Groundwork

County profile · Iowa

Sac County, IA market data

How Sac County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
9,525
−2.7% since 2020
Households
4,302
Median household income
$73,838
Median home value
$141,400
Jobs located here
2,976
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Sac County by name and distance, and the households and spending within reach. Or open the report at the center of Sac County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Sac County has an estimated 9,525 people and 4,302 households. Between 2020 and 2025, the population of Sac County declined 2.7%, against +3.1% for the U.S. Median household income in Sac County is $73,838, 9% below the U.S. median of $80,734.

Relative to the U.S., household spending in Sac County runs highest on vehicle maintenance and repairs (an index of 124, where 100 is the U.S. average) and lowest on child care and other personal services (60).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

Against the U.S., map listings per household run highest for gas stations (2.8 times the U.S. rate) and lowest for salons, barbers and spas (41% below the U.S. rate).

All 56 business types in Sac County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Sac County, IA, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes54125.5$289K7816
Sit-down restaurants2660.4$601K9112
Doctors, dentists and clinics2558.1$227K1498
Grocery and convenience stores1637.2$1.6M463
Auto repair and car care1330.2$392K1468
Gas stations1330.2$1M4210
Salons, barbers and spas1227.9$335K1573
Coffee shops and cafes920.9$1.7M47Under 3
Convenience stores920.9$2.8M36Under 3
Pizza920.9$1.7M34Under 3
Hair salons818.6$502K1173
Insurance agencies716.3$1.1M918
Pet businesses716.3$479K553
Auto repair shops613.9$850K1916
Bakeries and dessert shops613.9$2.6M63Under 3
Clothing and shoe stores613.9$1.3M103Under 3
Clothing, shoes and laundry613.9$1.3M149Under 3
Grocery stores511.6$5M54Under 3
Chiropractors49.3$1.4M595
Primary care and pediatrics37.0$1.9M1063
Veterinarians37.0$1.1M413
Car washes and detailing24.6$2.5MToo fewUnder 3
Child care and preschools24.6$751KToo fewUnder 3
Dentists and orthodontists24.6$2.8MToo fewUnder 3
Fast food and sandwich shops24.6$7.8MToo fewUnder 3
Funeral homes24.6$408KToo fewUnder 3
Physical therapy24.6$2.8MToo fewUnder 3
Real estate24.6Index onlyToo fewUnder 3
Real estate agents and brokers24.6Index onlyToo fewUnder 3
Barbershops12.3$4MToo fewUnder 3
Gyms12.3$3.3MToo fewUnder 3
Gyms, studios and classes12.3$3.3MToo fewUnder 3
Landscaping and lawn care12.3$5MToo fewUnder 3
Lawn, cleaning and pest control12.3$5MToo fewUnder 3
Nail salons12.3$4MToo fewUnder 3
Optometrists and eye care12.3$5.7MToo fewUnder 3
Pet grooming and boarding12.3$3.4MToo fewUnder 3
Spas and skin care12.3$4MToo fewUnder 3
Tire shops12.3$5.1MToo fewUnder 3
Collision repair and body shops00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Electricians00.0None listedNone listed5
Home inspectors00.0None listedNone listedUnder 3
Home repair trades00.0None listedNone listed10
House cleaning00.0None listedNone listedUnder 3
HVAC and plumbing00.0None listedNone listed5
Laundromats00.0None listedNone listedUnder 3
Martial arts and dance studios00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet stores00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Sac County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Sac County, IA by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$5.1M$1,185124
Gasoline and other fuels$13.1M$3,049117
Food away from home$15.6M$3,63389
Groceries$25.2M$5,85493
Personal care products and services$4M$93493
Child care and other personal services$1.5M$34960
Memberships, classes and admissions$3.3M$77078
Medical and dental services$5.7M$1,316102
Pets$3.4M$77986
Clothing, shoes and related services$7.9M$1,83089
Vehicle insurance$8M$1,85295
Home repairs, maintenance and insurance$10.9M$2,52984
Lawn care, cleaning and other household services$5M$1,15382
Rent and homeowner costs$57.5M$13,37180

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Sac County

Population, 2025 estimate
9,525−2.7% since 2020
Households
4,302
Median age
46.0
Homes lived in by their owners
78%
Vehicles per household
2.0
Land area
575 sq. mi.
People per square mile
17
Median household income
$73,838
Average household income
$88,368
Median home value
$141,400
Jobs located here
2,976
Daytime population
7,628Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Sac County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Sac County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Sac County, IA growing?

Population estimates put Sac County at 9,525 people in 2025, down 2.7% since 2020, against +3.1% for the U.S. It has 4,302 households.

How much do households in Sac County, IA spend?

Households in Sac County spend about $57.5M a year on rent and homeowner costs, $25.2M on groceries and $15.6M on food away from home. Set against the U.S., households in Sac County spend the most on vehicle maintenance and repairs (an index of 124, where 100 is the U.S. average) and the least on child care and other personal services (60).

Which business types have the highest market scores in Sac County, IA?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Sac County, IA compare with the U.S.?

The median household income in Sac County is $73,838 a year, 9% below the U.S. median of $80,734. The population fell 2.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $141,400, against $332,700 for the U.S. For its number of households, Sac County has the most map listings, relative to the U.S., for gas stations (2.8 times the U.S. rate) and the fewest for salons, barbers and spas (41% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Sac County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Iowa · Every U.S. market · How we measure

Screening a site or an acquisition in Sac County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Sac County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.