Groundwork

Pets · Small-town market · Indiana

Pet stores in the Auburn, IN area

How the Auburn, IN area compares with other small-town markets and the U.S. for pet stores: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 55 out of 100: Upper middle

Ranked #88 of 220 scored small-town markets
#3 of 8 scored small-town markets based in Indiana

Listings
5
2 chain locations (40%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$13.7M
On pets · $801 a household
Spending per listing
$2.7M
39% below the U.S.
Listings per 10k households
2.9
45% above the U.S.
Population, 2025
44,535
+2.9% since 2020

See the pet stores around any address in the Auburn area

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Auburn area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $801 per household (12% below the U.S. average), households in the Auburn area spend about $13.7M a year on pets. That works out to $2.7M per store, 39% below the U.S. figure of $4.5M. The spending figure covers all pets, not only pet stores.

There are 5 pet stores on map listings in the Auburn area as of September 2026. Chain locations make up 40% of them, against 38% across the U.S. That comes to 2.9 for every 10,000 households, 45% above the U.S. rate of 2.0.

Official counts don’t publish a figure for pet and pet supplies stores in the Auburn area, since they leave out counts under 3.

Between 2020 and 2025, the population of the Auburn area grew 2.9%, in step with the U.S. (+3.1%). The Auburn area scores 55 (upper middle) on the Groundwork market score for pet stores, ranking #88 of 220 scored small-town markets and #3 of 8 scored small-town markets based in Indiana.

How the Auburn area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in Auburn, IN area compared with Indiana and the U.S.
MeasureAuburn areaIndianaU.S.
Listings per 10k households2.91.92.0
Spending per listing$2.7M$4.4M$4.5M
Households per official establishmentn/a15,08913,024
Official establishment growth, 2019–2023n/a−2.2%−1.6%
Population growth, 2020–2025+2.9%+2.7%+3.1%
Spending per household on pets$801$825$909
Median household income$74,331$71,957$80,734
Groundwork market score5551

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
52 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet and pet supplies stores in the Auburn area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Auburn area

Population, 2025 estimate
44,535+2.9% since 2020
Households
17,096
Median age
39.9
Homes lived in by their owners
82%
Vehicles per household
2.1
Land area
363 sq. mi.
People per square mile
121
Median household income
$74,331+31.7% vs. 2015–2019, before inflation
Average household income
$88,977
Median home value
$194,100
Jobs located here
21,740
Daytime population
43,616Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Auburn area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of the Auburn area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet stores across Indiana

Every Indiana market ranked →

The highest-scoring small-town markets in Indiana for pet stores, numbered among those based in Indiana, with the Auburn area marked.

Top small-town markets in Indiana

Small-town markets in Indiana ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Jasper, IN6052.8$3M+0.9%#61 of 220
2Warsaw, IN5792.8$2.9M+0.9%#77 of 220
3Auburn, IN5552.9$2.7M+2.9%#88 of 220
4Kendallville, IN5252.8$2.9M+1.0%#99 of 220
5Richmond, IN5151.9$3.8M−0.5%#103 of 220
6Seymour, IN4563.3$2.4M+1.9%#128 of 220
7Bedford, IN4163.1$2.4M+1.2%#153 of 220
8Greensburg, IN3454.7$1.7M+0.4%#177 of 220

Other business types in the Auburn area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet stores are in the Auburn, IN area?

As of September 2026, map listings count 5 pet stores in the Auburn area. 2 of them (40%) are chain locations. The listings count pet stores. No official count is published for pet and pet supplies stores in the Auburn area: counts under 3 are left out.

How much do households in the Auburn, IN area spend on pets?

About $13.7M a year, or $801 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 5 pet stores on map listings, it comes to $2.7M per store. That spending covers all pets, which pet stores share with other businesses in the trade. It is estimated from the incomes of the 17,096 households in the Auburn area and national spending patterns by income.

How does the Auburn, IN area compare with the U.S. for pet stores?

The Auburn area has 2.9 pet stores per 10,000 households, 45% above the U.S. rate of 2.0. Spending per store is $2.7M, 39% below the U.S. figure of $4.5M. At the U.S. ratio of pet stores to household spending, the Auburn area would have about 3, against 5 on map listings.

How fast is the Auburn, IN area growing?

Population estimates put the Auburn area at 44,535 people in 2025, up 2.9% since 2020, in step with the U.S. (+3.1%). It has 17,096 households. The median household income in the Auburn area is $74,331 a year, 8% below the U.S. median of $80,734. That rose 31.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Auburn area scores 55 for pet stores (upper middle), #88 of 220 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Auburn area. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in the Auburn area

Screening a site or an acquisition in the Auburn area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Auburn area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.