Groundwork

Beauty and personal care · County · Illinois

Barbershops in Cass County, IL

Competitor counts, household spending and official business counts for barbershops in Cass County, IL, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 1.

Listings
1
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$4.6M
On personal care products and services · $905 a household
Spending per listing
$4.6M
Too few listings to compare
Listings per 10k households
2.0
Too few listings to compare
Population, 2025
12,463
−4.0% since 2020

See the barbershops around any address in Cass County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cass County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 1 barbershop in Cass County. That is 2.0 per 10,000 households.

Households in Cass County spend about $4.6M a year on personal care products and services, or $905 per household, 10% below the U.S. average. That is about $4.6M of household spending for each shop on map listings. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

There is no official count of businesses with payroll classed as barber shops in Cass County: counts under 3 aren’t published.

Population estimates put the population change in Cass County from 2020 to 2025 at −4.0%, against +3.1% for the U.S. With 1 barbershop on map listings, Cass County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Cass County compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Cass County, IL compared with Illinois and the U.S.
MeasureCass CountyIllinoisU.S.
Listings per 10k households2.05.15.3
Spending per listing$4.6M$2.1M$1.9M
Households per official establishmentn/a17,13116,589
Official establishment growth, 2019–2023n/a+38.0%+28.5%
Population growth, 2020–2025−4.0%−0.6%+3.1%
Spending per household on personal care products and services$905$1,063$1,005
Median household income$68,125$83,390$80,734
Groundwork market scoreNot scored39

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
0Businesses with no payroll
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in Cass County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cass County

Population, 2025 estimate
12,463−4.0% since 2020
Households
5,128
Median age
39.0
Homes lived in by their owners
76%
Vehicles per household
1.9
Land area
376 sq. mi.
People per square mile
34
Median household income
$68,125+30.1% vs. 2015–2019, before inflation
Average household income
$81,028
Median home value
$97,100
Jobs located here
5,444
Daytime population
11,588Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cass County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Cass County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Barbershops across Illinois

Every Illinois market ranked →

The highest-scoring counties in Illinois for barbershops, numbered among those based in Illinois, with Cass County marked.

Top counties in Illinois

Counties in Illinois ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1McHenry County, IL83383.2$3.7M+2.5%#46 of 1,356
2Grundy County, IL7294.4$2.5M+2.9%#187 of 1,356
3Kendall County, IL71214.6$2.6M+9.9%#205 of 1,356
4Will County, IL711225.0$2.4M+2.2%#210 of 1,356
5Madison County, IL67423.8$2.6M−1.0%#289 of 1,356
6Effingham County, IL6353.6$2.8M−0.5%#384 of 1,356
7McLean County, IL63284.0$2.6M+0.1%#385 of 1,356
8Adams County, IL6072.5$3.7M−2.1%#441 of 1,356
9Champaign County, IL60323.7$2.5M+1.8%#450 of 1,356
10Tazewell County, IL59213.9$2.6M−0.9%#466 of 1,356
Cass County, ILNot scored12.0$4.6M−4.0%

Other business types in Cass County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in Cass County, IL?

There is 1 barbershop on map listings in Cass County as of September 2026. The listings count barbershops. No official count is published for barber shops in Cass County: counts under 3 are left out.

How much do households in Cass County, IL spend on personal care products and services?

About $4.6M a year, or $905 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 1 barbershop on map listings, it comes to $4.6M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 5,128 households in Cass County and national spending patterns by income.

How does Cass County, IL compare with the U.S. for barbershops?

Cass County has 1 barbershop on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of barbershops to household spending, Cass County would have about 3, against 1 on map listings.

How fast is Cass County, IL growing?

Population estimates put Cass County at 12,463 people in 2025, down 4.0% since 2020, against +3.1% for the U.S. It has 5,128 households. Median household income in Cass County is $68,125, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cass County has no market score for barbershops: the score needs at least 5 on map listings, and it has 1.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cass County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Cass County

Screening a site or an acquisition in Cass County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cass County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.