Groundwork

Beauty and personal care · Small-town market · Minnesota

Spas and skin care studios in the Worthington, MN area

The spas and skin care studios in the Worthington, MN area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$7.3M
On personal care products and services · $946 a household
Spending per listing
$3.6M
Too few listings to compare
Listings per 10k households
2.6
Too few listings to compare
Population, 2025
22,338
+0.6% since 2020

See the spas and skin care studios around any address in the Worthington area

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Worthington area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in the Worthington area comes to about $7.3M a year: $946 per household, 6% below the U.S. average. Spread across 2 spas and skin care studios, that is $3.6M per studio. The spending figure covers all personal care products and services, not only spas and skin care studios.

The Worthington area has 2 spas and skin care studios on map listings as of September 2026. That is 2.6 per 10,000 households.

Official counts don’t publish a figure for other personal care services in the Worthington area, since they leave out counts under 3.

Population estimates show the Worthington area grew 0.6% from 2020 to 2025, slower than the U.S. (+3.1%). With 2 spas and skin care studios on map listings, the Worthington area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Worthington area compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Worthington, MN area compared with Minnesota and the U.S.
MeasureWorthington areaMinnesotaU.S.
Listings per 10k households2.68.611.5
Spending per listing$3.6M$1.3M$876K
Households per official establishmentn/a4,5174,055
Official establishment growth, 2019–2023n/a+20.8%+29.8%
Population growth, 2020–2025+0.6%+2.1%+3.1%
Spending per household on personal care products and services$946$1,091$1,005
Median household income$66,101$89,062$80,734
Groundwork market scoreNot scored72

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in the Worthington area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Worthington area

Population, 2025 estimate
22,338+0.6% since 2020
Households
7,674
Median age
36.7
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
715 sq. mi.
People per square mile
31
Median household income
$66,101+19.5% vs. 2015–2019, before inflation
Average household income
$87,038
Median home value
$197,200
Jobs located here
10,543
Daytime population
21,293Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Worthington area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of the Worthington area. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Minnesota

Every Minnesota market ranked →

The highest-scoring small-town markets in Minnesota for spas and skin care studios, numbered among those based in Minnesota (a market based in another state is listed without a number), with the Worthington area marked.

Top small-town markets in Minnesota

Small-town markets in Minnesota ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Faribault-Northfield, MN90125.1$2M+4.2%#2 of 504
2Austin, MN7995.7$1.7M+2.3%#15 of 504
3Red Wing, MN76126.1$1.7M+1.3%#22 of 504
Wahpeton, ND-MN7555.3$1.9M0.0%#25 of 504
4Fergus Falls, MN69145.6$1.7M+1.6%#66 of 504
5Grand Rapids, MN67126.5$1.4M+0.9%#81 of 504
6Willmar, MN67158.5$1.2M+2.3%#84 of 504
7Albert Lea, MN6675.4$1.7M−1.5%#89 of 504
8Hutchinson, MN66117.2$1.4M−0.3%#92 of 504
9Owatonna, MN65127.9$1.3M+0.2%#102 of 504
Worthington, MNNot scored22.6$3.6M+0.6%

Other business types in the Worthington area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in the Worthington, MN area?

Map listings as of September 2026 show 2 spas and skin care studios in the Worthington area. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in the Worthington area: counts under 3 are left out.

How much do households in the Worthington, MN area spend on personal care products and services?

About $7.3M a year, or $946 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 2 spas and skin care studios on map listings, it comes to $3.6M per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 7,674 households in the Worthington area and national spending patterns by income.

How does the Worthington, MN area compare with the U.S. for spas and skin care studios?

The Worthington area has 2 spas and skin care studios on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of spas and skin care studios to household spending, the Worthington area would have about 8, against 2 on map listings.

How fast is the Worthington, MN area growing?

Population estimates put the Worthington area at 22,338 people in 2025, up 0.6% since 2020, slower than the U.S. (+3.1%). It has 7,674 households. The median household income in the Worthington area is $66,101 a year, 18% below the U.S. median of $80,734. That rose 19.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Worthington area has no market score for spas and skin care studios: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Worthington area. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in the Worthington area

Screening a site or an acquisition in the Worthington area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Worthington area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.