County profile · Texas
Llano County, TX market data
How Llano County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 23,353
- +9.5% since 2020
- Households
- 10,765
- Median household income
- $67,530
- +26.4% vs. 2015–2019, before inflation
- Median home value
- $356,500
- Jobs located here
- 5,246
- Highest market score
- 83
- Coffee shops and cafes, #62 of 2,063 scored counties
A site report maps the competitors on map listings around any address in Llano County by name and distance, and the households and spending within reach. Or open the report at the center of Llano County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Llano County has an estimated 23,353 people and 10,765 households. Between 2020 and 2025, the population of Llano County grew 9.5%, faster than the U.S. (+3.1%). Median household income in Llano County is $67,530, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.4%, before inflation.
Relative to the U.S., household spending in Llano County runs highest on vehicle insurance (an index of 125, where 100 is the U.S. average) and lowest on memberships, classes and admissions (77).
Of the business types scored in Llano County, coffee shops and cafes (83), medical and dental practices (80) and gyms and studios (78) have the highest Groundwork market scores. For coffee shops and cafes, that ranks #62 of 2,063 scored counties.
Against the U.S., map listings per household run highest for real estate agents and brokers (94% above the U.S. rate) and lowest for medical and dental practices (68% below the U.S. rate).
All 56 business types in Llano County
Highest Groundwork market score first. Each score compares Llano County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Coffee shops and cafes | 83 | #62 of 2,063 | 5 | 4.6 | $8.1M | 219 | 4 |
| Doctors, dentists and clinics | 80 | #101 of 2,394 | 29 | 26.9 | $413K | 271 | 12 |
| Gyms, studios and classes | 78 | #95 of 2,088 | 9 | 8.4 | $905K | 137 | Under 3 |
| Insurance agencies | 78 | #270 of 2,272 | 12 | 11.1 | $2.2M | 175 | 8 |
| Grocery stores | 77 | #248 of 2,070 | 5 | 4.6 | $12.9M | 139 | 4 |
| Fast food and sandwich shops | 76 | #212 of 2,222 | 11 | 10.2 | $3.7M | 121 | 17 |
| Dentists and orthodontists | 75 | #151 of 1,886 | 6 | 5.6 | $2M | 203 | 6 |
| Pizza | 75 | #174 of 2,090 | 7 | 6.5 | $5.8M | 114 | 17 |
| Auto repair shops | 75 | #213 of 2,378 | 16 | 14.9 | $603K | 136 | 7 |
| Hair salons | 74 | #186 of 2,339 | 17 | 15.8 | $567K | 132 | Under 3 |
| Bakeries and dessert shops | 74 | #195 of 1,889 | 8 | 7.4 | $5.1M | 122 | 4 |
| Clothing and shoe stores | 72 | #332 of 2,087 | 12 | 11.1 | $1.7M | 134 | Under 3 |
| Auto repair and car care | 69 | #394 of 2,401 | 32 | 29.7 | $301K | 112 | 11 |
| Salons, barbers and spas | 68 | #352 of 2,385 | 34 | 31.6 | $284K | 133 | Under 3 |
| Lawn, cleaning and pest control | 65 | #352 of 1,771 | 12 | 11.1 | $1.3M | 80 | 11 |
| Restaurants and cafes | 65 | #581 of 2,405 | 113 | 105.0 | $358K | 97 | 32 |
| Landscaping and lawn care | 64 | #387 of 1,493 | 8 | 7.4 | $2M | 69 | 8 |
| Clothing, shoes and laundry | 64 | #575 of 2,210 | 20 | 18.6 | $1M | 116 | Under 3 |
| Sit-down restaurants | 62 | #691 of 2,405 | 67 | 62.2 | $604K | 91 | 11 |
| Grocery and convenience stores | 61 | #773 of 2,402 | 24 | 22.3 | $2.7M | 79 | 7 |
| Child care and preschools | 59 | #582 of 1,611 | 6 | 5.6 | $818K | 82 | 6 |
| Convenience stores | 56 | #915 of 2,261 | 14 | 13.0 | $4.6M | 58 | 3 |
| HVAC and plumbing | 54 | #710 of 1,707 | 7 | 6.5 | $4.5M | 95 | 19 |
| Pet businesses | 53 | #959 of 2,200 | 14 | 13.0 | $688K | 78 | 10 |
| Home repair trades | 49 | #1,081 of 2,057 | 15 | 13.9 | $2.1M | 86 | 32 |
| Gas stations | 46 | #1,376 of 2,358 | 22 | 20.4 | $1.4M | 58 | 14 |
| Spas and skin care | 44 | #1,108 of 1,769 | 13 | 12.1 | $742K | 85 | Under 3 |
| Veterinarians | 43 | #920 of 1,485 | 6 | 5.6 | $1.6M | 59 | 6 |
| Property management | 39 | #646 of 910 | 6 | 5.6 | Index only | 49 | 6 |
| Real estate | 35 | #1,900 of 2,229 | 72 | 66.9 | Index only | 52 | 33 |
| Real estate agents and brokers | 34 | #1,922 of 2,176 | 64 | 59.5 | Index only | 47 | 22 |
| Electricians | Not scored | Not scored | 4 | 3.7 | $7.9M | 66 | 13 |
| Funeral homes | Not scored | Not scored | 4 | 3.7 | $600K | 88 | Under 3 |
| Gyms | Not scored | Not scored | 4 | 3.7 | $2M | 156 | Under 3 |
| Nail salons | Not scored | Not scored | 4 | 3.7 | $2.4M | 144 | Under 3 |
| Roofing and gutters | Not scored | Not scored | 4 | 3.7 | $7.9M | 93 | Under 3 |
| Tire shops | Not scored | Not scored | 4 | 3.7 | $2.4M | 96 | Under 3 |
| Chiropractors | Not scored | Not scored | 3 | 2.8 | $4M | 167 | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 3 | 2.8 | $3.2M | 104 | Under 3 |
| Dry cleaners | Not scored | Not scored | 3 | 2.8 | $6.8M | 44 | Under 3 |
| House cleaning | Not scored | Not scored | 3 | 2.8 | $5.4M | 84 | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 3 | 2.8 | $3.2M | 126 | 4 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 3 | 2.8 | $2.7M | 67 | Under 3 |
| Laundromats | Not scored | Not scored | 2 | 1.9 | $10.2M | Too few | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 2 | 1.9 | $4.1M | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 2 | 1.9 | $4.8M | Too few | Under 3 |
| Physical therapy | Not scored | Not scored | 2 | 1.9 | $6M | Too few | Under 3 |
| Primary care and pediatrics | Not scored | Not scored | 2 | 1.9 | $6M | Too few | 6 |
| Home inspectors | Not scored | Not scored | 1 | 0.9 | Index only | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 0.9 | Index only | Too few | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 1 | 0.9 | $12M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 0.9 | $16.1M | Too few | 3 |
| Pet stores | Not scored | Not scored | 1 | 0.9 | $9.6M | Too few | Under 3 |
| Barbershops | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Car washes and detailing | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Llano County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $9.6M | $896 | 94 |
| Gasoline and other fuels | $30.6M | $2,844 | 110 |
| Food away from home | $40.5M | $3,759 | 92 |
| Groceries | $64.5M | $5,993 | 95 |
| Personal care products and services | $9.6M | $896 | 89 |
| Child care and other personal services | $4.9M | $456 | 79 |
| Memberships, classes and admissions | $8.1M | $756 | 77 |
| Medical and dental services | $12M | $1,112 | 86 |
| Pets | $9.6M | $895 | 98 |
| Clothing, shoes and related services | $20.5M | $1,904 | 93 |
| Vehicle insurance | $26.4M | $2,449 | 125 |
| Home repairs, maintenance and insurance | $31.5M | $2,925 | 97 |
| Lawn care, cleaning and other household services | $16.1M | $1,494 | 106 |
| Rent and homeowner costs | $163.3M | $15,171 | 91 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Llano County
- Population, 2025 estimate
- 23,353+9.5% since 2020
- Households
- 10,765
- Median age
- 54.8
- Homes lived in by their owners
- 77%
- Vehicles per household
- 1.9
- Land area
- 934 sq. mi.
- People per square mile
- 24
- Median household income
- $67,530+26.4% vs. 2015–2019, before inflation
- Average household income
- $107,610
- Median home value
- $356,500
- Jobs located here
- 5,246
- Daytime population
- 18,413Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Llano County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Llano County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Llano County, TX growing?
Population estimates put Llano County at 23,353 people in 2025, up 9.5% since 2020, faster than the U.S. (+3.1%). It has 10,765 households. Median household income rose 26.4% from the 2015–2019 survey, before inflation.
How much do households in Llano County, TX spend?
Households in Llano County spend about $163.3M a year on rent and homeowner costs, $64.5M on groceries and $40.5M on food away from home. Set against the U.S., households in Llano County spend the most on vehicle insurance (an index of 125, where 100 is the U.S. average) and the least on memberships, classes and admissions (77).
Which business types have the highest market scores in Llano County, TX?
The highest Groundwork market scores in Llano County are for coffee shops and cafes (83), medical and dental practices (80) and gyms and studios (78). Llano County ranks #62 of 2,063 scored counties for coffee shops and cafes.
How does Llano County, TX compare with the U.S.?
The median household income in Llano County is $67,530 a year, 16% below the U.S. median of $80,734. The population rose 9.5% from 2020 to 2025, against +3.1% for the U.S. The median home value is $356,500, against $332,700 for the U.S. For its number of households, Llano County has the most map listings, relative to the U.S., for real estate agents and brokers (94% above the U.S. rate) and the fewest for medical and dental practices (68% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 31 of the 56 business types have a score in Llano County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Llano County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Llano County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Llano County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.