Groundwork

Beauty and personal care · County · Vermont

Spas and skin care studios in Windham County, VT

The spas and skin care studios in Windham County, VT, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 48 out of 100: Lower middle

Ranked #963 of 1,769 scored counties
#7 of 11 scored counties in Vermont

Listings
21
0 chain locations (0%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$19M
On personal care products and services · $962 a household
Spending per listing
$906K
3% above the U.S.
Listings per 10k households
10.6
8% below the U.S.
Population, 2025
45,204
−1.4% since 2020

See the spas and skin care studios around any address in Windham County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Windham County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 21 spas and skin care studios in Windham County. None of them are chain locations, against 10% across the U.S. Per 10,000 households, that is 10.6, 8% below the U.S. rate of 11.5.

Households in Windham County spend about $19M a year on personal care products and services, or $962 per household, 4% below the U.S. average. That is about $906K of household spending for each studio on map listings, 3% above the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.

In 2023, official counts showed 3 businesses with payroll in Windham County classed as other personal care services. That is one for every 6,595 households, against one for every 4,055 across the U.S.

Population estimates put the population change in Windham County from 2020 to 2025 at −1.4%, against +3.1% for the U.S. The Groundwork market score for spas and skin care studios in Windham County is 48 (lower middle), #963 of 1,769 scored counties and #7 of 11 scored counties in Vermont.

How Windham County compares

The same measures for Vermont and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Windham County, VT compared with Vermont and the U.S.
MeasureWindham CountyVermontU.S.
Listings per 10k households10.68.611.5
Spending per listing$906K$1.2M$876K
Households per official establishment6,5955,1594,055
Official establishment growth, 2019–2023n/a+6.0%+29.8%
Population growth, 2020–2025−1.4%+0.3%+3.1%
Spending per household on personal care products and services$962$1,014$1,005
Median household income$72,217$81,203$80,734
Groundwork market score4863

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 3
Employees, 2023
1
Annual payroll, 2023
$98K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
210 chain locations
Listings at the U.S. rate for this spending
22The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in Windham County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Windham County

Population, 2025 estimate
45,204−1.4% since 2020
Households
19,784
Median age
46.6
Homes lived in by their owners
74%
Vehicles per household
1.7
Land area
786 sq. mi.
People per square mile
58
Median household income
$72,217+38.9% vs. 2015–2019, before inflation
Average household income
$99,781
Median home value
$279,600
Jobs located here
21,744
Daytime population
48,005Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Windham County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Windham County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Vermont

Every Vermont market ranked →

The highest-scoring counties in Vermont for spas and skin care studios, numbered among those based in Vermont, with Windham County marked.

Top counties in Vermont

Counties in Vermont ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Addison County, VT70117.3$1.4M+1.8%#225 of 1,769
2Windsor County, VT68135.1$2M−0.7%#257 of 1,769
3Orleans County, VT6765.0$1.9M+0.7%#295 of 1,769
4Washington County, VT65176.6$1.5M−0.2%#358 of 1,769
5Lamoille County, VT60108.4$1.2M+1.4%#524 of 1,769
6Caledonia County, VT5996.9$1.4M+0.8%#550 of 1,769
7Windham County, VT482110.6$906K−1.4%#963 of 1,769
8Chittenden County, VT477710.8$1M+0.4%#992 of 1,769
9Franklin County, VT472010.0$987K+2.3%#994 of 1,769
10Rutland County, VT432811.1$839K−1.4%#1,148 of 1,769

Other business types in Windham County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Windham County, VT?

There are 21 spas and skin care studios on map listings in Windham County as of September 2026. None of them are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 3 businesses with payroll classed as other personal care services in 2023.

How much do households in Windham County, VT spend on personal care products and services?

About $19M a year, or $962 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 21 spas and skin care studios on map listings, it comes to $906K per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 19,784 households in Windham County and national spending patterns by income.

How does Windham County, VT compare with the U.S. for spas and skin care studios?

Windham County has 10.6 spas and skin care studios per 10,000 households, 8% below the U.S. rate of 11.5. Spending per studio is $906K, 3% above the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, Windham County would have about 22, against 21 on map listings. There is one business with payroll in the industry for every 6,595 households, against one for every 4,055 across the U.S.

How fast is Windham County, VT growing?

Population estimates put Windham County at 45,204 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 19,784 households. Median household income in Windham County is $72,217, 11% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 38.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Windham County scores 48 for spas and skin care studios (lower middle), #963 of 1,769 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Windham County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Windham County

Screening a site or an acquisition in Windham County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Windham County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.