County profile · Arkansas
Stone County, AR market data
How Stone County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 12,703
- +2.9% since 2020
- Households
- 5,262
- Median household income
- $40,943
- +7.2% vs. 2015–2019, before inflation
- Median home value
- $171,600
- Jobs located here
- 2,494
- Highest market score
- 59
- Gas stations, #801 of 2,358 scored counties
A site report maps the competitors on map listings around any address in Stone County by name and distance, and the households and spending within reach. Or open the report at the center of Stone County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Stone County has an estimated 12,703 people and 5,262 households. Population estimates put the population change in Stone County from 2020 to 2025 at +2.9%, in step with the U.S. (+3.1%). Median household income in Stone County is $40,943, 49% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 7.2%, before inflation.
Relative to the U.S., household spending in Stone County runs highest on vehicle insurance (an index of 119, where 100 is the U.S. average) and lowest on memberships, classes and admissions (41).
Of the business types scored in Stone County, gas stations (59), insurance agencies (45) and auto repair and car care businesses (45) have the highest Groundwork market scores. For gas stations, that ranks #801 of 2,358 scored counties.
Against the U.S., map listings per household run highest for grocery and convenience stores (63% above the U.S. rate) and lowest for medical and dental practices (37% below the U.S. rate).
All 56 business types in Stone County
Highest Groundwork market score first. Each score compares Stone County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Gas stations | 59 | #801 of 2,358 | 7 | 13.3 | $2M | 86 | 4 |
| Insurance agencies | 45 | #1,288 of 2,272 | 9 | 17.1 | $1.4M | 109 | 7 |
| Auto repair and car care | 45 | #1,442 of 2,401 | 20 | 38.0 | $213K | 79 | 4 |
| Home repair trades | 44 | #1,311 of 2,057 | 5 | 9.5 | $2.3M | 93 | 8 |
| Auto repair shops | 40 | #1,680 of 2,378 | 14 | 26.6 | $304K | 68 | 3 |
| Convenience stores | 38 | #1,548 of 2,261 | 5 | 9.5 | $5.3M | 67 | Under 3 |
| Doctors, dentists and clinics | 36 | #1,843 of 2,394 | 28 | 53.2 | $158K | 104 | 12 |
| Fast food and sandwich shops | 35 | #1,662 of 2,222 | 5 | 9.5 | $2.9M | 93 | 12 |
| Sit-down restaurants | 33 | #1,942 of 2,405 | 33 | 62.7 | $432K | 65 | 7 |
| Pet businesses | 31 | #1,843 of 2,200 | 6 | 11.4 | $555K | 63 | Under 3 |
| Restaurants and cafes | 28 | #2,104 of 2,405 | 49 | 93.1 | $291K | 78 | 22 |
| Primary care and pediatrics | 26 | #1,472 of 1,656 | 7 | 13.3 | $633K | 36 | 6 |
| Coffee shops and cafes | 26 | #1,866 of 2,063 | 7 | 13.3 | $2M | 55 | 3 |
| Real estate | 26 | #2,169 of 2,229 | 22 | 41.8 | Index only | 67 | 7 |
| Clothing, shoes and laundry | 25 | #1,970 of 2,210 | 11 | 20.9 | $690K | 78 | Under 3 |
| Salons, barbers and spas | 23 | #2,261 of 2,385 | 20 | 38.0 | $175K | 82 | Under 3 |
| Clothing and shoe stores | 22 | #1,906 of 2,087 | 10 | 19.0 | $759K | 60 | Under 3 |
| Grocery and convenience stores | 22 | #2,178 of 2,402 | 16 | 30.4 | $1.6M | 49 | Under 3 |
| Real estate agents and brokers | 20 | #2,160 of 2,176 | 18 | 34.2 | Index only | 65 | 7 |
| Hair salons | 20 | #2,221 of 2,339 | 12 | 22.8 | $291K | 68 | Under 3 |
| Chiropractors | 16 | #1,469 of 1,490 | 5 | 9.5 | $886K | 37 | 3 |
| Bakeries and dessert shops | Not scored | Not scored | 4 | 7.6 | $3.6M | 86 | 3 |
| Grocery stores | Not scored | Not scored | 4 | 7.6 | $6.6M | 71 | Under 3 |
| Gyms, studios and classes | Not scored | Not scored | 4 | 7.6 | $536K | 81 | Under 3 |
| HVAC and plumbing | Not scored | Not scored | 4 | 7.6 | $2.8M | 60 | 5 |
| Pizza | Not scored | Not scored | 4 | 7.6 | $3.6M | 70 | 12 |
| Barbershops | Not scored | Not scored | 3 | 5.7 | $1.2M | 62 | Under 3 |
| Child care and preschools | Not scored | Not scored | 3 | 5.7 | $460K | 46 | 3 |
| Funeral homes | Not scored | Not scored | 3 | 5.7 | $352K | 52 | Under 3 |
| Spas and skin care | Not scored | Not scored | 3 | 5.7 | $1.2M | 133 | Under 3 |
| Veterinarians | Not scored | Not scored | 3 | 5.7 | $1.1M | 41 | Under 3 |
| Gyms | Not scored | Not scored | 2 | 3.8 | $1.1M | Too few | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 2 | 3.8 | $1.1M | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 2 | 3.8 | Index only | Too few | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 2 | 3.8 | $2.2M | Too few | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 2 | 3.8 | $1.7M | Too few | Under 3 |
| Physical therapy | Not scored | Not scored | 2 | 3.8 | $2.2M | Too few | 3 |
| Property management | Not scored | Not scored | 2 | 3.8 | Index only | Too few | Under 3 |
| Car washes and detailing | Not scored | Not scored | 1 | 1.9 | $4.3M | Too few | Under 3 |
| Dentists and orthodontists | Not scored | Not scored | 1 | 1.9 | $4.4M | Too few | Under 3 |
| Lawn, cleaning and pest control | Not scored | Not scored | 1 | 1.9 | $6M | Too few | Under 3 |
| Nail salons | Not scored | Not scored | 1 | 1.9 | $3.5M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 1.9 | $6M | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 1 | 1.9 | $3.3M | Too few | Under 3 |
| Roofing and gutters | Not scored | Not scored | 1 | 1.9 | $11.3M | Too few | Under 3 |
| Tire shops | Not scored | Not scored | 1 | 1.9 | $4.3M | Too few | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Electricians | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| House cleaning | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Landscaping and lawn care | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Laundromats | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Stone County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $4.3M | $809 | 84 |
| Gasoline and other fuels | $14.3M | $2,719 | 105 |
| Food away from home | $14.3M | $2,709 | 67 |
| Groceries | $26.4M | $5,011 | 79 |
| Personal care products and services | $3.5M | $664 | 66 |
| Child care and other personal services | $1.4M | $262 | 45 |
| Memberships, classes and admissions | $2.1M | $407 | 41 |
| Medical and dental services | $4.4M | $842 | 65 |
| Pets | $3.3M | $633 | 70 |
| Clothing, shoes and related services | $7.6M | $1,442 | 70 |
| Vehicle insurance | $12.3M | $2,337 | 119 |
| Home repairs, maintenance and insurance | $11.3M | $2,152 | 71 |
| Lawn care, cleaning and other household services | $6M | $1,137 | 80 |
| Rent and homeowner costs | $63.6M | $12,086 | 73 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Stone County
- Population, 2025 estimate
- 12,703+2.9% since 2020
- Households
- 5,262
- Median age
- 46.0
- Homes lived in by their owners
- 76%
- Vehicles per household
- 1.8
- Land area
- 606 sq. mi.
- People per square mile
- 21
- Median household income
- $40,943+7.2% vs. 2015–2019, before inflation
- Average household income
- $56,465
- Median home value
- $171,600
- Jobs located here
- 2,494
- Daytime population
- 11,462Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Stone County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Stone County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Arkansas 8
- Izard County, AR14,009 people
- Cleburne County, AR25,226 people
- Van Buren County, AR15,998 people
- Searcy County, AR7,859 people
- Independence County, AR38,175 people
- Baxter County, AR42,407 people
- Marion County, AR17,228 people
- Sharp County, AR17,773 people
Questions
How fast is Stone County, AR growing?
Population estimates put Stone County at 12,703 people in 2025, up 2.9% since 2020, in step with the U.S. (+3.1%). It has 5,262 households. Median household income rose 7.2% from the 2015–2019 survey, before inflation.
How much do households in Stone County, AR spend?
Households in Stone County spend about $63.6M a year on rent and homeowner costs, $26.4M on groceries and $14.3M on gasoline and other fuels. Set against the U.S., households in Stone County spend the most on vehicle insurance (an index of 119, where 100 is the U.S. average) and the least on memberships, classes and admissions (41).
Which business types have the highest market scores in Stone County, AR?
The highest Groundwork market scores in Stone County are for gas stations (59), insurance agencies (45) and auto repair and car care businesses (45). Stone County ranks #801 of 2,358 scored counties for gas stations.
How does Stone County, AR compare with the U.S.?
The median household income in Stone County is $40,943 a year, 49% below the U.S. median of $80,734. The population rose 2.9% from 2020 to 2025, against +3.1% for the U.S. The median home value is $171,600, against $332,700 for the U.S. For its number of households, Stone County has the most map listings, relative to the U.S., for grocery and convenience stores (63% above the U.S. rate) and the fewest for medical and dental practices (37% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 21 of the 56 business types have a score in Stone County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Stone County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Arkansas · Every U.S. market · How we measure
Screening a site or an acquisition in Stone County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Stone County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.