Groundwork

Pets · Small-town market · Ohio

Pet grooming and boarding businesses in the Defiance, OH area

How the Defiance, OH area compares with other small-town markets and the U.S. for pet grooming and boarding businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #284 of 387 scored small-town markets
#16 of 27 scored small-town markets based in Ohio

Listings
8
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$12.1M
On pets · $787 a household
Spending per listing
$1.5M
41% below the U.S.
Listings per 10k households
5.2
44% above the U.S.
Population, 2025
38,292
+0.1% since 2020

See the pet grooming and boarding businesses around any address in the Defiance area

The site report maps the pet grooming and boarding businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Defiance area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Defiance area spend about $12.1M a year on pets, or $787 per household, 13% below the U.S. average. That is about $1.5M of household spending for each business on map listings, 41% below the U.S. figure of $2.5M. The spending figure covers all pets, not only pet grooming and boarding businesses.

There are 8 pet grooming and boarding businesses on map listings in the Defiance area as of September 2026. None of them are chain locations, against 9% across the U.S. That comes to 5.2 for every 10,000 households, 44% above the U.S. rate of 3.6.

Official counts show 4 businesses with payroll classed as pet care (except veterinary) in the Defiance area in 2023. That is one for every 3,832 households, against one for every 5,057 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $45K has gone to businesses classed as pet care (except veterinary) in the Defiance area.

Population estimates put the population change in the Defiance area from 2020 to 2025 at +0.1%, slower than the U.S. (+3.1%). For pet grooming and boarding businesses, the Defiance area has a Groundwork market score of 38 (lower middle): #284 of 387 scored small-town markets and #16 of 27 scored small-town markets based in Ohio.

How the Defiance area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet grooming and boarding businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet grooming and boarding in Defiance, OH area compared with Ohio and the U.S.
MeasureDefiance areaOhioU.S.
Listings per 10k households5.23.73.6
Spending per listing$1.5M$2.2M$2.5M
Households per official establishment3,8325,7625,057
Official establishment growth, 2019–2023n/a+22.0%+25.2%
Population growth, 2020–2025+0.1%+0.9%+3.1%
Spending per household on pets$787$832$909
Median household income$73,064$71,389$80,734
Groundwork market score3844

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4
Employees, 2023
27
Annual payroll, 2023
$484K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
80 chain locations
Listings at the U.S. rate for this spending
5The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$45K

SBA-backed loans to businesses classed as pet care (except veterinary) in the Defiance area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Defiance area

Population, 2025 estimate
38,292+0.1% since 2020
Households
15,327
Median age
40.9
Homes lived in by their owners
79%
Vehicles per household
2.0
Land area
411 sq. mi.
People per square mile
93
Median household income
$73,064+21.9% vs. 2015–2019, before inflation
Average household income
$88,073
Median home value
$163,200
Jobs located here
14,922
Daytime population
36,059Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Defiance area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet grooming and boarding businesses on map listings by name and distance.

Or open the report at the center of the Defiance area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet grooming and boarding across Ohio

Every Ohio market ranked →

The highest-scoring small-town markets in Ohio for pet grooming and boarding businesses, numbered among those based in Ohio, with the Defiance area marked.

Top small-town markets in Ohio

Small-town markets in Ohio ranked for pet grooming and boarding businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wooster, OH73163.6$2.2M−0.1%#40 of 387
2Norwalk, OH6652.1$3.6M−0.4%#71 of 387
3Athens, OH6652.2$3.3M+1.3%#72 of 387
4Mount Vernon, OH63114.7$1.8M+1.9%#96 of 387
5Marion, OH6052.0$3.6M−0.4%#115 of 387
6Tiffin, OH5862.7$2.8M−1.0%#134 of 387
7Sidney, OH5594.8$1.7M−0.2%#158 of 387
8Celina, OH5484.9$1.7M+0.5%#165 of 387
9New Philadelphia-Dover, OH52174.4$1.7M−0.9%#180 of 387
10Wilmington, OH5095.4$1.5M+0.6%#195 of 387
16Defiance, OH3885.2$1.5M+0.1%#284 of 387

Other business types in the Defiance area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet grooming and boarding businesses are in the Defiance, OH area?

As of September 2026, map listings count 8 pet grooming and boarding businesses in the Defiance area. None of them are chain locations. The listings count groomers, boarding, dog daycare and pet sitters. Official counts show 4 businesses with payroll classed as pet care (except veterinary) in 2023.

How much do households in the Defiance, OH area spend on pets?

About $12.1M a year, or $787 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 8 pet grooming and boarding businesses on map listings, it comes to $1.5M per business. That spending covers all pets, which pet grooming and boarding businesses share with other businesses in the trade. It is estimated from the incomes of the 15,327 households in the Defiance area and national spending patterns by income.

How does the Defiance, OH area compare with the U.S. for pet grooming and boarding businesses?

The Defiance area has 5.2 pet grooming and boarding businesses per 10,000 households, 44% above the U.S. rate of 3.6. Spending per business is $1.5M, 41% below the U.S. figure of $2.5M. At the U.S. ratio of pet grooming and boarding businesses to household spending, the Defiance area would have about 5, against 8 on map listings. There is one business with payroll in the industry for every 3,832 households, against one for every 5,057 across the U.S.

How fast is the Defiance, OH area growing?

Population estimates put the Defiance area at 38,292 people in 2025, up 0.1% since 2020, slower than the U.S. (+3.1%). It has 15,327 households. Median household income in the Defiance area is $73,064, 10% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Defiance area scores 38 for pet grooming and boarding businesses (lower middle), #284 of 387 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Defiance area. It maps the pet grooming and boarding businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet grooming and boarding businesses · All 56 business types in the Defiance area

Screening a site or an acquisition in the Defiance area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Defiance area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.