Groundwork

Beauty and personal care · County · Iowa

Spas and skin care studios in Jasper County, IA

The spas and skin care studios in Jasper County, IA, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
1 chain location (25%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$14.4M
On personal care products and services · $962 a household
Spending per listing
$3.6M
4.1 times the U.S.
Listings per 10k households
2.7
77% below the U.S.
Population, 2025
38,153
+0.9% since 2020

See the spas and skin care studios around any address in Jasper County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Jasper County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 4 spas and skin care studios in Jasper County. That comes to 2.7 for every 10,000 households, 77% below the U.S. rate of 11.5.

Households in Jasper County spend about $14.4M a year on personal care products and services, or $962 per household, 4% below the U.S. average. That works out to $3.6M per studio, 4.1 times the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.

There is no official count of businesses with payroll classed as other personal care services in Jasper County: counts under 3 aren’t published.

Between 2020 and 2025, the population of Jasper County grew 0.9%, slower than the U.S. (+3.1%). With 4 spas and skin care studios on map listings, Jasper County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Jasper County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Jasper County, IA compared with Iowa and the U.S.
MeasureJasper CountyIowaU.S.
Listings per 10k households2.78.711.5
Spending per listing$3.6M$1.1M$876K
Households per official establishmentn/a6,0084,055
Official establishment growth, 2019–2023n/a+12.9%+29.8%
Population growth, 2020–2025+0.9%+1.5%+3.1%
Spending per household on personal care products and services$962$990$1,005
Median household income$71,311$75,059$80,734
Groundwork market scoreNot scored66

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
41 chain location
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in Jasper County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Jasper County

Population, 2025 estimate
38,153+0.9% since 2020
Households
15,010
Median age
41.8
Homes lived in by their owners
72%
Vehicles per household
2.1
Land area
730 sq. mi.
People per square mile
52
Median household income
$71,311+21.0% vs. 2015–2019, before inflation
Average household income
$95,279
Median home value
$186,300
Jobs located here
10,068
Daytime population
30,612Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Jasper County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Jasper County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for spas and skin care studios, numbered among those based in Iowa, with Jasper County marked.

Top counties in Iowa

Counties in Iowa ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warren County, IA89104.8$2.3M+9.0%#15 of 1,769
2Marion County, IA8064.5$2.2M+2.3%#63 of 1,769
3Story County, IA75225.7$1.7M+2.7%#120 of 1,769
4Dallas County, IA75378.7$1.4M+17.8%#128 of 1,769
5Pottawattamie County, IA70154.0$2.4M−0.7%#201 of 1,769
6Washington County, IA7055.6$1.8M+0.6%#213 of 1,769
7Sioux County, IA69107.9$1.3M+2.5%#252 of 1,769
8Buchanan County, IA6856.1$1.6M+1.3%#268 of 1,769
9Johnson County, IA63609.5$1.1M+4.6%#426 of 1,769
10Wapello County, IA6264.3$2.1M−0.3%#438 of 1,769
Jasper County, IANot scored42.7$3.6M+0.9%

Other business types in Jasper County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Jasper County, IA?

Jasper County has 4 spas and skin care studios on map listings as of September 2026. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in Jasper County: counts under 3 are left out.

How much do households in Jasper County, IA spend on personal care products and services?

About $14.4M a year, or $962 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 4 spas and skin care studios on map listings, it comes to $3.6M per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 15,010 households in Jasper County and national spending patterns by income.

How does Jasper County, IA compare with the U.S. for spas and skin care studios?

Jasper County has 2.7 spas and skin care studios per 10,000 households, 77% below the U.S. rate of 11.5. Spending per studio is $3.6M, 4.1 times the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, Jasper County would have about 17, against 4 on map listings.

How fast is Jasper County, IA growing?

Population estimates put Jasper County at 38,153 people in 2025, up 0.9% since 2020, slower than the U.S. (+3.1%). It has 15,010 households. Median household income in Jasper County is $71,311, 12% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Jasper County has no market score for spas and skin care studios: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Jasper County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Jasper County

Screening a site or an acquisition in Jasper County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Jasper County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.