Real estate · County · North Carolina
Real estate businesses in Granville County, NC
Competitor counts, household spending and official business counts for real estate businesses in Granville County, NC, set against other counties and the U.S.
Groundwork market score · out of 100
Score 63 out of 100: Upper middle
Ranked #439 of 2,229 scored counties
#17 of 90 scored counties in North Carolina
- Listings
- 31
- 1 chain location (3%)
- Official establishments
- 30
- +25.0% since 2019
- Household spending a year
- $332.2M
- On rent and homeowner costs · $14,781 a household
- Housing spending per listing (U.S. = 100)
- 247
- 2.5 times the U.S.
- Listings per 10k households
- 13.8
- 64% below the U.S.
- Population, 2025
- 61,421
- +2.1% since 2020
See the real estate businesses around any address in Granville County
The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Granville County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on rent and homeowner costs in Granville County comes to about $332.2M a year: $14,781 per household, 11% below the U.S. average. Housing spending per office is 2.5 times the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in.
There are 31 real estate businesses on map listings in Granville County as of September 2026. One of them (3%) is a chain location, against 6% across the U.S. Per 10,000 households, that is 13.8, 64% below the U.S. rate of 38.5.
In 2023, official counts showed 30 businesses with payroll in Granville County classed as real estate agents, property managers, mortgage lenders and inspectors, up 25.0% from 2019. That is one for every 749 households, against one for every 414 across the U.S. Official counts also show 168 one-person businesses without payroll.
Population estimates show Granville County grew 2.1% from 2020 to 2025, slower than the U.S. (+3.1%). For real estate businesses, Granville County has a Groundwork market score of 63 (upper middle): #439 of 2,229 scored counties and #17 of 90 scored counties in North Carolina. That puts it in the top quarter of counties.
How Granville County compares
The same measures for North Carolina and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Granville County | North Carolina | U.S. |
|---|---|---|---|
| Listings per 10k households | 13.8 | 37.8 | 38.5 |
| Housing spending per listing (U.S. = 100) | 247 | 92 | 100 |
| Households per official establishment | 749 | 378 | 414 |
| Official establishment growth, 2019–2023 | +25.0% | +20.8% | +15.8% |
| Population growth, 2020–2025 | +2.1% | +7.2% | +3.1% |
| Spending per household on rent and homeowner costs | $14,781 | $15,139 | $16,661 |
| Median household income | $71,111 | $72,388 | $80,734 |
| Groundwork market score | 63 | 40 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 24 → 30+25.0% over the period
- Employees, 2023
- 37
- Annual payroll, 2023
- $1.7M
- One-person businesses, 2023
- 168Businesses with no payroll
- Map listings, September 2026
- 311 chain location
- Listings at the U.S. rate for this spending
- 77The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Granville County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Granville County
- Population, 2025 estimate
- 61,421+2.1% since 2020
- Households
- 22,474
- Median age
- 41.8
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.2
- Land area
- 532 sq. mi.
- People per square mile
- 114
- Median household income
- $71,111+27.3% vs. 2015–2019, before inflation
- Average household income
- $91,105
- Median home value
- $247,700
- Jobs located here
- 19,226
- Daytime population
- 51,645Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Granville County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.
Or open the report at the center of Granville County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardReal estate across North Carolina
Every North Carolina market ranked →The highest-scoring counties in North Carolina for real estate businesses, numbered among those based in North Carolina, with Granville County marked.
Top counties in North Carolina
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Duplin County, NC | 78 | 17 | 8.2 | 374 | +6.0% | #52 of 2,229 |
| 2Perquimans County, NC | 76 | 5 | 8.9 | 369 | +3.6% | #80 of 2,229 |
| 3Camden County, NC | 76 | 6 | 15.0 | 244 | +8.8% | #90 of 2,229 |
| 4Yadkin County, NC | 75 | 11 | 7.3 | 445 | +2.9% | #95 of 2,229 |
| 5Hoke County, NC | 75 | 24 | 12.5 | 264 | +9.0% | #106 of 2,229 |
| 6Franklin County, NC | 75 | 37 | 13.0 | 263 | +18.8% | #108 of 2,229 |
| 7Sampson County, NC | 71 | 21 | 9.7 | 312 | +4.1% | #182 of 2,229 |
| 8Person County, NC | 71 | 20 | 12.5 | 264 | +3.7% | #187 of 2,229 |
| 9Davidson County, NC | 70 | 100 | 14.3 | 229 | +6.6% | #208 of 2,229 |
| 10Rowan County, NC | 67 | 75 | 12.7 | 259 | +5.6% | #298 of 2,229 |
| 17Granville County, NC | 63 | 31 | 13.8 | 247 | +2.1% | #439 of 2,229 |
Other business types in Granville County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many real estate businesses are in Granville County, NC?
As of September 2026, map listings count 31 real estate businesses in Granville County. One of them (3%) is a chain location. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 30 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 25.0% from 2019. Another 168 one-person businesses have no payroll, by official counts.
How much do households in Granville County, NC spend on rent and homeowner costs?
About $332.2M a year, or $14,781 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). For the 31 real estate businesses on map listings, housing spending per office is 2.5 times the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in. It is estimated from the incomes of the 22,474 households in Granville County and national spending patterns by income.
How does Granville County, NC compare with the U.S. for real estate businesses?
Granville County has 13.8 real estate businesses per 10,000 households, 64% below the U.S. rate of 38.5. The index of housing spending per office is 247, where 100 is the U.S. At the U.S. ratio of real estate businesses to household spending, Granville County would have about 77, against 31 on map listings. There is one business with payroll in the industry for every 749 households, against one for every 414 across the U.S. The official count rose 25.0% from 2019 to 2023, against +15.8% for the U.S.
How fast is Granville County, NC growing?
Population estimates put Granville County at 61,421 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 22,474 households. Median household income in Granville County is $71,111, 12% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Granville County scores 63 for real estate businesses (upper middle), #439 of 2,229 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Granville County. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for real estate businesses · All 56 business types in Granville County
Screening a site or an acquisition in Granville County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Granville County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.