Groundwork

Clothing and laundry · Small-town market · Tennessee

Clothing, shoe and laundry businesses in the Winchester, TN area

How the Winchester, TN area compares with other small-town markets and the U.S. for clothing, shoe and laundry businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 79 out of 100: High

Ranked #34 of 536 scored small-town markets
#1 of 17 scored small-town markets based in Tennessee

Listings
14
4 chain locations (29%)
Official establishments
7
Businesses with payroll, 2023
Household spending a year
$30.1M
On clothing, shoes and related services · $1,725 a household
Spending per listing
$2.1M
2.4 times the U.S.
Listings per 10k households
8.0
66% below the U.S.
Population, 2025
45,579
+6.4% since 2020

See the clothing, shoe and laundry businesses around any address in the Winchester area

The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Winchester area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For clothing, shoe and laundry businesses, the Winchester area has a Groundwork market score of 79 (high): #34 of 536 scored small-town markets and #1 of 17 scored small-town markets based in Tennessee. That puts it in the top 10% of small-town markets for clothing, shoe and laundry businesses.

Household spending on clothing, shoes and related services in the Winchester area comes to about $30.1M a year: $1,725 per household, 16% below the U.S. average. That is about $2.1M of household spending for each business on map listings, 2.4 times the U.S. figure of $880K.

There are 14 clothing, shoe and laundry businesses on map listings in the Winchester area as of September 2026. 4 of them (29%) are chain locations, against 37% across the U.S. That comes to 8.0 for every 10,000 households, 66% below the U.S. rate of 23.3.

In 2023, official counts showed 7 businesses with payroll in the Winchester area classed as clothing and shoe stores, laundromats and dry cleaners. That is one for every 2,492 households, against one for every 1,008 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $40K has gone to businesses classed as clothing and shoe stores, laundromats and dry cleaners in the Winchester area. Population estimates put the population change in the Winchester area from 2020 to 2025 at +6.4%, faster than the U.S. (+3.1%).

How the Winchester area compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing, shoes and laundry in Winchester, TN area compared with Tennessee and the U.S.
MeasureWinchester areaTennesseeU.S.
Listings per 10k households8.022.523.3
Spending per listing$2.1M$818K$880K
Households per official establishment2,4921,0711,008
Official establishment growth, 2019–2023n/a−8.6%−12.0%
Population growth, 2020–2025+6.4%+5.6%+3.1%
Spending per household on clothing, shoes and related services$1,725$1,842$2,055
Median household income$63,494$69,595$80,734
Groundwork market score7944

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7
Employees, 2023
29
Annual payroll, 2023
$403K
One-person businesses, 2023
27Businesses with no payroll
Map listings, September 2026
144 chain locations
Listings at the U.S. rate for this spending
34The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$40K

SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in the Winchester area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Winchester area

Population, 2025 estimate
45,579+6.4% since 2020
Households
17,445
Median age
42.4
Homes lived in by their owners
77%
Vehicles per household
2.1
Land area
555 sq. mi.
People per square mile
79
Median household income
$63,494
Average household income
$81,726
Median home value
$236,900
Jobs located here
10,501
Daytime population
36,269Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Winchester area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.

Or open the report at the center of the Winchester area. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing, shoes and laundry across Tennessee

Every Tennessee market ranked →

The highest-scoring small-town markets in Tennessee for clothing, shoe and laundry businesses, numbered among those based in Tennessee, with the Winchester area marked.

Top small-town markets in Tennessee

Small-town markets in Tennessee ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Winchester, TN79148.0$2.1M+6.4%#34 of 536
2Athens, TN763111.7$1.5M+8.2%#53 of 536
3Newport, TN75106.4$2.4M+5.1%#58 of 536
4Lewisburg, TN722619.1$951K+10.5%#87 of 536
5Crossville, TN71269.2$1.8M+8.0%#88 of 536
6Lawrenceburg, TN622917.1$947K+6.2%#163 of 536
7Fayetteville, TN582315.5$1.1M+4.3%#202 of 536
8Greeneville, TN584515.8$1M+5.0%#206 of 536
9Shelbyville, TN514422.6$775K+9.7%#263 of 536
10Cookeville, TN5012220.8$793K+7.6%#269 of 536

Other business types in the Winchester area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing, shoe and laundry businesses are in the Winchester, TN area?

As of September 2026, map listings count 14 clothing, shoe and laundry businesses in the Winchester area. 4 of them (29%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 7 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023. Official counts also show 27 one-person businesses without payroll.

How much do households in the Winchester, TN area spend on clothing, shoes and related services?

About $30.1M a year, or $1,725 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 14 clothing, shoe and laundry businesses on map listings, it comes to $2.1M per business. It is estimated from the incomes of the 17,445 households in the Winchester area and national spending patterns by income.

How does the Winchester, TN area compare with the U.S. for clothing, shoe and laundry businesses?

The Winchester area has 8.0 clothing, shoe and laundry businesses per 10,000 households, 66% below the U.S. rate of 23.3. Spending per business is $2.1M, 2.4 times the U.S. figure of $880K. At the U.S. ratio of clothing, shoe and laundry businesses to household spending, the Winchester area would have about 34, against 14 on map listings. There is one business with payroll in the industry for every 2,492 households, against one for every 1,008 across the U.S.

How fast is the Winchester, TN area growing?

Population estimates put the Winchester area at 45,579 people in 2025, up 6.4% since 2020, faster than the U.S. (+3.1%). It has 17,445 households. The median household income in the Winchester area is $63,494 a year, 21% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Winchester area scores 79 for clothing, shoe and laundry businesses (high), #34 of 536 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Winchester area. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in the Winchester area

Screening a site or an acquisition in the Winchester area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Winchester area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.