Groundwork

County profile · Texas

Terry County, TX market data

Population, household spending and competition for 56 business types in Terry County, each scored against other counties.

Population, 2025
11,720
−0.6% since 2020
Households
4,297
Median household income
$44,100
−1.2% vs. 2015–2019, before inflation
Median home value
$105,400
Jobs located here
3,045
Highest market score
51
Doctors, dentists and clinics, #1,108 of 2,394 scored counties

A site report maps the competitors on map listings around any address in Terry County by name and distance, and the households and spending within reach. Or open the report at the center of Terry County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 11,720 people live in Terry County, in 4,297 households. Population estimates show Terry County declined 0.6% from 2020 to 2025, against +3.1% for the U.S. The median household income in Terry County is $44,100 a year, 45% below the U.S. median of $80,734. That fell 1.2% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Terry County spend the most on vehicle insurance (an index of 118, where 100 is the U.S. average) and the least on memberships, classes and admissions (51).

The highest Groundwork market scores in Terry County are for medical and dental practices (51); hair salons (50); and salons, barbers and spas (49). Terry County ranks #1,108 of 2,394 scored counties for medical and dental practices.

For its number of households, Terry County has the most map listings, relative to the U.S., for convenience stores (3.2 times the U.S. rate) and the fewest for medical and dental practices (67% below the U.S. rate).

All 56 business types in Terry County

Highest Groundwork market score first. Each score compares Terry County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Terry County, TX, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Doctors, dentists and clinics51#1,108 of 2,3941227.9$346K227Under 3
Hair salons50#1,151 of 2,339511.6$641K149Under 3
Salons, barbers and spas49#1,199 of 2,385920.9$356K167Under 3
Clothing and shoe stores33#1,616 of 2,087511.6$1.4M108Under 3
Auto repair shops29#2,055 of 2,3781023.3$343K774
Auto repair and car care27#2,118 of 2,4011739.6$201K756
Clothing, shoes and laundry26#1,940 of 2,210818.6$855K97Under 3
Insurance agencies25#1,947 of 2,2721023.3$994K798
Sit-down restaurants23#2,243 of 2,4052251.2$607K919
Coffee shops and cafes18#1,999 of 2,063511.6$2.7M72Under 3
Grocery and convenience stores16#2,286 of 2,4021432.6$1.6M49Under 3
Gas stations15#2,285 of 2,3581330.3$886K378
Restaurants and cafes12#2,386 of 2,40560139.6$222K6023
Convenience stores11#2,186 of 2,2611125.6$2.1M27Under 3
Fast food and sandwich shops9#2,197 of 2,2221023.3$1.3M4413
Gyms, studios and classesNot scoredNot scored49.3$538K81Under 3
Bakeries and dessert shopsNot scoredNot scored37.0$4.4M107Under 3
Child care and preschoolsNot scoredNot scored37.0$443K44Under 3
Dentists and orthodontistsNot scoredNot scored37.0$1.4M141Under 3
Lawn, cleaning and pest controlNot scoredNot scored37.0$1.8M107Under 3
Nail salonsNot scoredNot scored37.0$1.1M64Under 3
Pet businessesNot scoredNot scored37.0$1M119Under 3
Car washes and detailingNot scoredNot scored24.7$1.7MToo fewUnder 3
ChiropractorsNot scoredNot scored24.7$2.1MToo fewUnder 3
Collision repair and body shopsNot scoredNot scored24.7$1.7MToo fewUnder 3
Funeral homesNot scoredNot scored24.7$316KToo fewUnder 3
Grocery storesNot scoredNot scored24.7$11.5MToo fewUnder 3
GymsNot scoredNot scored24.7$1.1MToo fewUnder 3
Home repair tradesNot scoredNot scored24.7$5.1MToo few3
HVAC and plumbingNot scoredNot scored24.7$5.1MToo few3
Landscaping and lawn careNot scoredNot scored24.7$2.7MToo fewUnder 3
LaundromatsNot scoredNot scored24.7$3.4MToo fewUnder 3
Martial arts and dance studiosNot scoredNot scored24.7$1.1MToo fewUnder 3
PizzaNot scoredNot scored24.7$6.7MToo few13
Primary care and pediatricsNot scoredNot scored24.7$2.1MToo fewUnder 3
Real estateNot scoredNot scored24.7Index onlyToo fewUnder 3
Real estate agents and brokersNot scoredNot scored24.7Index onlyToo fewUnder 3
VeterinariansNot scoredNot scored24.7$1.6MToo fewUnder 3
Dry cleanersNot scoredNot scored12.3$6.8MToo fewUnder 3
House cleaningNot scoredNot scored12.3$5.4MToo fewUnder 3
Optometrists and eye careNot scoredNot scored12.3$4.2MToo fewUnder 3
Pet storesNot scoredNot scored12.3$3.1MToo fewUnder 3
Spas and skin careNot scoredNot scored12.3$3.2MToo fewUnder 3
Tire shopsNot scoredNot scored12.3$3.4MToo fewUnder 3
BarbershopsNot scoredNot scored00.0None listedNone listedUnder 3
ElectriciansNot scoredNot scored00.0None listedNone listedUnder 3
Home inspectorsNot scoredNot scored00.0None listedNone listedUnder 3
Mortgage brokers and lendersNot scoredNot scored00.0None listedNone listedUnder 3
Oil change and quick lubeNot scoredNot scored00.0None listedNone listedUnder 3
Pest controlNot scoredNot scored00.0None listedNone listedUnder 3
Pet grooming and boardingNot scoredNot scored00.0None listedNone listedUnder 3
Physical therapyNot scoredNot scored00.0None listedNone listedUnder 3
Property managementNot scoredNot scored00.0None listedNone listedUnder 3
Roofing and guttersNot scoredNot scored00.0None listedNone listedUnder 3
Urgent care and walk-in clinicsNot scoredNot scored00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studiosNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Terry County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Terry County, TX by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$3.4M$79783
Gasoline and other fuels$11.5M$2,680103
Food away from home$13.3M$3,10676
Groceries$23M$5,35885
Personal care products and services$3.2M$74574
Child care and other personal services$1.3M$30953
Memberships, classes and admissions$2.2M$50051
Medical and dental services$4.2M$96775
Pets$3.1M$73080
Clothing, shoes and related services$6.8M$1,59277
Vehicle insurance$9.9M$2,313118
Home repairs, maintenance and insurance$10.2M$2,38479
Lawn care, cleaning and other household services$5.4M$1,25689
Rent and homeowner costs$56M$13,03678

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Terry County

Population, 2025 estimate
11,720−0.6% since 2020
Households
4,297
Median age
36.2
Homes lived in by their owners
67%
Vehicles per household
1.7
Land area
889 sq. mi.
People per square mile
13
Median household income
$44,100−1.2% vs. 2015–2019, before inflation
Average household income
$69,174
Median home value
$105,400
Jobs located here
3,045
Daytime population
9,966Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Terry County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Terry County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Terry County, TX growing?

Population estimates put Terry County at 11,720 people in 2025, down 0.6% since 2020, against +3.1% for the U.S. It has 4,297 households. Against the 2015–2019 survey, median household income fell 1.2%, before inflation.

How much do households in Terry County, TX spend?

Households in Terry County spend about $56M a year on rent and homeowner costs, $23M on groceries and $13.3M on food away from home. Relative to the U.S., household spending in Terry County runs highest on vehicle insurance (an index of 118, where 100 is the U.S. average) and lowest on memberships, classes and admissions (51).

Which business types have the highest market scores in Terry County, TX?

Of the business types scored in Terry County, medical and dental practices (51); hair salons (50); and salons, barbers and spas (49) have the highest Groundwork market scores. For medical and dental practices, that ranks #1,108 of 2,394 scored counties.

How does Terry County, TX compare with the U.S.?

Median household income in Terry County is $44,100, 45% below the U.S. median of $80,734. The population fell 0.6% from 2020 to 2025, against +3.1% for the U.S. The median home value is $105,400, against $332,700 for the U.S. Against the U.S., map listings per household run highest for convenience stores (3.2 times the U.S. rate) and lowest for medical and dental practices (67% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 15 of the 56 business types have a score in Terry County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Terry County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Terry County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Terry County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.