Groundwork

Groceries and convenience · County · California

Grocery and convenience stores in Monterey County, CA

The grocery and convenience stores in Monterey County, CA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #1,664 of 2,402 scored counties
#41 of 55 scored counties in California

Listings
347
114 chain locations (33%)
Official establishments
165
+6.5% since 2019
Household spending a year
$857.1M
On groceries · $6,469 a household
Spending per listing
$2.5M
27% below the U.S.
Listings per 10k households
26.2
40% above the U.S.
Population, 2025
433,729
−1.5% since 2020

See the grocery and convenience stores around any address in Monterey County

The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Monterey County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 347 grocery and convenience stores in Monterey County. Chain locations make up 33% of them, against 42% across the U.S. Per 10,000 households, that is 26.2, 40% above the U.S. rate of 18.7.

Households in Monterey County spend about $857.1M a year on groceries, or $6,469 per household, 2% above the U.S. average. That works out to $2.5M per store, 27% below the U.S. figure of $3.4M.

In 2023, official counts showed 165 businesses with payroll in Monterey County classed as grocery and convenience stores, up 6.5% from 2019. That is one for every 803 households, against one for every 1,293 across the U.S. Official counts also show 83 one-person businesses without payroll. Since fiscal 2022, 6 SBA-backed loans worth $4.3M have gone to businesses classed as grocery and convenience stores in Monterey County.

Population estimates put the population change in Monterey County from 2020 to 2025 at −1.5%, against +3.1% for the U.S. For grocery and convenience stores, Monterey County has a Groundwork market score of 38 (lower middle): #1,664 of 2,402 scored counties and #41 of 55 scored counties in California.

How Monterey County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery and convenience stores in Monterey County, CA compared with California and the U.S.
MeasureMonterey CountyCaliforniaU.S.
Listings per 10k households26.218.118.7
Spending per listing$2.5M$3.6M$3.4M
Households per official establishment8031,2141,293
Official establishment growth, 2019–2023+6.5%+5.3%+7.2%
Population growth, 2020–2025−1.5%−0.4%+3.1%
Spending per household on groceries$6,469$6,548$6,319
Median household income$97,230$99,122$80,734
Groundwork market score3849

Official counts and lending

Businesses

Official establishments, 2019 to 2023
155 → 165+6.5% over the period
Employees, 2023
3,735
Annual payroll, 2023
$143.8M
One-person businesses, 2023
83Businesses with no payroll
Map listings, September 2026
347114 chain locations
Listings at the U.S. rate for this spending
253The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$4.3M

SBA-backed loans to businesses classed as grocery and convenience stores in Monterey County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Monterey County

Population, 2025 estimate
433,729−1.5% since 2020
Households
132,489
Median age
36.7
Homes lived in by their owners
52%
Vehicles per household
2.1
Land area
3,282 sq. mi.
People per square mile
133
Median household income
$97,230+36.9% vs. 2015–2019, before inflation
Average household income
$131,514
Median home value
$781,000
Jobs located here
167,373
Daytime population
429,093Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Monterey County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.

Or open the report at the center of Monterey County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Grocery and convenience stores across California

Every California market ranked →

The highest-scoring counties in California for grocery and convenience stores, numbered among those based in California, with Monterey County marked.

Top counties in California

Counties in California ranked for grocery and convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Placer County, CA8522013.9$4.9M+8.9%#99 of 2,402
2San Benito County, CA803818.5$3.7M+8.6%#188 of 2,402
3El Dorado County, CA7410714.0$4.8M+0.6%#311 of 2,402
4Riverside County, CA731,24816.1$4M+5.0%#354 of 2,402
5Contra Costa County, CA7155213.3$5.3M+0.3%#402 of 2,402
6Santa Clara County, CA7092414.0$5.4M−0.9%#427 of 2,402
7Orange County, CA661,68015.5$4.4M−1.1%#550 of 2,402
8Solano County, CA6625516.2$4M+0.6%#555 of 2,402
9Amador County, CA662817.4$3.5M+3.2%#560 of 2,402
10San Diego County, CA651,80415.4$4.3M−0.6%#581 of 2,402
41Monterey County, CA3834726.2$2.5M−1.5%#1,664 of 2,402

Other business types in Monterey County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many grocery and convenience stores are in Monterey County, CA?

There are 347 grocery and convenience stores on map listings in Monterey County as of September 2026. 114 of them (33%) are chain locations. The listings count grocery, convenience and specialty food stores. Official counts show 165 businesses with payroll classed as grocery and convenience stores in 2023, up 6.5% from 2019. Another 83 one-person businesses have no payroll, by official counts.

How much do households in Monterey County, CA spend on groceries?

About $857.1M a year, or $6,469 per household. That is 2% above the U.S. average (an index of 102, where 100 is the U.S. average). Spread across the 347 grocery and convenience stores on map listings, it comes to $2.5M per store. It is estimated from the incomes of the 132,489 households in Monterey County and national spending patterns by income.

How does Monterey County, CA compare with the U.S. for grocery and convenience stores?

Monterey County has 26.2 grocery and convenience stores per 10,000 households, 40% above the U.S. rate of 18.7. Spending per store is $2.5M, 27% below the U.S. figure of $3.4M. At the national ratio of grocery and convenience stores to household spending, Monterey County would have about 253, against 347 on map listings. There is one business with payroll in the industry for every 803 households, against one for every 1,293 across the U.S. The official count rose 6.5% from 2019 to 2023, against +7.2% for the U.S.

How fast is Monterey County, CA growing?

Population estimates put Monterey County at 433,729 people in 2025, down 1.5% since 2020, against +3.1% for the U.S. It has 132,489 households. Median household income in Monterey County is $97,230, 20% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 36.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Monterey County scores 38 for grocery and convenience stores (lower middle), #1,664 of 2,402 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Monterey County. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery and convenience stores · All 56 business types in Monterey County

Screening a site or an acquisition in Monterey County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Monterey County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.