Food and drink · County · North Carolina
Sit-down restaurants in Swain County, NC
How Swain County, NC compares with other counties and the U.S. for sit-down restaurants: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 30 out of 100: Lower middle
Ranked #2,028 of 2,405 scored counties
#84 of 96 scored counties in North Carolina
- Listings
- 27
- 4 chain locations (15%)
- Official establishments
- 19
- Businesses with payroll, 2023
- Household spending a year
- $19.8M
- On food away from home · $3,299 a household
- Spending per listing
- $735K
- 11% above the U.S.
- Listings per 10k households
- 44.9
- 27% below the U.S.
- Population, 2025
- 14,024
- −0.6% since 2020
See the sit-down restaurants around any address in Swain County
The site report maps the sit-down restaurants on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Swain County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For sit-down restaurants, Swain County has a Groundwork market score of 30 (lower middle): #2,028 of 2,405 scored counties and #84 of 96 scored counties in North Carolina. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 27 sit-down restaurants in Swain County. 4 of them (15%) are chain locations, against 29% across the U.S. That comes to 44.9 for every 10,000 households, 27% below the U.S. rate of 61.3.
Households in Swain County spend about $19.8M a year on food away from home, or $3,299 per household, 19% below the U.S. average. That is about $735K of household spending for each restaurant on map listings, 11% above the U.S. figure of $664K. That spending covers all food away from home, which sit-down restaurants share with other businesses in the trade.
In 2023, official counts showed 19 businesses with payroll in Swain County classed as full-service restaurants. That is one for every 316 households, against one for every 500 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $403K have gone to businesses classed as full-service restaurants in Swain County. Between 2020 and 2025, the population of Swain County declined 0.6%, against +3.1% for the U.S.
How Swain County compares
The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the sit-down restaurants counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Swain County | North Carolina | U.S. |
|---|---|---|---|
| Listings per 10k households | 44.9 | 53.3 | 61.3 |
| Spending per listing | $735K | $709K | $664K |
| Households per official establishment | 316 | 501 | 500 |
| Official establishment growth, 2019–2023 | n/a | +6.8% | +1.5% |
| Population growth, 2020–2025 | −0.6% | +7.2% | +3.1% |
| Spending per household on food away from home | $3,299 | $3,776 | $4,070 |
| Median household income | $52,349 | $72,388 | $80,734 |
| Groundwork market score | 30 | 51 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 18 → 19
- Employees, 2023
- 208
- Annual payroll, 2023
- $6.1M
- One-person businesses, 2023
- 0Businesses with no payroll
- Map listings, September 2026
- 274 chain locations
- Listings at the U.S. rate for this spending
- 30The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $403K
SBA-backed loans to businesses classed as full-service restaurants in Swain County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Swain County
- Population, 2025 estimate
- 14,024−0.6% since 2020
- Households
- 6,013
- Median age
- 41.4
- Homes lived in by their owners
- 73%
- Vehicles per household
- 1.9
- Land area
- 528 sq. mi.
- People per square mile
- 27
- Median household income
- $52,349+33.2% vs. 2015–2019, before inflation
- Average household income
- $74,062
- Median home value
- $207,000
- Jobs located here
- 6,242
- Daytime population
- 14,755Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Swain County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the sit-down restaurants on map listings by name and distance.
Or open the report at the center of Swain County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSit-down restaurants across North Carolina
Every North Carolina market ranked →The highest-scoring counties in North Carolina for sit-down restaurants, numbered among those based in North Carolina, with Swain County marked.
Top counties in North Carolina
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Camden County, NC | 92 | 13 | 32.4 | $1.2M | +8.8% | #13 of 2,405 |
| 2Franklin County, NC | 89 | 78 | 27.3 | $1.3M | +18.8% | #28 of 2,405 |
| 3Chatham County, NC | 87 | 117 | 35.5 | $1.3M | +11.0% | #49 of 2,405 |
| 4Hoke County, NC | 84 | 54 | 28.0 | $1.2M | +9.0% | #70 of 2,405 |
| 5Union County, NC | 84 | 344 | 40.8 | $1.1M | +11.7% | #74 of 2,405 |
| 6Lincoln County, NC | 82 | 145 | 39.4 | $1M | +13.2% | #95 of 2,405 |
| 7Johnston County, NC | 82 | 348 | 40.7 | $972K | +17.9% | #96 of 2,405 |
| 8Harnett County, NC | 81 | 168 | 33.7 | $1.1M | +12.3% | #113 of 2,405 |
| 9Granville County, NC | 77 | 77 | 34.3 | $1.1M | +2.1% | #189 of 2,405 |
| 10Person County, NC | 77 | 55 | 34.2 | $1M | +3.7% | #193 of 2,405 |
| 84Swain County, NC | 30 | 27 | 44.9 | $735K | −0.6% | #2,028 of 2,405 |
Other business types in Swain County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes19
- Sit-down restaurants30
- Fast food and sandwich shops41
- Pizza
- Coffee shops and cafes13
- Bakeries and dessert shops11
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many sit-down restaurants are in Swain County, NC?
There are 27 sit-down restaurants on map listings in Swain County as of September 2026. 4 of them (15%) are chain locations. The listings count restaurants of every cuisine, pizza included. Official counts show 19 businesses with payroll classed as full-service restaurants in 2023.
How much do households in Swain County, NC spend on food away from home?
About $19.8M a year, or $3,299 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). Spread across the 27 sit-down restaurants on map listings, it comes to $735K per restaurant. The spending figure covers all food away from home, not only sit-down restaurants. It is estimated from the incomes of the 6,013 households in Swain County and national spending patterns by income.
How does Swain County, NC compare with the U.S. for sit-down restaurants?
Swain County has 44.9 sit-down restaurants per 10,000 households, 27% below the U.S. rate of 61.3. Spending per restaurant is $735K, 11% above the U.S. figure of $664K. At the national ratio of sit-down restaurants to household spending, Swain County would have about 30, against 27 on map listings. There is one business with payroll in the industry for every 316 households, against one for every 500 across the U.S.
How fast is Swain County, NC growing?
Population estimates put Swain County at 14,024 people in 2025, down 0.6% since 2020, against +3.1% for the U.S. It has 6,013 households. The median household income in Swain County is $52,349 a year, 35% below the U.S. median of $80,734. That rose 33.2% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Swain County scores 30 for sit-down restaurants (lower middle), #2,028 of 2,405 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Swain County. It maps the sit-down restaurants on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for sit-down restaurants · All 56 business types in Swain County
Screening a site or an acquisition in Swain County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Swain County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.