Groundwork

Pets · County · Wisconsin

Pet businesses in Burnett County, WI

How Burnett County, WI compares with other counties and the U.S. for pet businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #1,455 of 2,200 scored counties
#40 of 67 scored counties in Wisconsin

Listings
12
0 chain locations (0%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$5.5M
On pets · $761 a household
Spending per listing
$456K
48% below the U.S.
Listings per 10k households
16.7
61% above the U.S.
Population, 2025
17,223
+3.9% since 2020

See the pet businesses around any address in Burnett County

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Burnett County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on pets in Burnett County comes to about $5.5M a year: $761 per household, 16% below the U.S. average. Spread across 12 pet businesses, that is $456K per business, 48% below the U.S. figure of $878K.

There are 12 pet businesses on map listings in Burnett County as of September 2026. None of them are chain locations, against 17% across the U.S. Per 10,000 households, that is 16.7, 61% above the U.S. rate of 10.4.

In 2023, official counts showed 3 businesses with payroll in Burnett County classed as pet care, veterinarians and pet stores. That is one for every 2,396 households, against one for every 1,852 across the U.S.

Between 2020 and 2025, the population of Burnett County grew 3.9%, faster than the U.S. (+3.1%). Burnett County scores 42 (lower middle) on the Groundwork market score for pet businesses, ranking #1,455 of 2,200 scored counties and #40 of 67 scored counties in Wisconsin.

How Burnett County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Burnett County, WI compared with Wisconsin and the U.S.
MeasureBurnett CountyWisconsinU.S.
Listings per 10k households16.711.810.4
Spending per listing$456K$730K$878K
Households per official establishment2,3961,7211,852
Official establishment growth, 2019–2023n/a+8.5%+11.4%
Population growth, 2020–2025+3.9%+1.3%+3.1%
Spending per household on pets$761$861$909
Median household income$62,819$77,485$80,734
Groundwork market score4237

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7 → 3
Employees, 2023
183
Annual payroll, 2023
$5.9M
One-person businesses, 2023
0Businesses with no payroll
Map listings, September 2026
120 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Burnett County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Burnett County

Population, 2025 estimate
17,223+3.9% since 2020
Households
7,188
Median age
54.7
Homes lived in by their owners
86%
Vehicles per household
2.0
Land area
822 sq. mi.
People per square mile
21
Median household income
$62,819+19.3% vs. 2015–2019, before inflation
Average household income
$84,457
Median home value
$231,300
Jobs located here
5,205
Daytime population
15,506Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Burnett County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of Burnett County. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet businesses across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for pet businesses, numbered among those based in Wisconsin, with Burnett County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Pierce County, WI701811.3$824K+3.1%#291 of 2,200
2Sheboygan County, WI69397.8$1.1M0.0%#309 of 2,200
3Calumet County, WI692310.8$852K+2.9%#323 of 2,200
4Douglas County, WI67147.3$1.1M−0.8%#378 of 2,200
5Milwaukee County, WI642616.7$1.2M−1.5%#494 of 2,200
6Eau Claire County, WI63388.5$987K+3.0%#538 of 2,200
7Lincoln County, WI62129.4$837K−0.1%#578 of 2,200
8Dane County, WI6029311.6$827K+4.9%#660 of 2,200
9Outagamie County, WI609211.7$769K+2.6%#667 of 2,200
10Kenosha County, WI58669.6$930K−0.4%#717 of 2,200
40Burnett County, WI421216.7$456K+3.9%#1,455 of 2,200

Other business types in Burnett County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in Burnett County, WI?

As of September 2026, map listings count 12 pet businesses in Burnett County. None of them are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 3 businesses with payroll classed as pet care, veterinarians and pet stores in 2023.

How much do households in Burnett County, WI spend on pets?

About $5.5M a year, or $761 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 12 pet businesses on map listings, it comes to $456K per business. It is estimated from the incomes of the 7,188 households in Burnett County and national spending patterns by income.

How does Burnett County, WI compare with the U.S. for pet businesses?

Burnett County has 16.7 pet businesses per 10,000 households, 61% above the U.S. rate of 10.4. Spending per business is $456K, 48% below the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, Burnett County would have about 6, against 12 on map listings. There is one business with payroll in the industry for every 2,396 households, against one for every 1,852 across the U.S.

How fast is Burnett County, WI growing?

Population estimates put Burnett County at 17,223 people in 2025, up 3.9% since 2020, faster than the U.S. (+3.1%). It has 7,188 households. Median household income in Burnett County is $62,819, 22% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 19.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Burnett County scores 42 for pet businesses (lower middle), #1,455 of 2,200 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Burnett County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in Burnett County

Screening a site or an acquisition in Burnett County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Burnett County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.