Groundwork

Food and drink · County · Illinois

Pizza places in Whiteside County, IL

Competitor counts, household spending and official business counts for pizza places in Whiteside County, IL, set against other counties and the U.S.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #1,235 of 2,090 scored counties
#24 of 87 scored counties in Illinois

Listings
22
18 chain locations (82%)
Official establishments
33
All limited-service restaurants · −2.9% since 2019
Household spending a year
$82.7M
On food away from home · $3,576 a household
Spending per listing
$3.8M
26% below the U.S.
Listings per 10k households
9.5
19% above the U.S.
Population, 2025
54,121
−2.6% since 2020

See the pizza places around any address in Whiteside County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Whiteside County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 22 pizza places in Whiteside County. 18 of them (82%) are chain locations, against 58% across the U.S. That is 9.5 per 10,000 households, 19% above the U.S. rate of 8.0.

At $3,576 per household (12% below the U.S. average), households in Whiteside County spend about $82.7M a year on food away from home. That is about $3.8M of household spending for each pizza place on map listings, 26% below the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

In 2023, official counts showed 33 businesses with payroll in Whiteside County classed as limited-service restaurants, down 2.9% from 2019. That is one for every 701 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Another 4 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $150K has gone to businesses classed as limited-service restaurants in Whiteside County.

Population estimates put the population change in Whiteside County from 2020 to 2025 at −2.6%, against +3.1% for the U.S. The Groundwork market score for pizza places in Whiteside County is 45 (lower middle), #1,235 of 2,090 scored counties and #24 of 87 scored counties in Illinois.

How Whiteside County compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Whiteside County, IL compared with Illinois and the U.S.
MeasureWhiteside CountyIllinoisU.S.
Listings per 10k households9.58.98.0
Spending per listing$3.8M$4.7M$5.1M
Households per official establishment (all limited-service restaurants)701474478
Official establishment growth, 2019–2023−2.9%+2.0%+6.1%
Population growth, 2020–2025−2.6%−0.6%+3.1%
Spending per household on food away from home$3,576$4,215$4,070
Median household income$67,500$83,390$80,734
Groundwork market score4536

Official counts and lending

Businesses

Official establishments, 2019 to 2023
34 → 33All limited-service restaurants · −2.9% over the period
Employees, 2023
811
Annual payroll, 2023
$13.6M
One-person businesses, 2023
4All limited-service restaurants with no payroll
Map listings, September 2026
2218 chain locations
Listings at the U.S. rate for this spending
16The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$150K

SBA-backed loans to businesses classed as limited-service restaurants in Whiteside County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Whiteside County

Population, 2025 estimate
54,121−2.6% since 2020
Households
23,120
Median age
43.5
Homes lived in by their owners
77%
Vehicles per household
1.8
Land area
684 sq. mi.
People per square mile
80
Median household income
$67,500+24.5% vs. 2015–2019, before inflation
Average household income
$86,592
Median home value
$127,100
Jobs located here
20,819
Daytime population
50,543Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Whiteside County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Whiteside County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

The highest-scoring counties in Illinois for pizza places, numbered among those based in Illinois, with Whiteside County marked.

Top counties in Illinois

Counties in Illinois ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Kendall County, IL71367.9$6.1M+9.9%#275 of 2,090
2Monroe County, IL68117.9$5.8M−0.3%#370 of 2,090
3Kane County, IL641638.8$5.3M+1.8%#510 of 2,090
4McHenry County, IL631099.3$5.1M+2.5%#554 of 2,090
5Lake County, IL622118.2$6.1M+0.8%#578 of 2,090
6Boone County, IL62168.2$5.1M+0.4%#586 of 2,090
7Will County, IL602158.8$5.5M+2.2%#638 of 2,090
8Piatt County, IL59913.0$3.3M+0.6%#701 of 2,090
9Jo Daviess County, IL5898.7$4.5M−2.2%#729 of 2,090
10Woodford County, IL571912.9$3.4M−0.8%#772 of 2,090
24Whiteside County, IL45229.5$3.8M−2.6%#1,235 of 2,090

Other business types in Whiteside County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Whiteside County, IL?

There are 22 pizza places on map listings in Whiteside County as of September 2026. 18 of them (82%) are chain locations. The listings count pizza restaurants. Official counts show 33 businesses with payroll classed as limited-service restaurants in 2023, down 2.9% from 2019. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts list 4 one-person businesses without payroll.

How much do households in Whiteside County, IL spend on food away from home?

About $82.7M a year, or $3,576 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 22 pizza places on map listings, it comes to $3.8M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 23,120 households in Whiteside County and national spending patterns by income.

How does Whiteside County, IL compare with the U.S. for pizza places?

Whiteside County has 9.5 pizza places per 10,000 households, 19% above the U.S. rate of 8.0. Spending per pizza place is $3.8M, 26% below the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, Whiteside County would have about 16, against 22 on map listings. There is one business with payroll in the industry for every 701 households, against one for every 478 across the U.S. The official count fell 2.9% from 2019 to 2023, against +6.1% for the U.S.

How fast is Whiteside County, IL growing?

Population estimates put Whiteside County at 54,121 people in 2025, down 2.6% since 2020, against +3.1% for the U.S. It has 23,120 households. The median household income in Whiteside County is $67,500 a year, 16% below the U.S. median of $80,734. That rose 24.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Whiteside County scores 45 for pizza places (lower middle), #1,235 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Whiteside County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Whiteside County

Screening a site or an acquisition in Whiteside County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Whiteside County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.