Pets · County · Kansas
Pet businesses in Rooks County, KS
Competitor counts, household spending and official business counts for pet businesses in Rooks County, KS, set against other counties and the U.S.
Groundwork market score
Not scored
Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
- Listings
- 4
- 0 chain locations (0%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $1.6M
- On pets · $729 a household
- Spending per listing
- $389K
- 56% below the U.S.
- Listings per 10k households
- 18.7
- 80% above the U.S.
- Population, 2025
- 4,646
- −4.9% since 2020
See the pet businesses around any address in Rooks County
The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rooks County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Rooks County spend about $1.6M a year on pets, or $729 per household, 20% below the U.S. average. That works out to $389K per business, 56% below the U.S. figure of $878K.
There are 4 pet businesses on map listings in Rooks County as of September 2026. That comes to 18.7 for every 10,000 households, 80% above the U.S. rate of 10.4.
Official counts show 3 businesses with payroll classed as pet care, veterinarians and pet stores in Rooks County in 2023. That is one for every 712 households, against one for every 1,852 across the U.S. Official counts list 4 one-person businesses without payroll.
Between 2020 and 2025, the population of Rooks County declined 4.9%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.
How Rooks County compares
The same measures for Kansas and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Rooks County | Kansas | U.S. |
|---|---|---|---|
| Listings per 10k households | 18.7 | 12.0 | 10.4 |
| Spending per listing | $389K | $710K | $878K |
| Households per official establishment | 712 | 1,498 | 1,852 |
| Official establishment growth, 2019–2023 | n/a | +8.7% | +11.4% |
| Population growth, 2020–2025 | −4.9% | +1.3% | +3.1% |
| Spending per household on pets | $729 | $851 | $909 |
| Median household income | $62,500 | $74,275 | $80,734 |
| Groundwork market score | Not scored | 28 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3
- Employees, 2023
- 28
- Annual payroll, 2023
- $819K
- One-person businesses, 2023
- 4Businesses with no payroll
- Map listings, September 2026
- 40 chain locations
- Listings at the U.S. rate for this spending
- 2The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Rooks County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Rooks County
- Population, 2025 estimate
- 4,646−4.9% since 2020
- Households
- 2,136
- Median age
- 45.1
- Homes lived in by their owners
- 74%
- Vehicles per household
- 2.3
- Land area
- 891 sq. mi.
- People per square mile
- 5
- Median household income
- $62,500
- Average household income
- $77,532
- Median home value
- $89,000
- Jobs located here
- 1,701
- Daytime population
- 4,239Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Rooks County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.
Or open the report at the center of Rooks County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet businesses across Kansas
Every Kansas market ranked →The highest-scoring counties in Kansas for pet businesses, numbered among those based in Kansas, with Rooks County marked.
Top counties in Kansas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Wyandotte County, KS | 73 | 33 | 5.4 | $1.4M | +1.0% | #186 of 2,200 |
| 2Jefferson County, KS | 72 | 5 | 6.7 | $1.3M | −0.2% | #212 of 2,200 |
| 3Miami County, KS | 66 | 17 | 12.4 | $748K | +5.9% | #448 of 2,200 |
| 4Ford County, KS | 65 | 11 | 9.3 | $857K | −0.6% | #475 of 2,200 |
| 5Sumner County, KS | 63 | 6 | 6.7 | $1.2M | −0.1% | #532 of 2,200 |
| 6Johnson County, KS | 63 | 313 | 12.5 | $865K | +4.2% | #544 of 2,200 |
| 7Finney County, KS | 63 | 13 | 9.8 | $837K | −2.1% | #550 of 2,200 |
| 8Leavenworth County, KS | 58 | 35 | 11.6 | $803K | +3.2% | #728 of 2,200 |
| 9Ellis County, KS | 57 | 12 | 9.8 | $774K | +0.4% | #774 of 2,200 |
| 10Douglas County, KS | 53 | 52 | 10.3 | $818K | +1.8% | #940 of 2,200 |
| Rooks County, KS | Not scored | 4 | 18.7 | $389K | −4.9% |
Other business types in Rooks County
None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses
- Veterinarians
- Pet grooming and boarding
- Pet stores
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet businesses are in Rooks County, KS?
As of September 2026, map listings count 4 pet businesses in Rooks County. The listings count vets, groomers, boarding and pet stores. Official counts show 3 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts also show 4 one-person businesses without payroll.
How much do households in Rooks County, KS spend on pets?
About $1.6M a year, or $729 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 4 pet businesses on map listings, it comes to $389K per business. It is estimated from the incomes of the 2,136 households in Rooks County and national spending patterns by income.
How does Rooks County, KS compare with the U.S. for pet businesses?
Rooks County has 18.7 pet businesses per 10,000 households, 80% above the U.S. rate of 10.4. Spending per business is $389K, 56% below the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, Rooks County would have about 2, against 4 on map listings. There is one business with payroll in the industry for every 712 households, against one for every 1,852 across the U.S.
How fast is Rooks County, KS growing?
Population estimates put Rooks County at 4,646 people in 2025, down 4.9% since 2020, against +3.1% for the U.S. It has 2,136 households. Median household income in Rooks County is $62,500, 23% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Rooks County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet businesses · All 56 business types in Rooks County
Screening a site or an acquisition in Rooks County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Rooks County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.