Groundwork

Fitness and classes · Small-town market · South Carolina

Gyms in the Gaffney, SC area

Competitor counts, household spending and official business counts for gyms in the Gaffney, SC area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 55 out of 100: Upper middle

Ranked #197 of 506 scored small-town markets
#4 of 6 scored small-town markets based in South Carolina

Listings
9
5 chain locations (56%)
Official establishments
5
All fitness and recreational sports centers
Household spending a year
$11M
On memberships, classes and admissions · $497 a household
Spending per listing
$1.2M
6% below the U.S.
Listings per 10k households
4.1
46% below the U.S.
Population, 2025
58,275
+3.7% since 2020

See the gyms around any address in the Gaffney area

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Gaffney area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 9 gyms in the Gaffney area. 5 of them (56%) are chain locations, against 28% across the U.S. Per 10,000 households, that is 4.1, 46% below the U.S. rate of 7.6.

Household spending on memberships, classes and admissions in the Gaffney area comes to about $11M a year: $497 per household, 49% below the U.S. average. Spread across 9 gyms, that is $1.2M per gym, 6% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

Official counts show 5 businesses with payroll classed as fitness and recreational sports centers in the Gaffney area in 2023. That is one for every 4,413 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.

Population estimates show the Gaffney area grew 3.7% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for gyms in the Gaffney area is 55 (upper middle), #197 of 506 scored small-town markets and #4 of 6 scored small-town markets based in South Carolina.

How the Gaffney area compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Gaffney, SC area compared with South Carolina and the U.S.
MeasureGaffney areaSouth CarolinaU.S.
Listings per 10k households4.17.17.6
Spending per listing$1.2M$986K$1.3M
Households per official establishment (all fitness and recreational sports centers)4,4133,6903,109
Official establishment growth, 2019–2023n/a+8.5%+5.8%
Population growth, 2020–2025+3.7%+8.5%+3.1%
Spending per household on memberships, classes and admissions$497$700$983
Median household income$50,288$69,324$80,734
Groundwork market score5547

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5All fitness and recreational sports centers
Employees, 2023
54
Annual payroll, 2023
$794K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
95 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Gaffney area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in the Gaffney area

Population, 2025 estimate
58,275+3.7% since 2020
Households
22,063
Median age
39.9
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
393 sq. mi.
People per square mile
144
Median household income
$50,288+36.3% vs. 2015–2019, before inflation
Average household income
$67,479
Median home value
$142,000
Jobs located here
18,680
Daytime population
47,816Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Gaffney area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of the Gaffney area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Gyms across South Carolina

Every South Carolina market ranked →

The highest-scoring small-town markets in South Carolina for gyms, numbered among those based in South Carolina, with the Gaffney area marked.

Top small-town markets in South Carolina

Small-town markets in South Carolina ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Murrells Inlet, SC79134.8$1.5M+3.8%#18 of 506
2Seneca, SC63205.8$1.1M+6.3%#116 of 506
3Newberry, SC6174.6$1.2M+4.8%#138 of 506
4Gaffney, SC5594.1$1.2M+3.7%#197 of 506
5Greenwood, SC55174.5$1.2M+1.7%#198 of 506
6Orangeburg, SC52144.2$1.1M−0.9%#234 of 506

Other business types in the Gaffney area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in the Gaffney, SC area?

The Gaffney area has 9 gyms on map listings as of September 2026. 5 of them (56%) are chain locations. The listings count gyms and fitness centers. Official counts show 5 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in the Gaffney, SC area spend on memberships, classes and admissions?

About $11M a year, or $497 per household. That is 49% below the U.S. average (an index of 51, where 100 is the U.S. average). Spread across the 9 gyms on map listings, it comes to $1.2M per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 22,063 households in the Gaffney area and national spending patterns by income.

How does the Gaffney, SC area compare with the U.S. for gyms?

The Gaffney area has 4.1 gyms per 10,000 households, 46% below the U.S. rate of 7.6. Spending per gym is $1.2M, 6% below the U.S. figure of $1.3M. At the national ratio of gyms to household spending, the Gaffney area would have about 8, against 9 on map listings. There is one business with payroll in the industry for every 4,413 households, against one for every 3,109 across the U.S.

How fast is the Gaffney, SC area growing?

Population estimates put the Gaffney area at 58,275 people in 2025, up 3.7% since 2020, faster than the U.S. (+3.1%). It has 22,063 households. The median household income in the Gaffney area is $50,288 a year, 38% below the U.S. median of $80,734. That rose 36.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Gaffney area scores 55 for gyms (upper middle), #197 of 506 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Gaffney area. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in the Gaffney area

Screening a site or an acquisition in the Gaffney area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Gaffney area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.