Groundwork

Pets · County · Georgia

Veterinarians in Morgan County, GA

The veterinarians in Morgan County, GA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 54 out of 100: Upper middle

Ranked #655 of 1,485 scored counties
#42 of 63 scored counties in Georgia

Listings
5
1 chain location (20%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$7.6M
On pets · $934 a household
Spending per listing
$1.5M
44% below the U.S.
Listings per 10k households
6.2
88% above the U.S.
Population, 2025
22,095
+9.4% since 2020

See the veterinarians around any address in Morgan County

The site report maps the veterinarians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $934 per household (3% above the U.S. average), households in Morgan County spend about $7.6M a year on pets. That is about $1.5M of household spending for each clinic on map listings, 44% below the U.S. figure of $2.7M. The spending figure covers all pets, not only veterinarians.

There are 5 veterinarians on map listings in Morgan County as of September 2026. One of them (20%) is a chain location, against 19% across the U.S. That comes to 6.2 for every 10,000 households, 88% above the U.S. rate of 3.3.

Official counts don’t publish a figure for veterinary services in Morgan County, since they leave out counts under 3.

Between 2020 and 2025, the population of Morgan County grew 9.4%, faster than the U.S. (+3.1%). Morgan County scores 54 (upper middle) on the Groundwork market score for veterinarians, ranking #655 of 1,485 scored counties and #42 of 63 scored counties in Georgia.

How Morgan County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all pets by the veterinarians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Veterinarians in Morgan County, GA compared with Georgia and the U.S.
MeasureMorgan CountyGeorgiaU.S.
Listings per 10k households6.23.43.3
Spending per listing$1.5M$2.7M$2.7M
Households per official establishmentn/a3,8993,767
Official establishment growth, 2019–2023n/a+6.7%+6.8%
Population growth, 2020–2025+9.4%+5.3%+3.1%
Spending per household on pets$934$936$909
Median household income$78,111$77,353$80,734
Groundwork market score5464

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
51 chain location
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as veterinary services in Morgan County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Morgan County

Population, 2025 estimate
22,095+9.4% since 2020
Households
8,120
Median age
43.5
Homes lived in by their owners
78%
Vehicles per household
2.2
Land area
347 sq. mi.
People per square mile
61
Median household income
$78,111+18.0% vs. 2015–2019, before inflation
Average household income
$107,696
Median home value
$342,300
Jobs located here
8,906
Daytime population
20,330Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Morgan County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the veterinarians on map listings by name and distance.

Or open the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.

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Veterinarians across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for veterinarians, numbered among those based in Georgia, with Morgan County marked.

Top counties in Georgia

Counties in Georgia ranked for veterinarians by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Paulding County, GA94132.2$4.8M+12.7%#3 of 1,485
2Henry County, GA90192.2$4.3M+9.5%#12 of 1,485
3Columbia County, GA86173.1$3.4M+7.9%#36 of 1,485
4Douglas County, GA84101.9$4.8M+6.6%#48 of 1,485
5Harris County, GA8153.8$2.7M+6.8%#79 of 1,485
6Effingham County, GA8193.7$2.6M+14.1%#80 of 1,485
7Bartow County, GA81153.7$2.5M+10.5%#81 of 1,485
8Newton County, GA79102.4$3.6M+11.2%#103 of 1,485
9Gwinnett County, GA791033.1$3.2M+6.2%#105 of 1,485
10Houston County, GA79203.1$2.9M+8.5%#108 of 1,485
42Morgan County, GA5456.2$1.5M+9.4%#655 of 1,485

Other business types in Morgan County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many veterinarians are in Morgan County, GA?

As of September 2026, map listings count 5 veterinarians in Morgan County. One of them (20%) is a chain location. The listings count veterinary clinics and animal hospitals. No official count is published for veterinary services in Morgan County: counts under 3 are left out.

How much do households in Morgan County, GA spend on pets?

About $7.6M a year, or $934 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). Spread across the 5 veterinarians on map listings, it comes to $1.5M per clinic. That spending covers all pets, which veterinarians share with other businesses in the trade. It is estimated from the incomes of the 8,120 households in Morgan County and national spending patterns by income.

How does Morgan County, GA compare with the U.S. for veterinarians?

Morgan County has 6.2 veterinarians per 10,000 households, 88% above the U.S. rate of 3.3. Spending per clinic is $1.5M, 44% below the U.S. figure of $2.7M. At the U.S. ratio of veterinarians to household spending, Morgan County would have about 3, against 5 on map listings.

How fast is Morgan County, GA growing?

Population estimates put Morgan County at 22,095 people in 2025, up 9.4% since 2020, faster than the U.S. (+3.1%). It has 8,120 households. Median household income in Morgan County is $78,111, 3% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 18.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Morgan County scores 54 for veterinarians (upper middle), #655 of 1,485 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Morgan County. It maps the veterinarians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for veterinarians · All 56 business types in Morgan County

Screening a site or an acquisition in Morgan County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.