Groundwork

Food and drink · Small-town market · New York

Pizza places in the Gloversville, NY area

How the Gloversville, NY area compares with other small-town markets and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 55 out of 100: Upper middle

Ranked #207 of 520 scored small-town markets
#7 of 14 scored small-town markets based in New York

Listings
18
8 chain locations (44%)
Official establishments
36
All limited-service restaurants · −7.7% since 2019
Household spending a year
$80M
On food away from home · $3,500 a household
Spending per listing
$4.4M
13% below the U.S.
Listings per 10k households
7.9
In line with the U.S.
Population, 2025
52,216
−1.6% since 2020

See the pizza places around any address in the Gloversville area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Gloversville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Gloversville area spend about $80M a year on food away from home, or $3,500 per household, 14% below the U.S. average. That is about $4.4M of household spending for each pizza place on map listings, 13% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

The Gloversville area has 18 pizza places on map listings as of September 2026. 8 of them (44%) are chain locations, against 58% across the U.S. That is 7.9 per 10,000 households, in line with the U.S. rate of 8.0.

Official counts show 36 businesses with payroll classed as limited-service restaurants in the Gloversville area in 2023, down 7.7% from 2019. That is one for every 635 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts also show 9 one-person businesses without payroll.

Between 2020 and 2025, the population of the Gloversville area declined 1.6%, against +3.1% for the U.S. The Groundwork market score for pizza places in the Gloversville area is 55 (upper middle), #207 of 520 scored small-town markets and #7 of 14 scored small-town markets based in New York.

How the Gloversville area compares

The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Gloversville, NY area compared with New York and the U.S.
MeasureGloversville areaNew YorkU.S.
Listings per 10k households7.98.98.0
Spending per listing$4.4M$4.8M$5.1M
Households per official establishment (all limited-service restaurants)635433478
Official establishment growth, 2019–2023−7.7%−0.8%+6.1%
Population growth, 2020–2025−1.6%−0.6%+3.1%
Spending per household on food away from home$3,500$4,270$4,070
Median household income$66,533$85,974$80,734
Groundwork market score5535

Official counts and lending

Businesses

Official establishments, 2019 to 2023
36All limited-service restaurants · −7.7% over the period
Employees, 2023
429
Annual payroll, 2023
$8.8M
One-person businesses, 2023
9All limited-service restaurants with no payroll
Map listings, September 2026
188 chain locations
Listings at the U.S. rate for this spending
16The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in the Gloversville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the Gloversville area

Population, 2025 estimate
52,216−1.6% since 2020
Households
22,866
Median age
44.8
Homes lived in by their owners
71%
Vehicles per household
1.6
Land area
496 sq. mi.
People per square mile
106
Median household income
$66,533+31.8% vs. 2015–2019, before inflation
Average household income
$86,340
Median home value
$163,100
Jobs located here
16,231
Daytime population
46,527Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Gloversville area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of the Gloversville area. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring small-town markets in New York for pizza places, numbered among those based in New York, with the Gloversville area marked.

Top small-town markets in New York

Small-town markets in New York ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Seneca Falls, NY6675.1$6.9M−1.7%#104 of 520
2Massena-Ogdensburg, NY65215.0$6.8M−2.5%#112 of 520
3Oneonta, NY642410.3$3.5M+3.8%#126 of 520
4Hudson, NY63269.8$4.3M−2.1%#132 of 520
5Corning, NY61297.4$4.8M−1.6%#143 of 520
6Monticello, NY56319.9$3.9M+2.7%#195 of 520
7Gloversville, NY55187.9$4.4M−1.6%#207 of 520
8Plattsburgh, NY54319.2$4M−2.0%#220 of 520
9Batavia, NY542710.9$3.4M+0.2%#223 of 520
10Auburn, NY51299.2$3.9M−2.3%#244 of 520

Other business types in the Gloversville area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the Gloversville, NY area?

Map listings as of September 2026 show 18 pizza places in the Gloversville area. 8 of them (44%) are chain locations. The listings count pizza restaurants. Official counts show 36 businesses with payroll classed as limited-service restaurants in 2023, down 7.7% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Another 9 one-person businesses have no payroll, by official counts.

How much do households in the Gloversville, NY area spend on food away from home?

About $80M a year, or $3,500 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 18 pizza places on map listings, it comes to $4.4M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 22,866 households in the Gloversville area and national spending patterns by income.

How does the Gloversville, NY area compare with the U.S. for pizza places?

The Gloversville area has 7.9 pizza places per 10,000 households, in line with the U.S. rate of 8.0. Spending per pizza place is $4.4M, 13% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, the Gloversville area would have about 16, against 18 on map listings. There is one business with payroll in the industry for every 635 households, against one for every 478 across the U.S. The official count fell 7.7% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Gloversville, NY area growing?

Population estimates put the Gloversville area at 52,216 people in 2025, down 1.6% since 2020, against +3.1% for the U.S. It has 22,866 households. Median household income in the Gloversville area is $66,533, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Gloversville area scores 55 for pizza places (upper middle), #207 of 520 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Gloversville area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the Gloversville area

Screening a site or an acquisition in the Gloversville area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Gloversville area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.