Groundwork

Beauty and personal care · Small-town market · Ohio

Hair salons in the Fremont, OH area

How the Fremont, OH area compares with other small-town markets and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 26 out of 100: Lower middle

Ranked #494 of 538 scored small-town markets
#29 of 29 scored small-town markets based in Ohio

Listings
73
14 chain locations (19%)
Official establishments
16
Businesses with payroll, 2023
Household spending a year
$22.1M
On personal care products and services · $895 a household
Spending per listing
$303K
30% below the U.S.
Listings per 10k households
29.6
26% above the U.S.
Population, 2025
58,655
−0.4% since 2020

See the hair salons around any address in the Fremont area

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Fremont area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for hair salons in the Fremont area is 26 (lower middle), #494 of 538 scored small-town markets and #29 of 29 scored small-town markets based in Ohio. That puts it in the bottom quarter of small-town markets.

As of September 2026, map listings count 73 hair salons in the Fremont area. Of those, 14 are chain locations, or 19%, against 14% across the U.S. Per 10,000 households, that is 29.6, 26% above the U.S. rate of 23.4.

Households in the Fremont area spend about $22.1M a year on personal care products and services, or $895 per household, 11% below the U.S. average. That is about $303K of household spending for each salon on map listings, 30% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

In 2023, official counts showed 16 businesses with payroll in the Fremont area classed as beauty salons. That is one for every 1,543 households, against one for every 1,535 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $127K have gone to businesses classed as beauty salons in the Fremont area. Population estimates show the Fremont area declined 0.4% from 2020 to 2025, against +3.1% for the U.S.

How the Fremont area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Fremont, OH area compared with Ohio and the U.S.
MeasureFremont areaOhioU.S.
Listings per 10k households29.621.023.4
Spending per listing$303K$465K$430K
Households per official establishment1,5431,7891,535
Official establishment growth, 2019–2023n/a−1.9%+6.0%
Population growth, 2020–2025−0.4%+0.9%+3.1%
Spending per household on personal care products and services$895$976$1,005
Median household income$62,295$71,389$80,734
Groundwork market score2648

Official counts and lending

Businesses

Official establishments, 2019 to 2023
16
Employees, 2023
66
Annual payroll, 2023
$1.4M
One-person businesses, 2023
167Businesses with no payroll
Map listings, September 2026
7314 chain locations
Listings at the U.S. rate for this spending
51The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$127K

SBA-backed loans to businesses classed as beauty salons in the Fremont area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Fremont area

Population, 2025 estimate
58,655−0.4% since 2020
Households
24,686
Median age
43.0
Homes lived in by their owners
73%
Vehicles per household
1.9
Land area
408 sq. mi.
People per square mile
144
Median household income
$62,295+15.2% vs. 2015–2019, before inflation
Average household income
$81,613
Median home value
$160,700
Jobs located here
26,036
Daytime population
55,882Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Fremont area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of the Fremont area. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Ohio

Every Ohio market ranked →

The highest-scoring small-town markets in Ohio for hair salons, numbered among those based in Ohio, with the Fremont area marked.

Top small-town markets in Ohio

Small-town markets in Ohio ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Urbana, OH752214.1$681K+0.2%#26 of 538
2Wooster, OH717817.6$548K−0.1%#50 of 538
3Wilmington, OH693219.1$494K+0.6%#64 of 538
4Bellefontaine, OH673819.4$489K+0.4%#78 of 538
5Ashland, OH653115.0$608K+0.1%#89 of 538
6Mount Vernon, OH635021.3$458K+1.9%#123 of 538
7Sidney, OH623518.5$528K−0.2%#126 of 538
8Athens, OH593615.6$551K+1.3%#158 of 538
9Coshocton, OH592416.2$521K+1.6%#160 of 538
10Marion, OH564317.4$498K−0.4%#197 of 538
29Fremont, OH267329.6$303K−0.4%#494 of 538

Other business types in the Fremont area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in the Fremont, OH area?

The Fremont area has 73 hair salons on map listings as of September 2026. 14 of them (19%) are chain locations. The listings count hair and beauty salons. Official counts show 16 businesses with payroll classed as beauty salons in 2023. Official counts list 167 one-person businesses without payroll.

How much do households in the Fremont, OH area spend on personal care products and services?

About $22.1M a year, or $895 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 73 hair salons on map listings, it comes to $303K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 24,686 households in the Fremont area and national spending patterns by income.

How does the Fremont, OH area compare with the U.S. for hair salons?

The Fremont area has 29.6 hair salons per 10,000 households, 26% above the U.S. rate of 23.4. Spending per salon is $303K, 30% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, the Fremont area would have about 51, against 73 on map listings. There is one business with payroll in the industry for every 1,543 households, against one for every 1,535 across the U.S.

How fast is the Fremont, OH area growing?

Population estimates put the Fremont area at 58,655 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 24,686 households. The median household income in the Fremont area is $62,295 a year, 23% below the U.S. median of $80,734. That rose 15.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Fremont area scores 26 for hair salons (lower middle), #494 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Fremont area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in the Fremont area

Screening a site or an acquisition in the Fremont area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Fremont area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.