Pets · Small-town market · Hawaii
Pet businesses in the Kapaa, HI area
How the Kapaa, HI area compares with other small-town markets and the U.S. for pet businesses: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 88 out of 100: High
Ranked #1 of 527 scored small-town markets
#1 of 2 scored small-town markets based in Hawaii
- Listings
- 14
- 1 chain location (7%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $26M
- On pets · $1,100 a household
- Spending per listing
- $1.9M
- 2.1 times the U.S.
- Listings per 10k households
- 5.9
- 43% below the U.S.
- Population, 2025
- 73,400
- +0.3% since 2020
See the pet businesses around any address in the Kapaa area
The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Kapaa area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For pet businesses, the Kapaa area has a Groundwork market score of 88 (high): #1 of 527 scored small-town markets and #1 of 2 scored small-town markets based in Hawaii. That puts it in the top 10% of small-town markets for pet businesses.
At $1,100 per household (21% above the U.S. average), households in the Kapaa area spend about $26M a year on pets. That works out to $1.9M per business, 2.1 times the U.S. figure of $878K.
There are 14 pet businesses on map listings in the Kapaa area as of September 2026. One of them (7%) is a chain location, against 17% across the U.S. That is 5.9 per 10,000 households, 43% below the U.S. rate of 10.4.
The official count of businesses with payroll classed as pet care, veterinarians and pet stores in the Kapaa area was 4 in 2023. That is one for every 5,908 households, against one for every 1,852 across the U.S. Population estimates show the Kapaa area grew 0.3% from 2020 to 2025, slower than the U.S. (+3.1%).
How the Kapaa area compares
The same measures for Hawaii and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Kapaa area | Hawaii | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.9 | 7.1 | 10.4 |
| Spending per listing | $1.9M | $1.6M | $878K |
| Households per official establishment | 5,908 | 2,721 | 1,852 |
| Official establishment growth, 2019–2023 | n/a | +14.6% | +11.4% |
| Population growth, 2020–2025 | +0.3% | −1.3% | +3.1% |
| Spending per household on pets | $1,100 | $1,140 | $909 |
| Median household income | $97,668 | $100,389 | $80,734 |
| Groundwork market score | 88 | 78 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4
- Employees, 2023
- 20
- Annual payroll, 2023
- $511K
- One-person businesses, 2023
- 35Businesses with no payroll
- Map listings, September 2026
- 141 chain location
- Listings at the U.S. rate for this spending
- 30The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Kapaa area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Kapaa area
- Population, 2025 estimate
- 73,400+0.3% since 2020
- Households
- 23,632
- Median age
- 43.9
- Homes lived in by their owners
- 69%
- Vehicles per household
- 2.3
- Land area
- 620 sq. mi.
- People per square mile
- 119
- Median household income
- $97,668+16.9% vs. 2015–2019, before inflation
- Average household income
- $126,466
- Median home value
- $873,200
- Jobs located here
- 28,378
- Daytime population
- 63,469Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Kapaa area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.
Or open the report at the center of the Kapaa area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet businesses across Hawaii
Every Hawaii market ranked →The highest-scoring small-town markets in Hawaii for pet businesses, numbered among those based in Hawaii, with the Kapaa area marked.
Top small-town markets in Hawaii
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Kapaa, HI | 88 | 14 | 5.9 | $1.9M | +0.3% | #1 of 527 |
| 2Hilo-Kailua, HI | 83 | 61 | 8.2 | $1.2M | +4.6% | #9 of 527 |
Other business types in the Kapaa area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses88
- Veterinarians87
- Pet grooming and boarding
- Pet stores
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet businesses are in the Kapaa, HI area?
As of September 2026, map listings count 14 pet businesses in the Kapaa area. One of them (7%) is a chain location. The listings count vets, groomers, boarding and pet stores. Official counts show 4 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts list 35 one-person businesses without payroll.
How much do households in the Kapaa, HI area spend on pets?
About $26M a year, or $1,100 per household. That is 21% above the U.S. average (an index of 121, where 100 is the U.S. average). Spread across the 14 pet businesses on map listings, it comes to $1.9M per business. It is estimated from the incomes of the 23,632 households in the Kapaa area and national spending patterns by income.
How does the Kapaa, HI area compare with the U.S. for pet businesses?
The Kapaa area has 5.9 pet businesses per 10,000 households, 43% below the U.S. rate of 10.4. Spending per business is $1.9M, 2.1 times the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, the Kapaa area would have about 30, against 14 on map listings. There is one business with payroll in the industry for every 5,908 households, against one for every 1,852 across the U.S.
How fast is the Kapaa, HI area growing?
Population estimates put the Kapaa area at 73,400 people in 2025, up 0.3% since 2020, slower than the U.S. (+3.1%). It has 23,632 households. Median household income in the Kapaa area is $97,668, 21% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 16.9%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Kapaa area scores 88 for pet businesses (high), #1 of 527 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Kapaa area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet businesses · All 56 business types in the Kapaa area
Screening a site or an acquisition in the Kapaa area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Kapaa area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.