Groundwork

Real estate · Metro area · Georgia

Real estate businesses in the Savannah, GA metro area

Competitor counts, household spending and official business counts for real estate businesses in the Savannah, GA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #304 of 387 scored metro areas
#12 of 14 scored metro areas based in Georgia

Listings
730
32 chain locations (4%)
Official establishments
473
+36.3% since 2019
Household spending a year
$2.5B
On rent and homeowner costs · $15,323 a household
Housing spending per listing (U.S. = 100)
78
22% below the U.S.
Listings per 10k households
45.3
18% above the U.S.
Population, 2025
438,314
+8.1% since 2020

See the real estate businesses around any address in the Savannah metro area

The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Savannah metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for real estate businesses in the Savannah metro area is 38 (lower middle), #304 of 387 scored metro areas and #12 of 14 scored metro areas based in Georgia. That puts it in the bottom quarter of metro areas.

Household spending on rent and homeowner costs in the Savannah metro area comes to about $2.5B a year: $15,323 per household, 8% below the U.S. average. Housing spending per office is 22% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in.

There are 730 real estate businesses on map listings in the Savannah metro area as of September 2026. 32 of them (4%) are chain locations, against 6% across the U.S. That is 45.3 per 10,000 households, 18% above the U.S. rate of 38.5.

In 2023, official counts showed 473 businesses with payroll in the Savannah metro area classed as real estate agents, property managers, mortgage lenders and inspectors, up 36.3% from 2019. That is one for every 341 households, against one for every 414 across the U.S. Since fiscal 2022, 6 SBA-backed loans worth $3.2M have gone to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in the Savannah metro area. Between 2020 and 2025, the population of the Savannah metro area grew 8.1%, faster than the U.S. (+3.1%).

How the Savannah metro area compares

The same measures for Georgia and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate in Savannah, GA metro area compared with Georgia and the U.S.
MeasureSavannah metro areaGeorgiaU.S.
Listings per 10k households45.339.038.5
Housing spending per listing (U.S. = 100)7892100
Households per official establishment341377414
Official establishment growth, 2019–2023+36.3%+20.8%+15.8%
Population growth, 2020–2025+8.1%+5.3%+3.1%
Spending per household on rent and homeowner costs$15,323$15,525$16,661
Median household income$77,180$77,353$80,734
Groundwork market score3837

Official counts and lending

Businesses

Official establishments, 2019 to 2023
473+36.3% over the period
Employees, 2023
1,228
Annual payroll, 2023
$81.3M
One-person businesses, 2023
2,129Businesses with no payroll
Map listings, September 2026
73032 chain locations
Listings at the U.S. rate for this spending
571The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$3.2M

SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in the Savannah metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Savannah metro area

Population, 2025 estimate
438,314+8.1% since 2020
Households
161,273
Median age
38.0
Homes lived in by their owners
62%
Vehicles per household
1.8
Land area
1,349 sq. mi.
People per square mile
310
Median household income
$77,180+29.8% vs. 2015–2019, before inflation
Average household income
$102,786
Median home value
$302,000
Jobs located here
189,059
Daytime population
431,545Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Savannah metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.

Or open the report at the center of the Savannah metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate across Georgia

Every Georgia market ranked →

The highest-scoring metro areas in Georgia for real estate businesses, numbered among those based in Georgia (a market based in another state is listed without a number), with the Savannah metro area marked.

Top metro areas in Georgia

Metro areas in Georgia ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Dalton, GA767314.0235+3.5%#15 of 387
2Warner Robins, GA6820827.9125+8.2%#49 of 387
3Rome, GA628422.8145+2.8%#78 of 387
4Macon-Bibb County, GA5620523.1140+2.1%#125 of 387
5Valdosta, GA5213323.4133+3.3%#159 of 387
6Albany, GA5112321.3146−1.8%#168 of 387
7Hinesville, GA509531.5100+12.6%#184 of 387
Chattanooga, TN-GA5088938.490+5.3%#185 of 387
8Gainesville, GA4925634.8105+11.4%#191 of 387
9Augusta-Richmond County, GA-SC4783836.194+4.7%#218 of 387
12Savannah, GA3873045.378+8.1%#304 of 387

Other business types in the Savannah metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate businesses are in the Savannah, GA metro area?

As of September 2026, map listings count 730 real estate businesses in the Savannah metro area. 32 of them (4%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 473 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 36.3% from 2019. Official counts also show 2,129 one-person businesses without payroll.

How much do households in the Savannah, GA metro area spend on rent and homeowner costs?

About $2.5B a year, or $15,323 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). For the 730 real estate businesses on map listings, housing spending per office is 22% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in. It is estimated from the incomes of the 161,273 households in the Savannah metro area and national spending patterns by income.

How does the Savannah, GA metro area compare with the U.S. for real estate businesses?

The Savannah metro area has 45.3 real estate businesses per 10,000 households, 18% above the U.S. rate of 38.5. The index of housing spending per office is 78, where 100 is the U.S. At the U.S. ratio of real estate businesses to household spending, the Savannah metro area would have about 571, against 730 on map listings. There is one business with payroll in the industry for every 341 households, against one for every 414 across the U.S. The official count rose 36.3% from 2019 to 2023, against +15.8% for the U.S.

How fast is the Savannah, GA metro area growing?

Population estimates put the Savannah metro area at 438,314 people in 2025, up 8.1% since 2020, faster than the U.S. (+3.1%). It has 161,273 households. Median household income in the Savannah metro area is $77,180, 4% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Savannah metro area scores 38 for real estate businesses (lower middle), #304 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Savannah metro area. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate businesses · All 56 business types in the Savannah metro area

Screening a site or an acquisition in the Savannah metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Savannah metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.