Groundwork

Beauty and personal care · County · North Carolina

Nail salons in Forsyth County, NC

The nail salons in Forsyth County, NC, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #684 of 1,328 scored counties
#31 of 72 scored counties in North Carolina

Listings
108
42 chain locations (39%)
Official establishments
15
Businesses with payroll, 2023
Household spending a year
$137.7M
On personal care products and services · $861 a household
Spending per listing
$1.3M
24% below the U.S.
Listings per 10k households
6.8
13% above the U.S.
Population, 2025
401,718
+5.0% since 2020

See the nail salons around any address in Forsyth County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Forsyth County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 108 nail salons in Forsyth County. Chain locations make up 39% of them, against 27% across the U.S. That comes to 6.8 for every 10,000 households, 13% above the U.S. rate of 6.0.

At $861 per household (14% below the U.S. average), households in Forsyth County spend about $137.7M a year on personal care products and services. Spread across 108 nail salons, that is $1.3M per salon, 24% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

In 2023, official counts showed 15 businesses with payroll in Forsyth County classed as nail salons. That is one for every 10,662 households, against one for every 3,754 across the U.S. Official counts also show 342 one-person businesses without payroll.

Between 2020 and 2025, the population of Forsyth County grew 5.0%, faster than the U.S. (+3.1%). Forsyth County scores 51 (upper middle) on the Groundwork market score for nail salons, ranking #684 of 1,328 scored counties and #31 of 72 scored counties in North Carolina.

How Forsyth County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Forsyth County, NC compared with North Carolina and the U.S.
MeasureForsyth CountyNorth CarolinaU.S.
Listings per 10k households6.86.46.0
Spending per listing$1.3M$1.4M$1.7M
Households per official establishment10,6627,5133,754
Official establishment growth, 2019–2023n/a+55.7%+23.2%
Population growth, 2020–2025+5.0%+7.2%+3.1%
Spending per household on personal care products and services$861$897$1,005
Median household income$67,165$72,388$80,734
Groundwork market score5145

Official counts and lending

Businesses

Official establishments, 2019 to 2023
8 → 15
Employees, 2023
39
Annual payroll, 2023
$1.1M
One-person businesses, 2023
342Businesses with no payroll
Map listings, September 2026
10842 chain locations
Listings at the U.S. rate for this spending
82The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in Forsyth County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Forsyth County

Population, 2025 estimate
401,718+5.0% since 2020
Households
159,925
Median age
39.6
Homes lived in by their owners
64%
Vehicles per household
1.8
Land area
408 sq. mi.
People per square mile
956
Median household income
$67,165+30.2% vs. 2015–2019, before inflation
Average household income
$94,082
Median home value
$250,400
Jobs located here
197,283
Daytime population
420,468Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Forsyth County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Forsyth County. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for nail salons, numbered among those based in North Carolina, with Forsyth County marked.

Top counties in North Carolina

Counties in North Carolina ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chatham County, NC88113.3$3.1M+11.0%#7 of 1,328
2Orange County, NC87183.1$3.3M+6.1%#12 of 1,328
3Franklin County, NC7593.2$2.8M+18.8%#85 of 1,328
4Lincoln County, NC74184.9$1.9M+13.2%#110 of 1,328
5Davie County, NC6974.1$2.3M+6.9%#177 of 1,328
6Henderson County, NC68173.3$2.6M+5.0%#191 of 1,328
7Johnston County, NC67404.7$2M+17.9%#219 of 1,328
8Brunswick County, NC67385.5$1.6M+26.5%#228 of 1,328
9Union County, NC66516.1$1.8M+11.7%#251 of 1,328
10Rowan County, NC65213.6$2.3M+5.6%#267 of 1,328
31Forsyth County, NC511086.8$1.3M+5.0%#684 of 1,328

Other business types in Forsyth County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Forsyth County, NC?

There are 108 nail salons on map listings in Forsyth County as of September 2026. 42 of them (39%) are chain locations. The listings count nail salons. Official counts show 15 businesses with payroll classed as nail salons in 2023. Another 342 one-person businesses have no payroll, by official counts.

How much do households in Forsyth County, NC spend on personal care products and services?

About $137.7M a year, or $861 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 108 nail salons on map listings, it comes to $1.3M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 159,925 households in Forsyth County and national spending patterns by income.

How does Forsyth County, NC compare with the U.S. for nail salons?

Forsyth County has 6.8 nail salons per 10,000 households, 13% above the U.S. rate of 6.0. Spending per salon is $1.3M, 24% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Forsyth County would have about 82, against 108 on map listings. There is one business with payroll in the industry for every 10,662 households, against one for every 3,754 across the U.S.

How fast is Forsyth County, NC growing?

Population estimates put Forsyth County at 401,718 people in 2025, up 5.0% since 2020, faster than the U.S. (+3.1%). It has 159,925 households. The median household income in Forsyth County is $67,165 a year, 17% below the U.S. median of $80,734. That rose 30.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Forsyth County scores 51 for nail salons (upper middle), #684 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Forsyth County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Forsyth County

Screening a site or an acquisition in Forsyth County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Forsyth County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.