Groundwork

Beauty and personal care · Small-town market · Indiana

Barbershops in the Huntington, IN area

Competitor counts, household spending and official business counts for barbershops in the Huntington, IN area, set against other small-town markets and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$14.1M
On personal care products and services · $918 a household
Spending per listing
$3.5M
87% above the U.S.
Listings per 10k households
2.6
51% below the U.S.
Population, 2025
37,224
+1.6% since 2020

See the barbershops around any address in the Huntington area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Huntington area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 4 barbershops in the Huntington area. That is 2.6 per 10,000 households, 51% below the U.S. rate of 5.3.

At $918 per household (9% below the U.S. average), households in the Huntington area spend about $14.1M a year on personal care products and services. Spread across 4 barbershops, that is $3.5M per shop, 87% above the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

There is no official count of businesses with payroll classed as barber shops in the Huntington area: counts under 3 aren’t published. Official counts also show 6 one-person businesses without payroll.

Population estimates put the population change in the Huntington area from 2020 to 2025 at +1.6%, slower than the U.S. (+3.1%). With 4 barbershops on map listings, the Huntington area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Huntington area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Huntington, IN area compared with Indiana and the U.S.
MeasureHuntington areaIndianaU.S.
Listings per 10k households2.64.45.3
Spending per listing$3.5M$2.2M$1.9M
Households per official establishmentn/a21,55616,589
Official establishment growth, 2019–2023n/a+53.7%+28.5%
Population growth, 2020–2025+1.6%+2.7%+3.1%
Spending per household on personal care products and services$918$971$1,005
Median household income$66,301$71,957$80,734
Groundwork market scoreNot scored49

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
6Businesses with no payroll
Map listings, September 2026
40 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in the Huntington area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Huntington area

Population, 2025 estimate
37,224+1.6% since 2020
Households
15,403
Median age
41.1
Homes lived in by their owners
77%
Vehicles per household
1.8
Land area
383 sq. mi.
People per square mile
96
Median household income
$66,301+23.6% vs. 2015–2019, before inflation
Average household income
$83,629
Median home value
$161,600
Jobs located here
13,407
Daytime population
32,341Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Huntington area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Huntington area. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across Indiana

Every Indiana market ranked →

The highest-scoring small-town markets in Indiana for barbershops, numbered among those based in Indiana, with the Huntington area marked.

Top small-town markets in Indiana

Small-town markets in Indiana ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warsaw, IN8361.9$5.2M+0.9%#19 of 377
2Auburn, IN8252.9$3.3M+2.9%#24 of 377
3Jasper, IN8152.8$3.5M+0.9%#26 of 377
4Angola, IN7353.6$2.7M+1.0%#51 of 377
5Richmond, IN6651.9$4.6M−0.5%#91 of 377
6Plymouth, IN6673.9$2.4M+1.2%#96 of 377
7Bedford, IN6573.7$2.5M+1.2%#100 of 377
8Seymour, IN5995.0$1.9M+1.9%#139 of 377
9Wabash, IN5653.9$2.3M−0.7%#155 of 377
10Madison, IN5364.7$1.9M+0.6%#177 of 377
Huntington, INNot scored42.6$3.5M+1.6%

Other business types in the Huntington area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Huntington, IN area?

There are 4 barbershops on map listings in the Huntington area as of September 2026. The listings count barbershops. No official count is published for barber shops in the Huntington area: counts under 3 are left out. Official counts list 6 one-person businesses without payroll.

How much do households in the Huntington, IN area spend on personal care products and services?

About $14.1M a year, or $918 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 4 barbershops on map listings, it comes to $3.5M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 15,403 households in the Huntington area and national spending patterns by income.

How does the Huntington, IN area compare with the U.S. for barbershops?

The Huntington area has 2.6 barbershops per 10,000 households, 51% below the U.S. rate of 5.3. Spending per shop is $3.5M, 87% above the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, the Huntington area would have about 8, against 4 on map listings.

How fast is the Huntington, IN area growing?

Population estimates put the Huntington area at 37,224 people in 2025, up 1.6% since 2020, slower than the U.S. (+3.1%). It has 15,403 households. Median household income in the Huntington area is $66,301, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Huntington area has no market score for barbershops: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Huntington area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Huntington area

Screening a site or an acquisition in the Huntington area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Huntington area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.