Groundwork

Real estate · County · Georgia

Real estate agents and brokers in Franklin County, GA

How Franklin County, GA compares with other counties and the U.S. for real estate agents and brokers: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #1,349 of 2,176 scored counties
#61 of 97 scored counties in Georgia

Listings
27
2 chain locations (7%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$119.9M
On rent and homeowner costs · $13,336 a household
Housing spending per listing (U.S. = 100)
81
19% below the U.S.
Listings per 10k households
30.0
2% below the U.S.
Population, 2025
25,948
+10.5% since 2020

See the real estate agents and brokers around any address in Franklin County

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 27 real estate agents and brokers in Franklin County. 2 of them (7%) are chain locations, against 4% across the U.S. That comes to 30.0 for every 10,000 households, 2% below the U.S. rate of 30.6.

At $13,336 per household (20% below the U.S. average), households in Franklin County spend about $119.9M a year on rent and homeowner costs. Housing spending per office is 19% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.

The official count of businesses with payroll classed as offices of real estate agents and brokers in Franklin County was 5 in 2023. That is one for every 1,799 households, against one for every 788 across the U.S.

Between 2020 and 2025, the population of Franklin County grew 10.5%, faster than the U.S. (+3.1%). For real estate agents and brokers, Franklin County has a Groundwork market score of 45 (lower middle): #1,349 of 2,176 scored counties and #61 of 97 scored counties in Georgia.

How Franklin County compares

The same measures for Georgia and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Franklin County, GA compared with Georgia and the U.S.
MeasureFranklin CountyGeorgiaU.S.
Listings per 10k households30.031.530.6
Housing spending per listing (U.S. = 100)8190100
Households per official establishment1,799654788
Official establishment growth, 2019–2023n/a+21.6%+20.1%
Population growth, 2020–2025+10.5%+5.3%+3.1%
Spending per household on rent and homeowner costs$13,336$15,525$16,661
Median household income$53,046$77,353$80,734
Groundwork market score4537

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5
Employees, 2023
10
Annual payroll, 2023
$231K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
272 chain locations
Listings at the U.S. rate for this spending
22The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of real estate agents and brokers in Franklin County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Franklin County

Population, 2025 estimate
25,948+10.5% since 2020
Households
8,994
Median age
40.0
Homes lived in by their owners
77%
Vehicles per household
2.1
Land area
262 sq. mi.
People per square mile
93
Median household income
$53,046+24.9% vs. 2015–2019, before inflation
Average household income
$74,204
Median home value
$179,000
Jobs located here
8,199
Daytime population
21,341Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Franklin County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Real estate agents and brokers across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for real estate agents and brokers, numbered among those based in Georgia, with Franklin County marked.

Top counties in Georgia

Counties in Georgia ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Peach County, GA8387.5356+6.5%#11 of 2,176
2Lamar County, GA8379.8274+12.9%#13 of 2,176
3Haralson County, GA8086.8397+10.0%#21 of 2,176
4Walker County, GA79238.7291+3.7%#40 of 2,176
5Jones County, GA7898.3326+2.8%#50 of 2,176
6Madison County, GA7698.0319+8.8%#67 of 2,176
7Lee County, GA731310.6270+2.9%#125 of 2,176
8Paulding County, GA738313.8220+12.7%#133 of 2,176
9Polk County, GA732012.6200+6.0%#135 of 2,176
10Newton County, GA736114.8185+11.2%#138 of 2,176
61Franklin County, GA452730.081+10.5%#1,349 of 2,176

Other business types in Franklin County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in Franklin County, GA?

There are 27 real estate agents and brokers on map listings in Franklin County as of September 2026. 2 of them (7%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 5 businesses with payroll classed as offices of real estate agents and brokers in 2023.

How much do households in Franklin County, GA spend on rent and homeowner costs?

About $119.9M a year, or $13,336 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). For the 27 real estate agents and brokers on map listings, housing spending per office is 19% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 8,994 households in Franklin County and national spending patterns by income.

How does Franklin County, GA compare with the U.S. for real estate agents and brokers?

Franklin County has 30.0 real estate agents and brokers per 10,000 households, 2% below the U.S. rate of 30.6. The index of housing spending per office is 81, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, Franklin County would have about 22, against 27 on map listings. There is one business with payroll in the industry for every 1,799 households, against one for every 788 across the U.S.

How fast is Franklin County, GA growing?

Population estimates put Franklin County at 25,948 people in 2025, up 10.5% since 2020, faster than the U.S. (+3.1%). It has 8,994 households. The median household income in Franklin County is $53,046 a year, 34% below the U.S. median of $80,734. That rose 24.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Franklin County scores 45 for real estate agents and brokers (lower middle), #1,349 of 2,176 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Franklin County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in Franklin County

Screening a site or an acquisition in Franklin County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.