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Fitness and classes · Metro area · California

Martial arts and dance studios in the Bakersfield-Delano, CA metro area

Competitor counts, household spending and official business counts for martial arts and dance studios in the Bakersfield-Delano, CA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 79 out of 100: High

Ranked #8 of 387 scored metro areas
#2 of 25 scored metro areas based in California

Listings
101
5 chain locations (5%)
Official establishments
32
+28.0% since 2019
Household spending a year
$279.7M
On memberships, classes and admissions · $982 a household
Spending per listing
$2.8M
37% above the U.S.
Listings per 10k households
3.5
29% below the U.S.
Population, 2025
927,068
+2.3% since 2020

See the martial arts and dance studios around any address in the Bakersfield-Delano metro area

The site report maps the martial arts and dance studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Bakersfield-Delano metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For martial arts and dance studios, the Bakersfield-Delano metro area has a Groundwork market score of 79 (high): #8 of 387 scored metro areas and #2 of 25 scored metro areas based in California. That puts it in the top 10% of metro areas for martial arts and dance studios.

Household spending on memberships, classes and admissions in the Bakersfield-Delano metro area comes to about $279.7M a year: $982 per household, in line with the U.S. average. That is about $2.8M of household spending for each studio on map listings, 37% above the U.S. figure of $2M. The spending figure covers all memberships, classes and admissions, not only martial arts and dance studios.

There are 101 martial arts and dance studios on map listings in the Bakersfield-Delano metro area as of September 2026. 5 of them (5%) are chain locations, against 7% across the U.S. Per 10,000 households, that is 3.5, 29% below the U.S. rate of 4.9.

Official counts show 32 businesses with payroll classed as sports, recreation and fine arts instruction in the Bakersfield-Delano metro area in 2023, up 28.0% from 2019. That is one for every 8,904 households, against one for every 3,473 across the U.S. Population estimates show the Bakersfield-Delano metro area grew 2.3% from 2020 to 2025, slower than the U.S. (+3.1%).

How the Bakersfield-Delano metro area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the martial arts and dance studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Martial arts and dance studios in Bakersfield-Delano, CA metro area compared with California and the U.S.
MeasureBakersfield-Delano metro areaCaliforniaU.S.
Listings per 10k households3.55.84.9
Spending per listing$2.8M$2.5M$2M
Households per official establishment8,9042,6013,473
Official establishment growth, 2019–2023+28.0%+20.6%+11.1%
Population growth, 2020–2025+2.3%−0.4%+3.1%
Spending per household on memberships, classes and admissions$982$1,435$983
Median household income$70,210$99,122$80,734
Groundwork market score7957

Official counts and lending

Businesses

Official establishments, 2019 to 2023
32+28.0% over the period
Employees, 2023
300
Annual payroll, 2023
$6.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
1015 chain locations
Listings at the U.S. rate for this spending
139The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as sports, recreation and fine arts instruction in the Bakersfield-Delano metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Bakersfield-Delano metro area

Population, 2025 estimate
927,068+2.3% since 2020
Households
284,931
Median age
33.6
Homes lived in by their owners
60%
Vehicles per household
1.9
Land area
8,135 sq. mi.
People per square mile
112
Median household income
$70,210+31.6% vs. 2015–2019, before inflation
Average household income
$93,147
Median home value
$338,300
Jobs located here
302,967
Daytime population
882,683Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Bakersfield-Delano metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the martial arts and dance studios on map listings by name and distance.

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Martial arts and dance studios across California

Every California market ranked →

The highest-scoring metro areas in California for martial arts and dance studios, numbered among those based in California, with the Bakersfield-Delano metro area marked.

Top metro areas in California

Metro areas in California ranked for martial arts and dance studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba City, CA86172.7$3.9M+3.3%#1 of 387
2Bakersfield-Delano, CA791013.5$2.8M+2.3%#8 of 387
3Stockton-Lodi, CA791255.1$2.5M+5.5%#9 of 387
4Visalia, CA77523.6$2.7M+2.4%#15 of 387
5Merced, CA76364.2$2.2M+5.1%#16 of 387
6Fresno, CA721634.4$2.4M+3.2%#25 of 387
7Modesto, CA70703.9$2.8M+0.7%#40 of 387
8Riverside-San Bernardino-Ontario, CA696904.8$2.6M+3.5%#44 of 387
9Sacramento-Roseville-Folsom, CA684435.0$2.7M+3.2%#47 of 387
10Vallejo, CA67875.5$2.5M+0.6%#52 of 387

Other business types in the Bakersfield-Delano metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many martial arts and dance studios are in the Bakersfield-Delano, CA metro area?

As of September 2026, map listings count 101 martial arts and dance studios in the Bakersfield-Delano metro area. 5 of them (5%) are chain locations. The listings count martial arts and dance studios. Official counts show 32 businesses with payroll classed as sports, recreation and fine arts instruction in 2023, up 28.0% from 2019.

How much do households in the Bakersfield-Delano, CA metro area spend on memberships, classes and admissions?

About $279.7M a year, or $982 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 101 martial arts and dance studios on map listings, it comes to $2.8M per studio. That spending covers all memberships, classes and admissions, which martial arts and dance studios share with other businesses in the trade. It is estimated from the incomes of the 284,931 households in the Bakersfield-Delano metro area and national spending patterns by income.

How does the Bakersfield-Delano, CA metro area compare with the U.S. for martial arts and dance studios?

The Bakersfield-Delano metro area has 3.5 martial arts and dance studios per 10,000 households, 29% below the U.S. rate of 4.9. Spending per studio is $2.8M, 37% above the U.S. figure of $2M. At the U.S. ratio of martial arts and dance studios to household spending, the Bakersfield-Delano metro area would have about 139, against 101 on map listings. There is one business with payroll in the industry for every 8,904 households, against one for every 3,473 across the U.S. The official count rose 28.0% from 2019 to 2023, against +11.1% for the U.S.

How fast is the Bakersfield-Delano, CA metro area growing?

Population estimates put the Bakersfield-Delano metro area at 927,068 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 284,931 households. The median household income in the Bakersfield-Delano metro area is $70,210 a year, 13% below the U.S. median of $80,734. That rose 31.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Bakersfield-Delano metro area scores 79 for martial arts and dance studios (high), #8 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Bakersfield-Delano metro area. It maps the martial arts and dance studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for martial arts and dance studios · All 56 business types in the Bakersfield-Delano metro area

Screening a site or an acquisition in the Bakersfield-Delano metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Bakersfield-Delano metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.