Groundwork

Fitness and classes · County · Wisconsin

Yoga, Pilates and fitness studios in Green County, WI

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Green County, WI, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
0 chain locations (0%)
Official establishments
5
All fitness and recreational sports centers
Household spending a year
$14.4M
On memberships, classes and admissions · $912 a household
Spending per listing
$4.8M
18% above the U.S.
Listings per 10k households
1.9
21% below the U.S.
Population, 2025
37,227
+0.5% since 2020

See the yoga, Pilates and fitness studios around any address in Green County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Green County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $912 per household (7% below the U.S. average), households in Green County spend about $14.4M a year on memberships, classes and admissions. That is about $4.8M of household spending for each studio on map listings, 18% above the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

There are 3 yoga, Pilates and fitness studios on map listings in Green County as of September 2026. That comes to 1.9 for every 10,000 households, 21% below the U.S. rate of 2.4.

In 2023, official counts showed 5 businesses with payroll in Green County classed as fitness and recreational sports centers. That is one for every 3,155 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 1 SBA-backed loan worth $243K has gone to businesses classed as fitness and recreational sports centers in Green County.

Population estimates put the population change in Green County from 2020 to 2025 at +0.5%, slower than the U.S. (+3.1%). With 3 yoga, Pilates and fitness studios on map listings, Green County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Green County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Green County, WI compared with Wisconsin and the U.S.
MeasureGreen CountyWisconsinU.S.
Listings per 10k households1.92.22.4
Spending per listing$4.8M$4.2M$4.1M
Households per official establishment (all fitness and recreational sports centers)3,1552,9663,109
Official establishment growth, 2019–2023n/a+9.1%+5.8%
Population growth, 2020–2025+0.5%+1.3%+3.1%
Spending per household on memberships, classes and admissions$912$921$983
Median household income$82,852$77,485$80,734
Groundwork market scoreNot scored36

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6 → 5All fitness and recreational sports centers
Employees, 2023
79
Annual payroll, 2023
$849K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
30 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$243K

SBA-backed loans to businesses classed as fitness and recreational sports centers in Green County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Green County

Population, 2025 estimate
37,227+0.5% since 2020
Households
15,775
Median age
44.4
Homes lived in by their owners
76%
Vehicles per household
2.0
Land area
584 sq. mi.
People per square mile
63
Median household income
$82,852+28.5% vs. 2015–2019, before inflation
Average household income
$99,251
Median home value
$250,200
Jobs located here
15,476
Daytime population
33,156Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Green County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Green County. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for yoga, Pilates and fitness studios, numbered among those based in Wisconsin, with Green County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Washington County, WI7481.4$7.7M+1.8%#48 of 777
2Rock County, WI7060.9$9.4M+1.7%#86 of 777
3Marathon County, WI6981.4$6.4M+1.0%#98 of 777
4Racine County, WI61121.5$6.1M+0.4%#191 of 777
5Chippewa County, WI5851.8$4.5M+1.9%#234 of 777
6St. Croix County, WI55102.7$4.5M+4.7%#279 of 777
7Manitowoc County, WI5472.0$3.9M+0.4%#312 of 777
8Sauk County, WI5351.8$4.9M+1.3%#324 of 777
9Ozaukee County, WI53102.6$4.7M+3.0%#325 of 777
10Kenosha County, WI53172.5$3.9M−0.4%#330 of 777
Green County, WINot scored31.9$4.8M+0.5%

Other business types in Green County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Green County, WI?

As of September 2026, map listings count 3 yoga, Pilates and fitness studios in Green County. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 5 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in Green County, WI spend on memberships, classes and admissions?

About $14.4M a year, or $912 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 3 yoga, Pilates and fitness studios on map listings, it comes to $4.8M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 15,775 households in Green County and national spending patterns by income.

How does Green County, WI compare with the U.S. for yoga, Pilates and fitness studios?

Green County has 1.9 yoga, Pilates and fitness studios per 10,000 households, 21% below the U.S. rate of 2.4. Spending per studio is $4.8M, 18% above the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Green County would have about 4, against 3 on map listings. There is one business with payroll in the industry for every 3,155 households, against one for every 3,109 across the U.S.

How fast is Green County, WI growing?

Population estimates put Green County at 37,227 people in 2025, up 0.5% since 2020, slower than the U.S. (+3.1%). It has 15,775 households. The median household income in Green County is $82,852 a year, 3% above the U.S. median of $80,734. That rose 28.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Green County has no market score for yoga, Pilates and fitness studios: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Green County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Green County

Screening a site or an acquisition in Green County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Green County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.