Groundwork

Beauty and personal care · County · Pennsylvania

Hair salons in Mercer County, PA

How Mercer County, PA compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 29 out of 100: Lower middle

Ranked #2,042 of 2,339 scored counties
#49 of 64 scored counties in Pennsylvania

Listings
92
19 chain locations (21%)
Official establishments
46
−11.5% since 2019
Household spending a year
$40.3M
On personal care products and services · $866 a household
Spending per listing
$438K
2% above the U.S.
Listings per 10k households
19.8
15% below the U.S.
Population, 2025
107,860
−2.4% since 2020

See the hair salons around any address in Mercer County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For hair salons, Mercer County has a Groundwork market score of 29 (lower middle): #2,042 of 2,339 scored counties and #49 of 64 scored counties in Pennsylvania. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 92 hair salons in Mercer County. Chain locations make up 21% of them, against 14% across the U.S. That comes to 19.8 for every 10,000 households, 15% below the U.S. rate of 23.4.

At $866 per household (14% below the U.S. average), households in Mercer County spend about $40.3M a year on personal care products and services. That works out to $438K per salon, 2% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

The official count of businesses with payroll classed as beauty salons in Mercer County was 46 in 2023, down 11.5% from 2019. That is one for every 1,011 households, against one for every 1,535 across the U.S. Between 2020 and 2025, the population of Mercer County declined 2.4%, against +3.1% for the U.S.

How Mercer County compares

The same measures for Pennsylvania and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Mercer County, PA compared with Pennsylvania and the U.S.
MeasureMercer CountyPennsylvaniaU.S.
Listings per 10k households19.821.723.4
Spending per listing$438K$462K$430K
Households per official establishment1,0111,0881,535
Official establishment growth, 2019–2023−11.5%+0.8%+6.0%
Population growth, 2020–2025−2.4%+0.5%+3.1%
Spending per household on personal care products and services$866$1,004$1,005
Median household income$59,976$77,971$80,734
Groundwork market score2937

Official counts and lending

Businesses

Official establishments, 2019 to 2023
52 → 46−11.5% over the period
Employees, 2023
225
Annual payroll, 2023
$4M
One-person businesses, 2023
116Businesses with no payroll
Map listings, September 2026
9219 chain locations
Listings at the U.S. rate for this spending
94The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Mercer County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Mercer County

Population, 2025 estimate
107,860−2.4% since 2020
Households
46,524
Median age
45.1
Homes lived in by their owners
72%
Vehicles per household
1.7
Land area
673 sq. mi.
People per square mile
162
Median household income
$59,976+18.3% vs. 2015–2019, before inflation
Average household income
$79,358
Median home value
$164,000
Jobs located here
42,473
Daytime population
106,817Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Mercer County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Hair salons across Pennsylvania

Every Pennsylvania market ranked →

The highest-scoring counties in Pennsylvania for hair salons, numbered among those based in Pennsylvania, with Mercer County marked.

Top counties in Pennsylvania

Counties in Pennsylvania ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Perry County, PA743016.4$599K+2.1%#180 of 2,339
2Pike County, PA723112.8$791K+7.2%#226 of 2,339
3Adams County, PA697017.1$592K+3.6%#322 of 2,339
4Chester County, PA6740419.7$652K+4.2%#385 of 2,339
5Susquehanna County, PA632516.1$578K−0.3%#529 of 2,339
6York County, PA6035819.7$518K+3.6%#677 of 2,339
7Carbon County, PA584014.7$620K+1.7%#763 of 2,339
8Fulton County, PA571015.8$570K−0.6%#804 of 2,339
9Butler County, PA5517621.8$488K+3.2%#913 of 2,339
10Delaware County, PA5445020.7$528K+0.8%#948 of 2,339
49Mercer County, PA299219.8$438K−2.4%#2,042 of 2,339

Other business types in Mercer County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Mercer County, PA?

There are 92 hair salons on map listings in Mercer County as of September 2026. 19 of them (21%) are chain locations. The listings count hair and beauty salons. Official counts show 46 businesses with payroll classed as beauty salons in 2023, down 11.5% from 2019. Official counts list 116 one-person businesses without payroll.

How much do households in Mercer County, PA spend on personal care products and services?

About $40.3M a year, or $866 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 92 hair salons on map listings, it comes to $438K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 46,524 households in Mercer County and national spending patterns by income.

How does Mercer County, PA compare with the U.S. for hair salons?

Mercer County has 19.8 hair salons per 10,000 households, 15% below the U.S. rate of 23.4. Spending per salon is $438K, 2% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, Mercer County would have about 94, against 92 on map listings. There is one business with payroll in the industry for every 1,011 households, against one for every 1,535 across the U.S. The official count fell 11.5% from 2019 to 2023, against +6.0% for the U.S.

How fast is Mercer County, PA growing?

Population estimates put Mercer County at 107,860 people in 2025, down 2.4% since 2020, against +3.1% for the U.S. It has 46,524 households. The median household income in Mercer County is $59,976 a year, 26% below the U.S. median of $80,734. That rose 18.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Mercer County scores 29 for hair salons (lower middle), #2,042 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Mercer County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Mercer County

Screening a site or an acquisition in Mercer County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.