County profile · District of Columbia
District of Columbia market data
Population, household spending and competition for 56 business types in the District of Columbia, each scored against other counties.
- Population, 2025
- 693,645
- +3.4% since 2020
- Households
- 324,491
- Median household income
- $109,870
- +27.1% vs. 2015–2019, before inflation
- Median home value
- $737,100
- Jobs located here
- 673,312
- Market scores
- Not scored
- No business type has the 5 or more listings here that a market score needs.
A site report maps the competitors on map listings around any address in the District of Columbia by name and distance, and the households and spending within reach. Or open the report at the center of the District of Columbia. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 693,645 people live in the District of Columbia, in 324,491 households. Population estimates put the population change in the District of Columbia from 2020 to 2025 at +3.4%, in step with the U.S. (+3.1%). The median household income in the District of Columbia is $109,870 a year, 36% above the U.S. median of $80,734. That rose 27.1% from the 2015–2019 survey, before inflation.
Set against the U.S., households in the District of Columbia spend the most on lawn care, cleaning and other household services (an index of 130, where 100 is the U.S. average) and the least on vehicle maintenance and repairs (47).
The District of Columbia is part of the Washington-Arlington-Alexandria metro area. For its number of households, the District of Columbia has the most map listings, relative to the U.S., for urgent care and walk-in clinics (2.2 times the U.S. rate) and the fewest for landscaping and lawn care companies (83% below the U.S. rate).
All 56 business types in the District of Columbia
No business type has the 5 or more listings here that a market score needs. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|
| Restaurants and cafes | 5,505 | 169.7 | $284K | 77 | 2,110 |
| Sit-down restaurants | 3,332 | 102.7 | $469K | 71 | 974 |
| Doctors, dentists and clinics | 2,408 | 74.2 | $186K | 122 | 847 |
| Real estate | 1,442 | 44.4 | Index only | 94 | 966 |
| Real estate agents and brokers | 1,223 | 37.7 | Index only | 88 | 352 |
| Salons, barbers and spas | 965 | 29.7 | $375K | 176 | 280 |
| Clothing, shoes and laundry | 630 | 19.4 | $1.2M | 141 | 311 |
| Coffee shops and cafes | 591 | 18.2 | $2.6M | 71 | 266 |
| Fast food and sandwich shops | 475 | 14.6 | $3.3M | 108 | 851 |
| Gyms, studios and classes | 473 | 14.6 | $796K | 120 | 188 |
| Hair salons | 436 | 13.4 | $829K | 193 | 154 |
| Clothing and shoe stores | 431 | 13.3 | $1.8M | 143 | 217 |
| Grocery and convenience stores | 423 | 13.0 | $5.3M | 155 | 310 |
| Dentists and orthodontists | 383 | 11.8 | $1.2M | 119 | 310 |
| Bakeries and dessert shops | 326 | 10.0 | $4.8M | 116 | 277 |
| Gyms | 258 | 8.0 | $1.5M | 112 | 121 |
| Pizza | 239 | 7.4 | $6.5M | 129 | 851 |
| Primary care and pediatrics | 239 | 7.4 | $1.9M | 105 | 382 |
| Auto repair and car care | 222 | 6.8 | $659K | 245 | 62 |
| Spas and skin care | 220 | 6.8 | $1.6M | 188 | 47 |
| Insurance agencies | 208 | 6.4 | $1.8M | 140 | 88 |
| Child care and preschools | 204 | 6.3 | $1.2M | 117 | 303 |
| Grocery stores | 198 | 6.1 | $11.2M | 121 | 169 |
| Gas stations | 158 | 4.9 | $2.8M | 116 | 81 |
| Property management | 158 | 4.9 | Index only | 67 | 449 |
| Nail salons | 153 | 4.7 | $2.4M | 141 | 63 |
| Physical therapy | 147 | 4.5 | $3M | 127 | 108 |
| Auto repair shops | 138 | 4.3 | $1.1M | 239 | 44 |
| Convenience stores | 134 | 4.1 | $16.6M | 211 | 141 |
| Pet businesses | 131 | 4.0 | $2.9M | 331 | 78 |
| Barbershops | 122 | 3.8 | $3M | 157 | 15 |
| Yoga, Pilates and fitness studios | 112 | 3.5 | $3.4M | 83 | 121 |
| Lawn, cleaning and pest control | 106 | 3.3 | $5.6M | 335 | 141 |
| Martial arts and dance studios | 103 | 3.2 | $3.7M | 181 | 67 |
| Home repair trades | 87 | 2.7 | $13.5M | 554 | 65 |
| Optometrists and eye care | 77 | 2.4 | $5.8M | 185 | 24 |
| Dry cleaners | 74 | 2.3 | $10.6M | 67 | 80 |
| House cleaning | 70 | 2.2 | $8.5M | 133 | 115 |
| Chiropractors | 58 | 1.8 | $7.7M | 322 | 19 |
| Mortgage brokers and lenders | 57 | 1.8 | Index only | 265 | 37 |
| Pet grooming and boarding | 55 | 1.7 | $6.9M | 272 | 42 |
| Funeral homes | 46 | 1.4 | $637K | 94 | 18 |
| HVAC and plumbing | 41 | 1.3 | $28.6M | 600 | 37 |
| Urgent care and walk-in clinics | 37 | 1.1 | $12.1M | 49 | 4 |
| Veterinarians | 37 | 1.1 | $10.3M | 378 | 24 |
| Tire shops | 36 | 1.1 | $4.1M | 162 | 6 |
| Car washes and detailing | 29 | 0.9 | $5M | 200 | 9 |
| Landscaping and lawn care | 26 | 0.8 | $22.9M | 783 | 22 |
| Roofing and gutters | 25 | 0.8 | $46.8M | 554 | 6 |
| Electricians | 21 | 0.6 | $55.8M | 464 | 22 |
| Pet stores | 20 | 0.6 | $19M | 421 | 12 |
| Laundromats | 19 | 0.6 | $41.2M | 329 | 14 |
| Collision repair and body shops | 18 | 0.6 | $8.1M | 264 | 11 |
| Pest control | 10 | 0.3 | $59.6M | 583 | 4 |
| Home inspectors | 4 | 0.1 | Index only | 560 | 9 |
| Oil change and quick lube | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in the District of Columbia
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $146.4M | $451 | 47 |
| Gasoline and other fuels | $436.2M | $1,344 | 52 |
| Food away from home | $1.6B | $4,813 | 118 |
| Groceries | $2.2B | $6,863 | 109 |
| Personal care products and services | $361.5M | $1,114 | 111 |
| Child care and other personal services | $240.1M | $740 | 127 |
| Memberships, classes and admissions | $376.5M | $1,160 | 118 |
| Medical and dental services | $447.1M | $1,378 | 107 |
| Pets | $380.5M | $1,173 | 129 |
| Clothing, shoes and related services | $782.4M | $2,411 | 117 |
| Vehicle insurance | $366.3M | $1,129 | 58 |
| Home repairs, maintenance and insurance | $1.2B | $3,608 | 120 |
| Lawn care, cleaning and other household services | $596.3M | $1,838 | 130 |
| Rent and homeowner costs | $5.9B | $18,134 | 109 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in the District of Columbia
- Population, 2025 estimate
- 693,645+3.4% since 2020
- Households
- 324,491
- Median age
- 36.3
- Homes lived in by their owners
- 42%
- Vehicles per household
- 0.9
- Land area
- 61 sq. mi.
- People per square mile
- 11,145
- Median household income
- $109,870+27.1% vs. 2015–2019, before inflation
- Average household income
- $162,299
- Median home value
- $737,100
- Jobs located here
- 673,312
- Daytime population
- 1,031,860Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the District of Columbia?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of the District of Columbia. Signed out, you see a blurred preview; on an account, each report is one action.
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Questions
How fast is the District of Columbia growing?
Population estimates put the District of Columbia at 693,645 people in 2025, up 3.4% since 2020, in step with the U.S. (+3.1%). It has 324,491 households. Against the 2015–2019 survey, median household income rose 27.1%, before inflation.
How much do households in the District of Columbia spend?
Households in the District of Columbia spend about $5.9B a year on rent and homeowner costs, $2.2B on groceries and $1.6B on food away from home. Relative to the U.S., household spending in the District of Columbia runs highest on lawn care, cleaning and other household services (an index of 130, where 100 is the U.S. average) and lowest on vehicle maintenance and repairs (47).
Which business types have the highest market scores in the District of Columbia?
No business type has a market score in the District of Columbia.
How does the District of Columbia compare with the U.S.?
Median household income in the District of Columbia is $109,870, 36% above the U.S. median of $80,734. The population rose 3.4% from 2020 to 2025, against +3.1% for the U.S. The median home value is $737,100, against $332,700 for the U.S. Against the U.S., map listings per household run highest for urgent care and walk-in clinics (2.2 times the U.S. rate) and lowest for landscaping and lawn care companies (83% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. No business type has a market score in the District of Columbia.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the District of Columbia. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in District of Columbia · Every U.S. market · How we measure
Screening a site or an acquisition in the District of Columbia?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the District of Columbia. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.