1,889
9Jefferson County, WI70195.4$7.3M+0.3%#255 of 1,889
10Fond du Lac County, WI70235.3$7.2M+0.5%#257 of 1,889
11Eau Claire County, WI69296.5$6M+3.0%#292 of 1,889

Other business types in Eau Claire County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in Eau Claire County, WI?

There are 29 bakeries and dessert shops on map listings in Eau Claire County as of September 2026. 13 of them (45%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 23 businesses with payroll classed as snack bars and retail bakeries in 2023, up 9.5% from 2019. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts list 3 one-person businesses without payroll.

How much do households in Eau Claire County, WI spend on food away from home?

About $173.2M a year, or $3,873 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 29 bakeries and dessert shops on map listings, it comes to $6M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 44,726 households in Eau Claire County and national spending patterns by income.

How does Eau Claire County, WI compare with the U.S. for bakeries and dessert shops?

Eau Claire County has 6.5 bakeries and dessert shops per 10,000 households, 34% below the U.S. rate of 9.8. Spending per shop is $6M, 44% above the U.S. figure of $4.1M. At the national ratio of bakeries and dessert shops to household spending, Eau Claire County would have about 42, against 29 on map listings. There is one business with payroll in the industry for every 1,945 households, against one for every 1,369 across the U.S. The official count rose 9.5% from 2019 to 2023, against +24.6% for the U.S.

How fast is Eau Claire County, WI growing?

Population estimates put Eau Claire County at 109,033 people in 2025, up 3.0% since 2020, in step with the U.S. (+3.1%). It has 44,726 households. Median household income in Eau Claire County is $74,546, 8% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Eau Claire County scores 69 for bakeries and dessert shops (upper middle), #292 of 1,889 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Eau Claire County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in Eau Claire County

Screening a site or an acquisition in Eau Claire County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Eau Claire County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.