County profile · Arkansas
Craighead County, AR market data
Population, household spending and competition for 56 business types in Craighead County, each scored against other counties.
- Population, 2025
- 116,957
- +4.8% since 2020
- Households
- 44,437
- Median household income
- $59,548
- +25.9% vs. 2015–2019, before inflation
- Median home value
- $210,400
- Jobs located here
- 53,731
- Highest market score
- 73
- Landscaping and lawn care, #183 of 1,493 scored counties
A site report maps the competitors on map listings around any address in Craighead County by name and distance, and the households and spending within reach. Or open the report at the center of Craighead County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 116,957 people live in Craighead County, in 44,437 households. Population estimates show Craighead County grew 4.8% from 2020 to 2025, faster than the U.S. (+3.1%). The median household income in Craighead County is $59,548 a year, 26% below the U.S. median of $80,734. That rose 25.9% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Craighead County spend the most on vehicle insurance (an index of 125, where 100 is the U.S. average) and the least on memberships, classes and admissions (63).
The highest Groundwork market scores in Craighead County are for landscaping and lawn care companies (73), veterinarians (72) and convenience stores (67). Craighead County ranks #183 of 1,493 scored counties for landscaping and lawn care companies.
Craighead County is part of the Jonesboro metro area. For its number of households, Craighead County has the most map listings, relative to the U.S., for pet grooming and boarding businesses (75% above the U.S. rate) and the fewest for child care centers and preschools (26% below the U.S. rate).
All 56 business types in Craighead County
Highest Groundwork market score first. Each score compares Craighead County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Landscaping and lawn care | 73 | #183 of 1,493 | 19 | 4.3 | $3.2M | 109 | 30 |
| Veterinarians | 72 | #237 of 1,485 | 12 | 2.7 | $3M | 109 | 9 |
| Convenience stores | 67 | #534 of 2,261 | 40 | 9.0 | $6.3M | 80 | 3 |
| Grocery and convenience stores | 64 | #637 of 2,402 | 76 | 17.1 | $3.3M | 98 | 24 |
| Funeral homes | 62 | #432 of 1,472 | 7 | 1.6 | $763K | 112 | 5 |
| Gas stations | 60 | #758 of 2,358 | 57 | 12.8 | $2.2M | 93 | 49 |
| Roofing and gutters | 59 | #391 of 1,177 | 16 | 3.6 | $7.3M | 86 | 6 |
| Lawn, cleaning and pest control | 58 | #581 of 1,771 | 44 | 9.9 | $1.4M | 82 | 49 |
| Child care and preschools | 55 | #686 of 1,611 | 19 | 4.3 | $916K | 91 | 26 |
| Grocery stores | 54 | #883 of 2,070 | 27 | 6.1 | $9.3M | 100 | 21 |
| Pet businesses | 54 | #922 of 2,200 | 55 | 12.4 | $649K | 74 | 22 |
| Laundromats | 52 | #353 of 785 | 6 | 1.4 | $12.8M | 103 | Under 3 |
| Yoga, Pilates and fitness studios | 52 | #361 of 777 | 8 | 1.8 | $3.5M | 85 | 9 |
| House cleaning | 52 | #378 of 847 | 15 | 3.4 | $4M | 63 | 12 |
| Pet stores | 52 | #448 of 974 | 11 | 2.5 | $3.2M | 72 | 3 |
| Insurance agencies | 49 | #1,156 of 2,272 | 84 | 18.9 | $1.3M | 103 | 53 |
| Property management | 48 | #482 of 910 | 14 | 3.2 | Index only | 80 | 15 |
| Collision repair and body shops | 48 | #708 of 1,327 | 15 | 3.4 | $2.6M | 84 | 11 |
| Auto repair shops | 47 | #1,338 of 2,378 | 92 | 20.7 | $423K | 95 | 48 |
| Barbershops | 46 | #809 of 1,356 | 20 | 4.5 | $1.8M | 96 | Under 3 |
| Gyms | 45 | #1,113 of 1,792 | 34 | 7.7 | $813K | 62 | 9 |
| Mortgage brokers and lenders | 44 | #550 of 887 | 18 | 4.1 | Index only | 89 | 7 |
| Hair salons | 43 | #1,539 of 2,339 | 128 | 28.8 | $283K | 66 | 13 |
| Electricians | 41 | #795 of 1,160 | 13 | 2.9 | $9M | 75 | 42 |
| HVAC and plumbing | 41 | #1,174 of 1,707 | 32 | 7.2 | $3.6M | 77 | 50 |
| Bakeries and dessert shops | 41 | #1,268 of 1,889 | 46 | 10.4 | $3.3M | 80 | 25 |
| Coffee shops and cafes | 41 | #1,353 of 2,063 | 51 | 11.5 | $3M | 80 | 25 |
| Pest control | 40 | #489 of 699 | 10 | 2.3 | $6M | 59 | 7 |
| Pet grooming and boarding | 40 | #981 of 1,461 | 28 | 6.3 | $1.3M | 50 | 10 |
| Home repair trades | 40 | #1,500 of 2,057 | 61 | 13.7 | $1.9M | 79 | 98 |
| Tire shops | 37 | #1,101 of 1,530 | 23 | 5.2 | $1.7M | 68 | 11 |
| Pizza | 37 | #1,554 of 2,090 | 42 | 9.5 | $3.6M | 71 | 106 |
| Real estate agents and brokers | 37 | #1,769 of 2,176 | 177 | 39.8 | Index only | 65 | 38 |
| Gyms, studios and classes | 36 | #1,628 of 2,088 | 62 | 14.0 | $446K | 67 | 21 |
| Martial arts and dance studios | 35 | #1,043 of 1,334 | 20 | 4.5 | $1.4M | 68 | 12 |
| Sit-down restaurants | 35 | #1,851 of 2,405 | 293 | 65.9 | $517K | 78 | 85 |
| Auto repair and car care | 35 | #1,854 of 2,401 | 185 | 41.6 | $210K | 78 | 75 |
| Real estate | 35 | #1,892 of 2,229 | 215 | 48.4 | Index only | 67 | 74 |
| Chiropractors | 33 | #1,213 of 1,490 | 32 | 7.2 | $1.4M | 59 | 16 |
| Restaurants and cafes | 33 | #1,920 of 2,405 | 496 | 111.6 | $306K | 82 | 220 |
| Home inspectors | 31 | #360 of 415 | 6 | 1.4 | Index only | 40 | 3 |
| Primary care and pediatrics | 31 | #1,365 of 1,656 | 40 | 9.0 | $1.1M | 64 | 88 |
| Clothing, shoes and laundry | 31 | #1,833 of 2,210 | 152 | 34.2 | $507K | 58 | 45 |
| Salons, barbers and spas | 31 | #2,116 of 2,385 | 253 | 56.9 | $143K | 67 | 42 |
| Fast food and sandwich shops | 30 | #1,851 of 2,222 | 80 | 18.0 | $1.9M | 62 | 106 |
| Car washes and detailing | 29 | #1,240 of 1,451 | 27 | 6.1 | $1.4M | 57 | 10 |
| Spas and skin care | 29 | #1,558 of 1,769 | 66 | 14.9 | $549K | 63 | 12 |
| Clothing and shoe stores | 29 | #1,758 of 2,087 | 125 | 28.1 | $616K | 48 | 45 |
| Nail salons | 28 | #1,169 of 1,328 | 33 | 7.4 | $1.1M | 66 | 16 |
| Oil change and quick lube | 27 | #422 of 479 | 6 | 1.4 | $6.5M | 47 | 6 |
| Optometrists and eye care | 24 | #1,164 of 1,302 | 31 | 7.0 | $1.5M | 47 | 12 |
| Physical therapy | 23 | #1,307 of 1,422 | 39 | 8.8 | $1.2M | 49 | 28 |
| Dentists and orthodontists | 23 | #1,794 of 1,886 | 70 | 15.8 | $650K | 66 | 56 |
| Doctors, dentists and clinics | 23 | #2,255 of 2,394 | 562 | 126.5 | $81K | 53 | 203 |
| Dry cleaners | Not scored | Not scored | 3 | 0.7 | $25.7M | 164 | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 3 |
Household spending in Craighead County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $38.9M | $875 | 91 |
| Gasoline and other fuels | $126.6M | $2,848 | 110 |
| Food away from home | $151.5M | $3,410 | 84 |
| Groceries | $251.6M | $5,661 | 90 |
| Personal care products and services | $36.2M | $815 | 81 |
| Child care and other personal services | $17.4M | $392 | 67 |
| Memberships, classes and admissions | $27.6M | $622 | 63 |
| Medical and dental services | $45.5M | $1,024 | 80 |
| Pets | $35.7M | $804 | 88 |
| Clothing, shoes and related services | $77M | $1,733 | 84 |
| Vehicle insurance | $108.3M | $2,437 | 125 |
| Home repairs, maintenance and insurance | $116.7M | $2,626 | 87 |
| Lawn care, cleaning and other household services | $60.4M | $1,360 | 96 |
| Rent and homeowner costs | $624.2M | $14,048 | 84 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Craighead County
- Population, 2025 estimate
- 116,957+4.8% since 2020
- Households
- 44,437
- Median age
- 35.8
- Homes lived in by their owners
- 60%
- Vehicles per household
- 1.8
- Land area
- 707 sq. mi.
- People per square mile
- 160
- Median household income
- $59,548+25.9% vs. 2015–2019, before inflation
- Average household income
- $85,050
- Median home value
- $210,400
- Jobs located here
- 53,731
- Daytime population
- 120,635Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Craighead County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Craighead County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Arkansas 8
- Poinsett County, AR22,543 people
- Greene County, AR46,432 people
- Lawrence County, AR16,238 people
- Jackson County, AR16,712 people
- Randolph County, AR18,838 people
- Mississippi County, AR39,126 people
- Clay County, AR14,280 people
- Cross County, AR16,543 people
Questions
How fast is Craighead County, AR growing?
Population estimates put Craighead County at 116,957 people in 2025, up 4.8% since 2020, faster than the U.S. (+3.1%). It has 44,437 households. Against the 2015–2019 survey, median household income rose 25.9%, before inflation.
How much do households in Craighead County, AR spend?
Households in Craighead County spend about $624.2M a year on rent and homeowner costs, $251.6M on groceries and $151.5M on food away from home. Relative to the U.S., household spending in Craighead County runs highest on vehicle insurance (an index of 125, where 100 is the U.S. average) and lowest on memberships, classes and admissions (63).
Which business types have the highest market scores in Craighead County, AR?
Of the business types scored in Craighead County, landscaping and lawn care companies (73), veterinarians (72) and convenience stores (67) have the highest Groundwork market scores. For landscaping and lawn care companies, that ranks #183 of 1,493 scored counties.
How does Craighead County, AR compare with the U.S.?
Median household income in Craighead County is $59,548, 26% below the U.S. median of $80,734. The population rose 4.8% from 2020 to 2025, against +3.1% for the U.S. The median home value is $210,400, against $332,700 for the U.S. Against the U.S., map listings per household run highest for pet grooming and boarding businesses (75% above the U.S. rate) and lowest for child care centers and preschools (26% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 54 of the 56 business types have a score in Craighead County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Craighead County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Arkansas · Every U.S. market · How we measure
Screening a site or an acquisition in Craighead County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Craighead County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.