Groundwork

Clothing and laundry · Small-town market · Louisiana

Clothing and shoe stores in the Morgan City, LA area

How the Morgan City, LA area compares with other small-town markets and the U.S. for clothing and shoe stores: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #383 of 536 scored small-town markets
#3 of 8 scored small-town markets based in Louisiana

Listings
23
8 chain locations (35%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$29.4M
On clothing, shoes and related services · $1,591 a household
Spending per listing
$1.3M
In line with the U.S.
Listings per 10k households
12.5
23% below the U.S.
Population, 2025
46,552
−5.3% since 2020

See the clothing and shoe stores around any address in the Morgan City area

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Morgan City area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on clothing, shoes and related services in the Morgan City area comes to about $29.4M a year: $1,591 per household, 23% below the U.S. average. That is about $1.3M of household spending for each store on map listings, in line with the U.S. figure of $1.3M. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores.

There are 23 clothing and shoe stores on map listings in the Morgan City area as of September 2026. Chain locations make up 35% of them, against 44% across the U.S. That comes to 12.5 for every 10,000 households, 23% below the U.S. rate of 16.2.

The official count of businesses with payroll classed as clothing and shoe stores in the Morgan City area was 9 in 2023. That is one for every 2,051 households, against one for every 1,273 across the U.S. Official counts list 37 one-person businesses without payroll.

Population estimates show the Morgan City area declined 5.3% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for clothing and shoe stores in the Morgan City area is 37 (lower middle), #383 of 536 scored small-town markets and #3 of 8 scored small-town markets based in Louisiana.

How the Morgan City area compares

The same measures for Louisiana and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Morgan City, LA area compared with Louisiana and the U.S.
MeasureMorgan City areaLouisianaU.S.
Listings per 10k households12.520.616.2
Spending per listing$1.3M$855K$1.3M
Households per official establishment2,0511,0571,273
Official establishment growth, 2019–2023n/a−12.9%−12.2%
Population growth, 2020–2025−5.3%−0.7%+3.1%
Spending per household on clothing, shoes and related services$1,591$1,761$2,055
Median household income$52,576$60,756$80,734
Groundwork market score379

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9
Employees, 2023
81
Annual payroll, 2023
$1.5M
One-person businesses, 2023
37Businesses with no payroll
Map listings, September 2026
238 chain locations
Listings at the U.S. rate for this spending
23The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores in the Morgan City area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Morgan City area

Population, 2025 estimate
46,552−5.3% since 2020
Households
18,463
Median age
39.8
Homes lived in by their owners
69%
Vehicles per household
1.6
Land area
559 sq. mi.
People per square mile
86
Median household income
$52,576+29.9% vs. 2015–2019, before inflation
Average household income
$71,245
Median home value
$138,900
Jobs located here
20,344
Daytime population
47,916Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Morgan City area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of the Morgan City area. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across Louisiana

Every Louisiana market ranked →

The highest-scoring small-town markets in Louisiana for clothing and shoe stores, numbered among those based in Louisiana (a market based in another state is listed without a number), with the Morgan City area marked.

Top small-town markets in Louisiana

Small-town markets in Louisiana ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1DeRidder, LA582216.0$1.1M+0.2%#207 of 536
2Bogalusa, LA422514.1$1.1M−0.9%#336 of 536
3Morgan City, LA372312.5$1.3M−5.3%#383 of 536
4Opelousas, LA354413.7$1.1M−1.9%#401 of 536
5New Iberia, LA304115.3$1.1M−4.6%#440 of 536
6Natchitoches, LA242114.5$1.1M−3.5%#479 of 536
Natchez, MS-LA204421.2$719K−0.9%#506 of 536
7Ruston, LA155529.8$527K+0.1%#521 of 536
8Minden, LA143121.6$692K−5.2%#522 of 536

Other business types in the Morgan City area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in the Morgan City, LA area?

As of September 2026, map listings count 23 clothing and shoe stores in the Morgan City area. 8 of them (35%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 9 businesses with payroll classed as clothing and shoe stores in 2023. Official counts also show 37 one-person businesses without payroll.

How much do households in the Morgan City, LA area spend on clothing, shoes and related services?

About $29.4M a year, or $1,591 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 23 clothing and shoe stores on map listings, it comes to $1.3M per store. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade. It is estimated from the incomes of the 18,463 households in the Morgan City area and national spending patterns by income.

How does the Morgan City, LA area compare with the U.S. for clothing and shoe stores?

The Morgan City area has 12.5 clothing and shoe stores per 10,000 households, 23% below the U.S. rate of 16.2. Spending per store is $1.3M, in line with the U.S. figure of $1.3M. The count on map listings matches the U.S. ratio of clothing and shoe stores to household spending. There is one business with payroll in the industry for every 2,051 households, against one for every 1,273 across the U.S.

How fast is the Morgan City, LA area growing?

Population estimates put the Morgan City area at 46,552 people in 2025, down 5.3% since 2020, against +3.1% for the U.S. It has 18,463 households. Median household income in the Morgan City area is $52,576, 35% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Morgan City area scores 37 for clothing and shoe stores (lower middle), #383 of 536 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Morgan City area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in the Morgan City area

Screening a site or an acquisition in the Morgan City area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Morgan City area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.