Groundwork

Beauty and personal care · County · Iowa

Spas and skin care studios in Clinton County, IA

Competitor counts, household spending and official business counts for spas and skin care studios in Clinton County, IA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 53 out of 100: Upper middle

Ranked #776 of 1,769 scored counties
#16 of 45 scored counties in Iowa

Listings
17
0 chain locations (0%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$18.3M
On personal care products and services · $939 a household
Spending per listing
$1.1M
23% above the U.S.
Listings per 10k households
8.7
24% below the U.S.
Population, 2025
46,002
−0.9% since 2020

See the spas and skin care studios around any address in Clinton County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Clinton County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Clinton County comes to about $18.3M a year: $939 per household, 7% below the U.S. average. Spread across 17 spas and skin care studios, that is $1.1M per studio, 23% above the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.

There are 17 spas and skin care studios on map listings in Clinton County as of September 2026. None of them are chain locations, against 10% across the U.S. Per 10,000 households, that is 8.7, 24% below the U.S. rate of 11.5.

In 2023, official counts showed 3 businesses with payroll in Clinton County classed as other personal care services. That is one for every 6,502 households, against one for every 4,055 across the U.S.

Population estimates show Clinton County declined 0.9% from 2020 to 2025, against +3.1% for the U.S. Clinton County scores 53 (upper middle) on the Groundwork market score for spas and skin care studios, ranking #776 of 1,769 scored counties and #16 of 45 scored counties in Iowa.

How Clinton County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Clinton County, IA compared with Iowa and the U.S.
MeasureClinton CountyIowaU.S.
Listings per 10k households8.78.711.5
Spending per listing$1.1M$1.1M$876K
Households per official establishment6,5026,0084,055
Official establishment growth, 2019–2023n/a+12.9%+29.8%
Population growth, 2020–2025−0.9%+1.5%+3.1%
Spending per household on personal care products and services$939$990$1,005
Median household income$66,981$75,059$80,734
Groundwork market score5366

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 3
Employees, 2023
9
Annual payroll, 2023
$195K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
170 chain locations
Listings at the U.S. rate for this spending
21The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in Clinton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Clinton County

Population, 2025 estimate
46,002−0.9% since 2020
Households
19,506
Median age
42.8
Homes lived in by their owners
75%
Vehicles per household
1.9
Land area
695 sq. mi.
People per square mile
67
Median household income
$66,981+29.6% vs. 2015–2019, before inflation
Average household income
$88,373
Median home value
$160,600
Jobs located here
19,215
Daytime population
42,953Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Clinton County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Clinton County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for spas and skin care studios, numbered among those based in Iowa, with Clinton County marked.

Top counties in Iowa

Counties in Iowa ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warren County, IA89104.8$2.3M+9.0%#15 of 1,769
2Marion County, IA8064.5$2.2M+2.3%#63 of 1,769
3Story County, IA75225.7$1.7M+2.7%#120 of 1,769
4Dallas County, IA75378.7$1.4M+17.8%#128 of 1,769
5Pottawattamie County, IA70154.0$2.4M−0.7%#201 of 1,769
6Washington County, IA7055.6$1.8M+0.6%#213 of 1,769
7Sioux County, IA69107.9$1.3M+2.5%#252 of 1,769
8Buchanan County, IA6856.1$1.6M+1.3%#268 of 1,769
9Johnson County, IA63609.5$1.1M+4.6%#426 of 1,769
10Wapello County, IA6264.3$2.1M−0.3%#438 of 1,769
16Clinton County, IA53178.7$1.1M−0.9%#776 of 1,769

Other business types in Clinton County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Clinton County, IA?

As of September 2026, map listings count 17 spas and skin care studios in Clinton County. None of them are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 3 businesses with payroll classed as other personal care services in 2023.

How much do households in Clinton County, IA spend on personal care products and services?

About $18.3M a year, or $939 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 17 spas and skin care studios on map listings, it comes to $1.1M per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 19,506 households in Clinton County and national spending patterns by income.

How does Clinton County, IA compare with the U.S. for spas and skin care studios?

Clinton County has 8.7 spas and skin care studios per 10,000 households, 24% below the U.S. rate of 11.5. Spending per studio is $1.1M, 23% above the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, Clinton County would have about 21, against 17 on map listings. There is one business with payroll in the industry for every 6,502 households, against one for every 4,055 across the U.S.

How fast is Clinton County, IA growing?

Population estimates put Clinton County at 46,002 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 19,506 households. The median household income in Clinton County is $66,981 a year, 17% below the U.S. median of $80,734. That rose 29.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Clinton County scores 53 for spas and skin care studios (upper middle), #776 of 1,769 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Clinton County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Clinton County

Screening a site or an acquisition in Clinton County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Clinton County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.