County profile · Kansas
Seward County, KS market data
Population, household spending and competition for 56 business types in Seward County, each scored against other counties.
- Population, 2025
- 21,073
- −3.6% since 2020
- Households
- 7,257
- Median household income
- $63,827
- +29.5% vs. 2015–2019, before inflation
- Median home value
- $136,500
- Jobs located here
- 10,899
- Highest market score
- 69
- Dentists and orthodontists, #284 of 1,886 scored counties
A site report maps the competitors on map listings around any address in Seward County by name and distance, and the households and spending within reach. Or open the report at the center of Seward County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 21,073 people live in Seward County, in 7,257 households. Population estimates put the population change in Seward County from 2020 to 2025 at −3.6%, against +3.1% for the U.S. The median household income in Seward County is $63,827 a year, 21% below the U.S. median of $80,734. That rose 29.5% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Seward County spend the most on vehicle maintenance and repairs (an index of 113, where 100 is the U.S. average) and the least on child care and other personal services (55).
The highest Groundwork market scores in Seward County are for dentists and orthodontists (69), pet businesses (47) and real estate agents and brokers (46). Seward County ranks #284 of 1,886 scored counties for dentists and orthodontists.
Seward County is part of the Liberal area. For its number of households, Seward County has the most map listings, relative to the U.S., for grocery stores (2.4 times the U.S. rate) and the fewest for real estate businesses (57% below the U.S. rate).
All 56 business types in Seward County
Highest Groundwork market score first. Each score compares Seward County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Dentists and orthodontists | 69 | #284 of 1,886 | 5 | 6.9 | $1.9M | 196 | 3 |
| Pet businesses | 47 | #1,228 of 2,200 | 6 | 8.3 | $910K | 104 | Under 3 |
| Real estate agents and brokers | 46 | #1,252 of 2,176 | 7 | 9.6 | Index only | 249 | Under 3 |
| Salons, barbers and spas | 37 | #1,875 of 2,385 | 38 | 52.4 | $173K | 81 | 3 |
| Physical therapy | 36 | #1,078 of 1,422 | 5 | 6.9 | $1.9M | 80 | 3 |
| Real estate | 36 | #1,825 of 2,229 | 12 | 16.5 | Index only | 183 | Under 3 |
| Chiropractors | 34 | #1,166 of 1,490 | 5 | 6.9 | $1.9M | 81 | 3 |
| Convenience stores | 33 | #1,706 of 2,261 | 8 | 11.0 | $5.2M | 66 | Under 3 |
| Primary care and pediatrics | 32 | #1,343 of 1,656 | 7 | 9.6 | $1.4M | 77 | 13 |
| Coffee shops and cafes | 32 | #1,674 of 2,063 | 8 | 11.0 | $3.2M | 86 | 4 |
| Doctors, dentists and clinics | 31 | #2,044 of 2,394 | 62 | 85.4 | $156K | 102 | 25 |
| Lawn, cleaning and pest control | 30 | #1,580 of 1,771 | 8 | 11.0 | $1M | 62 | 5 |
| Hair salons | 30 | #2,032 of 2,339 | 25 | 34.4 | $263K | 61 | 3 |
| Home repair trades | 28 | #1,880 of 2,057 | 11 | 15.2 | $1.7M | 69 | 11 |
| Grocery and convenience stores | 25 | #2,113 of 2,402 | 26 | 35.8 | $1.6M | 47 | 5 |
| Tire shops | 23 | #1,364 of 1,530 | 8 | 11.0 | $983K | 39 | Under 3 |
| Gas stations | 23 | #2,167 of 2,358 | 18 | 24.8 | $1.1M | 48 | 10 |
| Gyms, studios and classes | 22 | #1,945 of 2,088 | 11 | 15.2 | $482K | 73 | Under 3 |
| Car washes and detailing | 21 | #1,360 of 1,451 | 8 | 11.0 | $983K | 39 | Under 3 |
| Pizza | 20 | #2,005 of 2,090 | 9 | 12.4 | $2.8M | 56 | 17 |
| Gyms | 19 | #1,676 of 1,792 | 7 | 9.6 | $757K | 58 | Under 3 |
| Optometrists and eye care | 18 | #1,224 of 1,302 | 6 | 8.3 | $1.6M | 51 | 3 |
| Auto repair shops | 18 | #2,292 of 2,378 | 26 | 35.8 | $303K | 68 | 18 |
| Auto repair and car care | 18 | #2,313 of 2,401 | 48 | 66.1 | $164K | 61 | 18 |
| Grocery stores | 17 | #1,929 of 2,070 | 12 | 16.5 | $3.5M | 37 | 4 |
| Fast food and sandwich shops | 16 | #2,123 of 2,222 | 16 | 22.0 | $1.6M | 52 | 17 |
| Restaurants and cafes | 16 | #2,358 of 2,405 | 104 | 143.3 | $245K | 66 | 39 |
| Sit-down restaurants | 16 | #2,371 of 2,405 | 69 | 95.1 | $369K | 56 | 17 |
| Nail salons | 15 | #1,270 of 1,328 | 8 | 11.0 | $823K | 49 | Under 3 |
| Clothing and shoe stores | 14 | #2,041 of 2,087 | 21 | 28.9 | $619K | 49 | 12 |
| Clothing, shoes and laundry | 14 | #2,165 of 2,210 | 26 | 35.8 | $500K | 57 | 12 |
| Child care and preschools | 11 | #1,577 of 1,611 | 8 | 11.0 | $291K | 29 | 5 |
| Insurance agencies | 8 | #2,259 of 2,272 | 19 | 26.2 | $661K | 53 | 13 |
| Bakeries and dessert shops | Not scored | Not scored | 4 | 5.5 | $6.4M | 154 | 4 |
| Collision repair and body shops | Not scored | Not scored | 4 | 5.5 | $2M | 64 | 4 |
| HVAC and plumbing | Not scored | Not scored | 4 | 5.5 | $4.6M | 97 | 4 |
| Mortgage brokers and lenders | Not scored | Not scored | 4 | 5.5 | Index only | 61 | Under 3 |
| Roofing and gutters | Not scored | Not scored | 4 | 5.5 | $4.6M | 54 | Under 3 |
| Barbershops | Not scored | Not scored | 3 | 4.1 | $2.2M | 116 | Under 3 |
| Electricians | Not scored | Not scored | 3 | 4.1 | $6.1M | 51 | 7 |
| Landscaping and lawn care | Not scored | Not scored | 3 | 4.1 | $2.8M | 94 | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 3 | 4.1 | $1.8M | 88 | Under 3 |
| Pest control | Not scored | Not scored | 3 | 4.1 | $2.8M | 27 | Under 3 |
| Funeral homes | Not scored | Not scored | 2 | 2.8 | $458K | Too few | Under 3 |
| House cleaning | Not scored | Not scored | 2 | 2.8 | $4.1M | Too few | 5 |
| Laundromats | Not scored | Not scored | 2 | 2.8 | $6.5M | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 2 | 2.8 | $2.7M | Too few | Under 3 |
| Spas and skin care | Not scored | Not scored | 2 | 2.8 | $3.3M | Too few | Under 3 |
| Veterinarians | Not scored | Not scored | 2 | 2.8 | $2.7M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 1 | 1.4 | $13M | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 1.4 | $7.9M | Too few | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 1 | 1.4 | $5.5M | Too few | Under 3 |
| Property management | Not scored | Not scored | 1 | 1.4 | Index only | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 1.4 | $5.3M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Seward County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $7.9M | $1,084 | 113 |
| Gasoline and other fuels | $20.5M | $2,821 | 109 |
| Food away from home | $25.5M | $3,511 | 86 |
| Groceries | $41.4M | $5,710 | 90 |
| Personal care products and services | $6.6M | $907 | 90 |
| Child care and other personal services | $2.3M | $321 | 55 |
| Memberships, classes and admissions | $5.3M | $730 | 74 |
| Medical and dental services | $9.6M | $1,329 | 103 |
| Pets | $5.5M | $752 | 83 |
| Clothing, shoes and related services | $13M | $1,793 | 87 |
| Vehicle insurance | $12.6M | $1,731 | 88 |
| Home repairs, maintenance and insurance | $18.4M | $2,537 | 84 |
| Lawn care, cleaning and other household services | $8.3M | $1,140 | 81 |
| Rent and homeowner costs | $95.1M | $13,107 | 79 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Seward County
- Population, 2025 estimate
- 21,073−3.6% since 2020
- Households
- 7,257
- Median age
- 32.8
- Homes lived in by their owners
- 62%
- Vehicles per household
- 1.9
- Land area
- 640 sq. mi.
- People per square mile
- 34
- Median household income
- $63,827+29.5% vs. 2015–2019, before inflation
- Average household income
- $81,284
- Median home value
- $136,500
- Jobs located here
- 10,899
- Daytime population
- 22,008Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Seward County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Seward County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Kansas 8
- Stevens County, KS5,162 people
- Haskell County, KS3,641 people
- Meade County, KS3,903 people
- Grant County, KS7,229 people
- Morton County, KS2,611 people
- Gray County, KS5,701 people
- Stanton County, KS2,038 people
- Clark County, KS1,974 people
Questions
How fast is Seward County, KS growing?
Population estimates put Seward County at 21,073 people in 2025, down 3.6% since 2020, against +3.1% for the U.S. It has 7,257 households. Against the 2015–2019 survey, median household income rose 29.5%, before inflation.
How much do households in Seward County, KS spend?
Households in Seward County spend about $95.1M a year on rent and homeowner costs, $41.4M on groceries and $25.5M on food away from home. Relative to the U.S., household spending in Seward County runs highest on vehicle maintenance and repairs (an index of 113, where 100 is the U.S. average) and lowest on child care and other personal services (55).
Which business types have the highest market scores in Seward County, KS?
Of the business types scored in Seward County, dentists and orthodontists (69), pet businesses (47) and real estate agents and brokers (46) have the highest Groundwork market scores. For dentists and orthodontists, that ranks #284 of 1,886 scored counties.
How does Seward County, KS compare with the U.S.?
Median household income in Seward County is $63,827, 21% below the U.S. median of $80,734. The population fell 3.6% from 2020 to 2025, against +3.1% for the U.S. The median home value is $136,500, against $332,700 for the U.S. Against the U.S., map listings per household run highest for grocery stores (2.4 times the U.S. rate) and lowest for real estate businesses (57% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 33 of the 56 business types have a score in Seward County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Seward County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Kansas · Every U.S. market · How we measure
Screening a site or an acquisition in Seward County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Seward County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.