Real estate · County · Ohio
Real estate businesses in Highland County, OH
The real estate businesses in Highland County, OH, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 57 out of 100: Upper middle
Ranked #711 of 2,229 scored counties
#26 of 85 scored counties in Ohio
- Listings
- 25
- 0 chain locations (0%)
- Official establishments
- 9
- Businesses with payroll, 2023
- Household spending a year
- $217.8M
- On rent and homeowner costs · $12,859 a household
- Housing spending per listing (U.S. = 100)
- 201
- Twice the U.S.
- Listings per 10k households
- 14.8
- 62% below the U.S.
- Population, 2025
- 43,823
- +1.1% since 2020
See the real estate businesses around any address in Highland County
The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Highland County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on rent and homeowner costs in Highland County comes to about $217.8M a year: $12,859 per household, 23% below the U.S. average. Housing spending per office is twice the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in.
There are 25 real estate businesses on map listings in Highland County as of September 2026. None of them are chain locations, against 6% across the U.S. That is 14.8 per 10,000 households, 62% below the U.S. rate of 38.5.
Official counts show 9 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in Highland County in 2023. That is one for every 1,882 households, against one for every 414 across the U.S. Official counts also show 132 one-person businesses without payroll.
Population estimates show Highland County grew 1.1% from 2020 to 2025, slower than the U.S. (+3.1%). The Groundwork market score for real estate businesses in Highland County is 57 (upper middle), #711 of 2,229 scored counties and #26 of 85 scored counties in Ohio.
How Highland County compares
The same measures for Ohio and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Highland County | Ohio | U.S. |
|---|---|---|---|
| Listings per 10k households | 14.8 | 26.4 | 38.5 |
| Housing spending per listing (U.S. = 100) | 201 | 122 | 100 |
| Households per official establishment | 1,882 | 728 | 414 |
| Official establishment growth, 2019–2023 | n/a | +14.4% | +15.8% |
| Population growth, 2020–2025 | +1.1% | +0.9% | +3.1% |
| Spending per household on rent and homeowner costs | $12,859 | $13,878 | $16,661 |
| Median household income | $65,785 | $71,389 | $80,734 |
| Groundwork market score | 57 | 55 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 9 → 9
- Employees, 2023
- 15
- Annual payroll, 2023
- $637K
- One-person businesses, 2023
- 132Businesses with no payroll
- Map listings, September 2026
- 250 chain locations
- Listings at the U.S. rate for this spending
- 50The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Highland County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Highland County
- Population, 2025 estimate
- 43,823+1.1% since 2020
- Households
- 16,938
- Median age
- 40.8
- Homes lived in by their owners
- 74%
- Vehicles per household
- 2.1
- Land area
- 553 sq. mi.
- People per square mile
- 79
- Median household income
- $65,785+48.9% vs. 2015–2019, before inflation
- Average household income
- $78,210
- Median home value
- $168,900
- Jobs located here
- 10,840
- Daytime population
- 35,956Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Highland County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.
Or open the report at the center of Highland County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardReal estate across Ohio
Every Ohio market ranked →The highest-scoring counties in Ohio for real estate businesses, numbered among those based in Ohio, with Highland County marked.
Top counties in Ohio
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Holmes County, OH | 76 | 13 | 9.7 | 341 | +1.7% | #82 of 2,229 |
| 2Putnam County, OH | 75 | 12 | 9.1 | 365 | 0.0% | #97 of 2,229 |
| 3Henry County, OH | 71 | 11 | 9.6 | 335 | −0.2% | #178 of 2,229 |
| 4Madison County, OH | 70 | 34 | 21.7 | 156 | +7.1% | #218 of 2,229 |
| 5Brown County, OH | 66 | 21 | 12.3 | 252 | +1.6% | #335 of 2,229 |
| 6Perry County, OH | 66 | 18 | 13.4 | 230 | +1.3% | #338 of 2,229 |
| 7Pickaway County, OH | 66 | 44 | 20.1 | 160 | +7.4% | #356 of 2,229 |
| 8Fulton County, OH | 65 | 22 | 13.0 | 248 | −1.9% | #371 of 2,229 |
| 9Hardin County, OH | 64 | 9 | 7.7 | 393 | −2.1% | #390 of 2,229 |
| 10Clermont County, OH | 64 | 138 | 16.2 | 210 | +3.9% | #412 of 2,229 |
| 26Highland County, OH | 57 | 25 | 14.8 | 201 | +1.1% | #711 of 2,229 |
Other business types in Highland County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many real estate businesses are in Highland County, OH?
As of September 2026, map listings count 25 real estate businesses in Highland County. None of them are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 9 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023. Another 132 one-person businesses have no payroll, by official counts.
How much do households in Highland County, OH spend on rent and homeowner costs?
About $217.8M a year, or $12,859 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). For the 25 real estate businesses on map listings, housing spending per office is twice the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in. It is estimated from the incomes of the 16,938 households in Highland County and national spending patterns by income.
How does Highland County, OH compare with the U.S. for real estate businesses?
Highland County has 14.8 real estate businesses per 10,000 households, 62% below the U.S. rate of 38.5. The index of housing spending per office is 201, where 100 is the U.S. At the U.S. ratio of real estate businesses to household spending, Highland County would have about 50, against 25 on map listings. There is one business with payroll in the industry for every 1,882 households, against one for every 414 across the U.S.
How fast is Highland County, OH growing?
Population estimates put Highland County at 43,823 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 16,938 households. Median household income in Highland County is $65,785, 19% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 48.9%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Highland County scores 57 for real estate businesses (upper middle), #711 of 2,229 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Highland County. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for real estate businesses · All 56 business types in Highland County
Screening a site or an acquisition in Highland County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Highland County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.