Groundwork

Beauty and personal care · Metro area · Arizona

Spas and skin care studios in the Prescott Valley-Prescott, AZ metro area

The spas and skin care studios in the Prescott Valley-Prescott, AZ metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #239 of 387 scored metro areas
#5 of 7 scored metro areas based in Arizona

Listings
176
7 chain locations (4%)
Official establishments
19
Businesses with payroll, 2023
Household spending a year
$104.7M
On personal care products and services · $942 a household
Spending per listing
$595K
32% below the U.S.
Listings per 10k households
15.8
37% above the U.S.
Population, 2025
252,552
+6.5% since 2020

See the spas and skin care studios around any address in the Prescott Valley-Prescott metro area

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Prescott Valley-Prescott metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in the Prescott Valley-Prescott metro area comes to about $104.7M a year: $942 per household, 6% below the U.S. average. Spread across 176 spas and skin care studios, that is $595K per studio, 32% below the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.

There are 176 spas and skin care studios on map listings in the Prescott Valley-Prescott metro area as of September 2026. 7 of them (4%) are chain locations, against 10% across the U.S. That comes to 15.8 for every 10,000 households, 37% above the U.S. rate of 11.5.

The official count of businesses with payroll classed as other personal care services in the Prescott Valley-Prescott metro area was 19 in 2023. That is one for every 5,850 households, against one for every 4,055 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $476K have gone to businesses classed as other personal care services in the Prescott Valley-Prescott metro area.

Population estimates put the population change in the Prescott Valley-Prescott metro area from 2020 to 2025 at +6.5%, faster than the U.S. (+3.1%). For spas and skin care studios, the Prescott Valley-Prescott metro area has a Groundwork market score of 45 (lower middle): #239 of 387 scored metro areas and #5 of 7 scored metro areas based in Arizona.

How the Prescott Valley-Prescott metro area compares

The same measures for Arizona and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Prescott Valley-Prescott, AZ metro area compared with Arizona and the U.S.
MeasurePrescott Valley-Prescott metro areaArizonaU.S.
Listings per 10k households15.814.911.5
Spending per listing$595K$681K$876K
Households per official establishment5,8503,8864,055
Official establishment growth, 2019–2023n/a+62.3%+29.8%
Population growth, 2020–2025+6.5%+6.1%+3.1%
Spending per household on personal care products and services$942$1,017$1,005
Median household income$69,613$79,964$80,734
Groundwork market score4541

Official counts and lending

Businesses

Official establishments, 2019 to 2023
19
Employees, 2023
116
Annual payroll, 2023
$3.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
1767 chain locations
Listings at the U.S. rate for this spending
120The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$476K

SBA-backed loans to businesses classed as other personal care services in the Prescott Valley-Prescott metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Prescott Valley-Prescott metro area

Population, 2025 estimate
252,552+6.5% since 2020
Households
111,157
Median age
52.4
Homes lived in by their owners
75%
Vehicles per household
2.0
Land area
8,123 sq. mi.
People per square mile
30
Median household income
$69,613+32.7% vs. 2015–2019, before inflation
Average household income
$92,313
Median home value
$425,200
Jobs located here
67,568
Daytime population
218,945Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Prescott Valley-Prescott metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of the Prescott Valley-Prescott metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Arizona

Every Arizona market ranked →

The highest-scoring metro areas in Arizona for spas and skin care studios, numbered among those based in Arizona, with the Prescott Valley-Prescott metro area marked.

Top metro areas in Arizona

Metro areas in Arizona ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sierra Vista-Douglas, AZ70275.3$1.6M+0.6%#36 of 387
2Lake Havasu City-Kingman, AZ60999.7$883K+6.5%#98 of 387
3Yuma, AZ568610.8$805K+9.2%#145 of 387
4Tucson, AZ5044210.1$947K+2.8%#191 of 387
5Prescott Valley-Prescott, AZ4517615.8$595K+6.5%#239 of 387
6Flagstaff, AZ43509.1$1.1M−0.6%#251 of 387
7Phoenix-Mesa-Chandler, AZ403,32017.5$609K+7.3%#292 of 387

Other business types in the Prescott Valley-Prescott metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in the Prescott Valley-Prescott, AZ metro area?

As of September 2026, map listings count 176 spas and skin care studios in the Prescott Valley-Prescott metro area. 7 of them (4%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 19 businesses with payroll classed as other personal care services in 2023.

How much do households in the Prescott Valley-Prescott, AZ metro area spend on personal care products and services?

About $104.7M a year, or $942 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 176 spas and skin care studios on map listings, it comes to $595K per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 111,157 households in the Prescott Valley-Prescott metro area and national spending patterns by income.

How does the Prescott Valley-Prescott, AZ metro area compare with the U.S. for spas and skin care studios?

The Prescott Valley-Prescott metro area has 15.8 spas and skin care studios per 10,000 households, 37% above the U.S. rate of 11.5. Spending per studio is $595K, 32% below the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, the Prescott Valley-Prescott metro area would have about 120, against 176 on map listings. There is one business with payroll in the industry for every 5,850 households, against one for every 4,055 across the U.S.

How fast is the Prescott Valley-Prescott, AZ metro area growing?

Population estimates put the Prescott Valley-Prescott metro area at 252,552 people in 2025, up 6.5% since 2020, faster than the U.S. (+3.1%). It has 111,157 households. The median household income in the Prescott Valley-Prescott metro area is $69,613 a year, 14% below the U.S. median of $80,734. That rose 32.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Prescott Valley-Prescott metro area scores 45 for spas and skin care studios (lower middle), #239 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Prescott Valley-Prescott metro area. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in the Prescott Valley-Prescott metro area

Screening a site or an acquisition in the Prescott Valley-Prescott metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Prescott Valley-Prescott metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.