Groundwork

County profile · Texas

Hall County, TX market data

Population, household spending and competition for 56 business types in Hall County, each scored against other counties.

Population, 2025
2,737
−2.4% since 2020
Households
1,169
Median household income
$48,459
Median home value
$86,100
Jobs located here
554
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Hall County by name and distance, and the households and spending within reach. Or open the report at the center of Hall County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 2,737 people live in Hall County, in 1,169 households. Population estimates show Hall County declined 2.4% from 2020 to 2025, against +3.1% for the U.S. The median household income in Hall County is $48,459 a year, 40% below the U.S. median of $80,734.

Set against the U.S., households in Hall County spend the most on vehicle insurance (an index of 126, where 100 is the U.S. average) and the least on memberships, classes and admissions (53).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

All 56 business types in Hall County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Hall County, TX, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes16136.9$220K596
Sit-down restaurants977.0$391K59Under 3
Gas stations651.3$556K234
Grocery and convenience stores651.3$1M30Under 3
Convenience stores542.8$1.2M16Under 3
Doctors, dentists and clinics434.2$273K179Under 3
Auto repair and car care325.7$341K127Under 3
Auto repair shops325.7$341K77Under 3
Fast food and sandwich shops325.7$1.2M38Under 3
Insurance agencies325.7$958K76Under 3
Salons, barbers and spas325.7$286K134Under 3
Bakeries and dessert shops217.1$1.8MToo fewUnder 3
Barbershops217.1$429KToo fewUnder 3
Primary care and pediatrics217.1$546KToo fewUnder 3
Clothing and shoe stores18.6$1.9MToo fewUnder 3
Clothing, shoes and laundry18.6$1.9MToo fewUnder 3
Electricians18.6$2.8MToo fewUnder 3
Funeral homes18.6$195KToo fewUnder 3
Grocery stores18.6$6.2MToo fewUnder 3
Home repair trades18.6$2.8MToo fewUnder 3
Pizza18.6$3.5MToo fewUnder 3
Spas and skin care18.6$858KToo fewUnder 3
Car washes and detailing00.0None listedNone listedUnder 3
Child care and preschools00.0None listedNone listedUnder 3
Chiropractors00.0None listedNone listedUnder 3
Coffee shops and cafes00.0None listedNone listedUnder 3
Collision repair and body shops00.0None listedNone listedUnder 3
Dentists and orthodontists00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Gyms00.0None listedNone listedUnder 3
Gyms, studios and classes00.0None listedNone listedUnder 3
Hair salons00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
House cleaning00.0None listedNone listedUnder 3
HVAC and plumbing00.0None listedNone listedUnder 3
Landscaping and lawn care00.0None listedNone listedUnder 3
Laundromats00.0None listedNone listedUnder 3
Lawn, cleaning and pest control00.0None listedNone listedUnder 3
Martial arts and dance studios00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Nail salons00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Optometrists and eye care00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet businesses00.0None listedNone listedUnder 3
Pet grooming and boarding00.0None listedNone listedUnder 3
Pet stores00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Real estate00.0None listedNone listedUnder 3
Real estate agents and brokers00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Tire shops00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Veterinarians00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Hall County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Hall County, TX by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$1M$87591
Gasoline and other fuels$3.3M$2,856110
Food away from home$3.5M$3,01474
Groceries$6.2M$5,29284
Personal care products and services$858K$73473
Child care and other personal services$380K$32556
Memberships, classes and admissions$611K$52353
Medical and dental services$1.1M$93573
Pets$840K$71979
Clothing, shoes and related services$1.9M$1,59377
Vehicle insurance$2.9M$2,457126
Home repairs, maintenance and insurance$2.8M$2,41880
Lawn care, cleaning and other household services$1.5M$1,25489
Rent and homeowner costs$15.3M$13,06478

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Hall County

Population, 2025 estimate
2,737−2.4% since 2020
Households
1,169
Median age
44.6
Homes lived in by their owners
74%
Vehicles per household
1.9
Land area
884 sq. mi.
People per square mile
3
Median household income
$48,459
Average household income
$64,275
Median home value
$86,100
Jobs located here
554
Daytime population
2,271Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hall County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Hall County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Hall County, TX growing?

Population estimates put Hall County at 2,737 people in 2025, down 2.4% since 2020, against +3.1% for the U.S. It has 1,169 households.

How much do households in Hall County, TX spend?

Households in Hall County spend about $15.3M a year on rent and homeowner costs, $6.2M on groceries and $3.5M on food away from home. Relative to the U.S., household spending in Hall County runs highest on vehicle insurance (an index of 126, where 100 is the U.S. average) and lowest on memberships, classes and admissions (53).

Which business types have the highest market scores in Hall County, TX?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Hall County, TX compare with the U.S.?

Median household income in Hall County is $48,459, 40% below the U.S. median of $80,734. The population fell 2.4% from 2020 to 2025, against +3.1% for the U.S. The median home value is $86,100, against $332,700 for the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hall County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Texas · Every U.S. market · How we measure

Screening a site or an acquisition in Hall County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hall County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.