Groundwork

Beauty and personal care · County · Alaska

Hair salons in the Bethel Census Area, AK

The hair salons in the Bethel Census Area, AK, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 1.

Listings
1
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$4.7M
On personal care products and services · $980 a household
Spending per listing
$4.7M
Too few listings to compare
Listings per 10k households
2.1
Too few listings to compare
Population, 2025
18,391
−1.5% since 2020

See the hair salons around any address in the Bethel Census Area

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Bethel Census Area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 1 hair salon in the Bethel Census Area. That is 2.1 per 10,000 households.

Households in the Bethel Census Area spend about $4.7M a year on personal care products and services, or $980 per household, 2% below the U.S. average. That works out to $4.7M per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as beauty salons in the Bethel Census Area: counts under 3 aren’t published.

Between 2020 and 2025, the population of the Bethel Census Area declined 1.5%, against +3.1% for the U.S. With 1 hair salon on map listings, the Bethel Census Area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Bethel Census Area compares

The same measures for Alaska and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Bethel Census Area, AK compared with Alaska and the U.S.
MeasureBethel Census AreaAlaskaU.S.
Listings per 10k households2.119.823.4
Spending per listing$4.7M$553K$430K
Households per official establishmentn/a1,8921,535
Official establishment growth, 2019–2023n/a+10.0%+6.0%
Population growth, 2020–2025−1.5%+0.6%+3.1%
Spending per household on personal care products and services$980$1,095$1,005
Median household income$73,996$92,788$80,734
Groundwork market scoreNot scored68

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
0Businesses with no payroll
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in the Bethel Census Area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Bethel Census Area

Population, 2025 estimate
18,391−1.5% since 2020
Households
4,828
Median age
28.0
Homes lived in by their owners
62%
Vehicles per household
0.7
Land area
40,655 sq. mi.
People per square mile
0
Median household income
$73,996+38.2% vs. 2015–2019, before inflation
Average household income
$95,078
Median home value
$168,100
Jobs located here
n/a
Daytime population
n/aResidents who don’t work, plus everyone whose job is here

Looking at a specific site in the Bethel Census Area?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of the Bethel Census Area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Hair salons across Alaska

Every Alaska market ranked →

The highest-scoring counties in Alaska for hair salons, numbered among those based in Alaska, with the Bethel Census Area marked.

Top counties in Alaska

Counties in Alaska ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Matanuska-Susitna Borough, AK659523.8$455K+10.4%#465 of 2,339
2Fairbanks North Star Borough, AK635414.9$724K−1.4%#518 of 2,339
3Kenai Peninsula Borough, AK634719.3$529K+5.1%#538 of 2,339
4Ketchikan Gateway Borough, AK58915.7$681K−2.6%#761 of 2,339
5Juneau City and Borough, AK552922.0$517K−1.8%#907 of 2,339
6Anchorage Municipality, AK5326924.8$467K−1.3%#1,012 of 2,339
7Kodiak Island Borough, AK451123.7$433K−5.0%#1,426 of 2,339
Bethel Census Area, AKNot scored12.1$4.7M−1.5%

Other business types in the Bethel Census Area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in the Bethel Census Area, AK?

The Bethel Census Area has 1 hair salon on map listings as of September 2026. The listings count hair and beauty salons. No official count is published for beauty salons in the Bethel Census Area: counts under 3 are left out.

How much do households in the Bethel Census Area, AK spend on personal care products and services?

About $4.7M a year, or $980 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 1 hair salon on map listings, it comes to $4.7M per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 4,828 households in the Bethel Census Area and national spending patterns by income.

How does the Bethel Census Area, AK compare with the U.S. for hair salons?

The Bethel Census Area has 1 hair salon on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of hair salons to household spending, the Bethel Census Area would have about 11, against 1 on map listings.

How fast is the Bethel Census Area, AK growing?

Population estimates put the Bethel Census Area at 18,391 people in 2025, down 1.5% since 2020, against +3.1% for the U.S. It has 4,828 households. The median household income in the Bethel Census Area is $73,996 a year, 8% below the U.S. median of $80,734. That rose 38.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Bethel Census Area has no market score for hair salons: the score needs at least 5 on map listings, and it has 1.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Bethel Census Area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in the Bethel Census Area

Screening a site or an acquisition in the Bethel Census Area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Bethel Census Area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.