Groundwork

Beauty and personal care · County · California

Hair salons in Orange County, CA

The hair salons in Orange County, CA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 41 out of 100: Lower middle

Ranked #1,584 of 2,339 scored counties
#52 of 55 scored counties in California

Listings
3,152
392 chain locations (12%)
Official establishments
1,033
+21.0% since 2019
Household spending a year
$1.3B
On personal care products and services · $1,237 a household
Spending per listing
$425K
In line with the U.S.
Listings per 10k households
29.1
24% above the U.S.
Population, 2025
3,149,507
−1.1% since 2020

See the hair salons around any address in Orange County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Orange County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Orange County spend about $1.3B a year on personal care products and services, or $1,237 per household, 23% above the U.S. average. That works out to $425K per salon, in line with the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

Orange County has 3,152 hair salons on map listings as of September 2026. 392 of them (12%) are chain locations, against 14% across the U.S. That comes to 29.1 for every 10,000 households, 24% above the U.S. rate of 23.4.

Official counts show 1,033 businesses with payroll classed as beauty salons in Orange County in 2023, up 21.0% from 2019. That is one for every 1,048 households, against one for every 1,535 across the U.S. Official counts list 7,821 one-person businesses without payroll. Since fiscal 2022, 48 SBA-backed loans worth $10.7M have gone to businesses classed as beauty salons in Orange County.

Between 2020 and 2025, the population of Orange County declined 1.1%, against +3.1% for the U.S. For hair salons, Orange County has a Groundwork market score of 41 (lower middle): #1,584 of 2,339 scored counties and #52 of 55 scored counties in California.

How Orange County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Orange County, CA compared with California and the U.S.
MeasureOrange CountyCaliforniaU.S.
Listings per 10k households29.124.023.4
Spending per listing$425K$479K$430K
Households per official establishment1,0481,5511,535
Official establishment growth, 2019–2023+21.0%+8.3%+6.0%
Population growth, 2020–2025−1.1%−0.4%+3.1%
Spending per household on personal care products and services$1,237$1,149$1,005
Median household income$116,289$99,122$80,734
Groundwork market score4154

Official counts and lending

Businesses

Official establishments, 2019 to 2023
854 → 1,033+21.0% over the period
Employees, 2023
3,995
Annual payroll, 2023
$119.5M
One-person businesses, 2023
7,821Businesses with no payroll
Map listings, September 2026
3,152392 chain locations
Listings at the U.S. rate for this spending
3,114The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
48
Amount
$10.7M

SBA-backed loans to businesses classed as beauty salons in Orange County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Orange County

Population, 2025 estimate
3,149,507−1.1% since 2020
Households
1,082,960
Median age
40.6
Homes lived in by their owners
56%
Vehicles per household
2.0
Land area
793 sq. mi.
People per square mile
3,991
Median household income
$116,289+28.9% vs. 2015–2019, before inflation
Average household income
$156,761
Median home value
$962,600
Jobs located here
1,713,003
Daytime population
3,381,147Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Orange County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Orange County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across California

Every California market ranked →

The highest-scoring counties in California for hair salons, numbered among those based in California, with Orange County marked.

Top counties in California

Counties in California ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba County, CA90217.3$1.3M+8.2%#9 of 2,339
2Madera County, CA896514.3$687K+7.4%#17 of 2,339
3Calaveras County, CA822714.6$703K+2.8%#62 of 2,339
4Yolo County, CA8012215.9$688K+3.1%#77 of 2,339
5Kern County, CA7744415.6$609K+2.3%#121 of 2,339
6Merced County, CA7714216.5$553K+5.1%#125 of 2,339
7Tulare County, CA7523516.4$580K+2.4%#158 of 2,339
8San Joaquin County, CA7548419.7$551K+5.5%#161 of 2,339
9El Dorado County, CA7212616.5$727K+0.6%#229 of 2,339
10Kings County, CA727416.8$560K+1.0%#242 of 2,339
52Orange County, CA413,15229.1$425K−1.1%#1,584 of 2,339

Other business types in Orange County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Orange County, CA?

Map listings as of September 2026 show 3,152 hair salons in Orange County. 392 of them (12%) are chain locations. The listings count hair and beauty salons. Official counts show 1,033 businesses with payroll classed as beauty salons in 2023, up 21.0% from 2019. Official counts also show 7,821 one-person businesses without payroll.

How much do households in Orange County, CA spend on personal care products and services?

About $1.3B a year, or $1,237 per household. That is 23% above the U.S. average (an index of 123, where 100 is the U.S. average). Spread across the 3,152 hair salons on map listings, it comes to $425K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 1,082,960 households in Orange County and national spending patterns by income.

How does Orange County, CA compare with the U.S. for hair salons?

Orange County has 29.1 hair salons per 10,000 households, 24% above the U.S. rate of 23.4. Spending per salon is $425K, in line with the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Orange County would have about 3,114, against 3,152 on map listings. There is one business with payroll in the industry for every 1,048 households, against one for every 1,535 across the U.S. The official count rose 21.0% from 2019 to 2023, against +6.0% for the U.S.

How fast is Orange County, CA growing?

Population estimates put Orange County at 3,149,507 people in 2025, down 1.1% since 2020, against +3.1% for the U.S. It has 1,082,960 households. Median household income in Orange County is $116,289, 44% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Orange County scores 41 for hair salons (lower middle), #1,584 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Orange County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Orange County

Screening a site or an acquisition in Orange County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Orange County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.