Groundwork

Pets · Small-town market · West Virginia

Pet grooming and boarding businesses in the Fairmont, WV area

The pet grooming and boarding businesses in the Fairmont, WV area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 54 out of 100: Upper middle

Ranked #163 of 387 scored small-town markets
#2 of 3 scored small-town markets based in West Virginia

Listings
11
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$18.9M
On pets · $812 a household
Spending per listing
$1.7M
32% below the U.S.
Listings per 10k households
4.7
31% above the U.S.
Population, 2025
55,584
−1.2% since 2020

See the pet grooming and boarding businesses around any address in the Fairmont area

The site report maps the pet grooming and boarding businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Fairmont area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 11 pet grooming and boarding businesses in the Fairmont area. None of them are chain locations, against 9% across the U.S. That is 4.7 per 10,000 households, 31% above the U.S. rate of 3.6.

Household spending on pets in the Fairmont area comes to about $18.9M a year: $812 per household, 11% below the U.S. average. That is about $1.7M of household spending for each business on map listings, 32% below the U.S. figure of $2.5M. That spending covers all pets, which pet grooming and boarding businesses share with other businesses in the trade.

Official counts show 4 businesses with payroll classed as pet care (except veterinary) in the Fairmont area in 2023. That is one for every 5,835 households, against one for every 5,057 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $135K has gone to businesses classed as pet care (except veterinary) in the Fairmont area.

Population estimates put the population change in the Fairmont area from 2020 to 2025 at −1.2%, against +3.1% for the U.S. The Groundwork market score for pet grooming and boarding businesses in the Fairmont area is 54 (upper middle), #163 of 387 scored small-town markets and #2 of 3 scored small-town markets based in West Virginia.

How the Fairmont area compares

The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet grooming and boarding businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet grooming and boarding in Fairmont, WV area compared with West Virginia and the U.S.
MeasureFairmont areaWest VirginiaU.S.
Listings per 10k households4.73.23.6
Spending per listing$1.7M$2.5M$2.5M
Households per official establishment5,8357,4355,057
Official establishment growth, 2019–2023n/a+32.4%+25.2%
Population growth, 2020–2025−1.2%−1.4%+3.1%
Spending per household on pets$812$788$909
Median household income$67,370$59,608$80,734
Groundwork market score5447

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4
Employees, 2023
22
Annual payroll, 2023
$495K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
110 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$135K

SBA-backed loans to businesses classed as pet care (except veterinary) in the Fairmont area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Fairmont area

Population, 2025 estimate
55,584−1.2% since 2020
Households
23,339
Median age
41.1
Homes lived in by their owners
77%
Vehicles per household
1.7
Land area
309 sq. mi.
People per square mile
181
Median household income
$67,370+33.9% vs. 2015–2019, before inflation
Average household income
$82,263
Median home value
$166,700
Jobs located here
18,773
Daytime population
50,587Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Fairmont area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet grooming and boarding businesses on map listings by name and distance.

Or open the report at the center of the Fairmont area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet grooming and boarding across West Virginia

Every West Virginia market ranked →

The highest-scoring small-town markets in West Virginia for pet grooming and boarding businesses, numbered among those based in West Virginia (a market based in another state is listed without a number), with the Fairmont area marked.

Top small-town markets in West Virginia

Small-town markets in West Virginia ranked for pet grooming and boarding businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Clarksburg, WV56174.8$1.7M−2.4%#153 of 387
2Fairmont, WV54114.7$1.7M−1.2%#163 of 387
Cumberland, MD-WV52194.9$1.6M−1.3%#182 of 387
3Bluefield, WV-VA45174.2$1.7M−3.8%#236 of 387

Other business types in the Fairmont area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet grooming and boarding businesses are in the Fairmont, WV area?

There are 11 pet grooming and boarding businesses on map listings in the Fairmont area as of September 2026. None of them are chain locations. The listings count groomers, boarding, dog daycare and pet sitters. Official counts show 4 businesses with payroll classed as pet care (except veterinary) in 2023.

How much do households in the Fairmont, WV area spend on pets?

About $18.9M a year, or $812 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 11 pet grooming and boarding businesses on map listings, it comes to $1.7M per business. The spending figure covers all pets, not only pet grooming and boarding businesses. It is estimated from the incomes of the 23,339 households in the Fairmont area and national spending patterns by income.

How does the Fairmont, WV area compare with the U.S. for pet grooming and boarding businesses?

The Fairmont area has 4.7 pet grooming and boarding businesses per 10,000 households, 31% above the U.S. rate of 3.6. Spending per business is $1.7M, 32% below the U.S. figure of $2.5M. At the national ratio of pet grooming and boarding businesses to household spending, the Fairmont area would have about 7, against 11 on map listings. There is one business with payroll in the industry for every 5,835 households, against one for every 5,057 across the U.S.

How fast is the Fairmont, WV area growing?

Population estimates put the Fairmont area at 55,584 people in 2025, down 1.2% since 2020, against +3.1% for the U.S. It has 23,339 households. The median household income in the Fairmont area is $67,370 a year, 17% below the U.S. median of $80,734. That rose 33.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Fairmont area scores 54 for pet grooming and boarding businesses (upper middle), #163 of 387 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Fairmont area. It maps the pet grooming and boarding businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet grooming and boarding businesses · All 56 business types in the Fairmont area

Screening a site or an acquisition in the Fairmont area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Fairmont area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.