Beauty and personal care · County · Arkansas
Spas and skin care studios in Pulaski County, AR
The spas and skin care studios in Pulaski County, AR, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 26 out of 100: Lower middle
Ranked #1,622 of 1,769 scored counties
#26 of 38 scored counties in Arkansas
- Listings
- 216
- 17 chain locations (8%)
- Official establishments
- 51
- +24.4% since 2019
- Household spending a year
- $145.9M
- On personal care products and services · $846 a household
- Spending per listing
- $675K
- 23% below the U.S.
- Listings per 10k households
- 12.5
- 9% above the U.S.
- Population, 2025
- 404,611
- +1.3% since 2020
See the spas and skin care studios around any address in Pulaski County
The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Pulaski County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Pulaski County scores 26 (lower middle) on the Groundwork market score for spas and skin care studios, ranking #1,622 of 1,769 scored counties and #26 of 38 scored counties in Arkansas. That puts it in the bottom quarter of counties.
As of September 2026, map listings count 216 spas and skin care studios in Pulaski County. Of those, 17 are chain locations, or 8%, against 10% across the U.S. That is 12.5 per 10,000 households, 9% above the U.S. rate of 11.5.
At $846 per household (16% below the U.S. average), households in Pulaski County spend about $145.9M a year on personal care products and services. That works out to $675K per studio, 23% below the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.
Official counts show 51 businesses with payroll classed as other personal care services in Pulaski County in 2023, up 24.4% from 2019. That is one for every 3,381 households, against one for every 4,055 across the U.S. Since fiscal 2022, 4 SBA-backed loans worth $1.7M have gone to businesses classed as other personal care services in Pulaski County. Between 2020 and 2025, the population of Pulaski County grew 1.3%, slower than the U.S. (+3.1%).
How Pulaski County compares
The same measures for Arkansas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Pulaski County | Arkansas | U.S. |
|---|---|---|---|
| Listings per 10k households | 12.5 | 9.5 | 11.5 |
| Spending per listing | $675K | $858K | $876K |
| Households per official establishment | 3,381 | 6,000 | 4,055 |
| Official establishment growth, 2019–2023 | +24.4% | +28.9% | +29.8% |
| Population growth, 2020–2025 | +1.3% | +3.3% | +3.1% |
| Spending per household on personal care products and services | $846 | $815 | $1,005 |
| Median household income | $62,873 | $60,773 | $80,734 |
| Groundwork market score | 26 | 47 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 41 → 51+24.4% over the period
- Employees, 2023
- 226
- Annual payroll, 2023
- $6.2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 21617 chain locations
- Listings at the U.S. rate for this spending
- 167The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 4
- Amount
- $1.7M
SBA-backed loans to businesses classed as other personal care services in Pulaski County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Pulaski County
- Population, 2025 estimate
- 404,611+1.3% since 2020
- Households
- 172,409
- Median age
- 38.4
- Homes lived in by their owners
- 57%
- Vehicles per household
- 1.7
- Land area
- 758 sq. mi.
- People per square mile
- 527
- Median household income
- $62,873+21.5% vs. 2015–2019, before inflation
- Average household income
- $92,992
- Median home value
- $214,700
- Jobs located here
- 267,329
- Daytime population
- 495,823Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Pulaski County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.
Or open the report at the center of Pulaski County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSpas and skin care across Arkansas
Every Arkansas market ranked →The highest-scoring counties in Arkansas for spas and skin care studios, numbered among those based in Arkansas, with Pulaski County marked.
Top counties in Arkansas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Saline County, AR | 70 | 39 | 7.8 | $1.2M | +7.6% | #236 of 1,769 |
| 2Benton County, AR | 68 | 125 | 11.2 | $910K | +16.0% | #282 of 1,769 |
| 3Lonoke County, AR | 59 | 25 | 8.8 | $994K | +3.5% | #564 of 1,769 |
| 4Pope County, AR | 56 | 13 | 5.3 | $1.5M | +2.5% | #646 of 1,769 |
| 5Logan County, AR | 52 | 5 | 5.9 | $1.4M | +2.5% | #803 of 1,769 |
| 6Crittenden County, AR | 49 | 5 | 2.7 | $2.7M | −3.9% | #903 of 1,769 |
| 7White County, AR | 48 | 20 | 6.8 | $1.1M | +4.2% | #951 of 1,769 |
| 8Johnson County, AR | 42 | 6 | 5.8 | $1.2M | +2.0% | #1,172 of 1,769 |
| 9Cleburne County, AR | 42 | 8 | 7.6 | $1M | +3.9% | #1,182 of 1,769 |
| 10Van Buren County, AR | 40 | 5 | 6.7 | $1.1M | +2.8% | #1,234 of 1,769 |
| 26Pulaski County, AR | 26 | 216 | 12.5 | $675K | +1.3% | #1,622 of 1,769 |
Other business types in Pulaski County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas24
- Hair salons27
- Barbershops39
- Nail salons40
- Spas and skin care26
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many spas and skin care studios are in Pulaski County, AR?
Pulaski County has 216 spas and skin care studios on map listings as of September 2026. 17 of them (8%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 51 businesses with payroll classed as other personal care services in 2023, up 24.4% from 2019.
How much do households in Pulaski County, AR spend on personal care products and services?
About $145.9M a year, or $846 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 216 spas and skin care studios on map listings, it comes to $675K per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 172,409 households in Pulaski County and national spending patterns by income.
How does Pulaski County, AR compare with the U.S. for spas and skin care studios?
Pulaski County has 12.5 spas and skin care studios per 10,000 households, 9% above the U.S. rate of 11.5. Spending per studio is $675K, 23% below the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, Pulaski County would have about 167, against 216 on map listings. There is one business with payroll in the industry for every 3,381 households, against one for every 4,055 across the U.S. The official count rose 24.4% from 2019 to 2023, against +29.8% for the U.S.
How fast is Pulaski County, AR growing?
Population estimates put Pulaski County at 404,611 people in 2025, up 1.3% since 2020, slower than the U.S. (+3.1%). It has 172,409 households. Median household income in Pulaski County is $62,873, 22% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.5%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pulaski County scores 26 for spas and skin care studios (lower middle), #1,622 of 1,769 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Pulaski County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for spas and skin care studios · All 56 business types in Pulaski County
Screening a site or an acquisition in Pulaski County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Pulaski County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.