Groundwork

County profile · Kansas

Sherman County, KS market data

How Sherman County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
5,763
−2.4% since 2020
Households
2,449
Median household income
$61,750
Median home value
$136,700
Jobs located here
2,299
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Sherman County by name and distance, and the households and spending within reach. Or open the report at the center of Sherman County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Sherman County has an estimated 5,763 people and 2,449 households. Between 2020 and 2025, the population of Sherman County declined 2.4%, against +3.1% for the U.S. Median household income in Sherman County is $61,750, 24% below the U.S. median of $80,734.

Relative to the U.S., household spending in Sherman County runs highest on vehicle maintenance and repairs (an index of 146, where 100 is the U.S. average) and lowest on child care and other personal services (63).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

Against the U.S., map listings per household run highest for insurance agencies (2.6 times the U.S. rate) and lowest for medical and dental practices (28% below the U.S. rate).

All 56 business types in Sherman County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Sherman County, KS, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes37151.1$239K6418
Sit-down restaurants1977.6$464K708
Auto repair and car care1561.2$228K856
Doctors, dentists and clinics1561.2$218K1433
Grocery and convenience stores1144.9$1.3M38Under 3
Real estate1144.9Index only693
Real estate agents and brokers1144.9Index only553
Salons, barbers and spas1144.9$207K973
Insurance agencies1040.8$530K4212
Gas stations936.7$964K404
Convenience stores832.7$1.8M22Under 3
Hair salons832.7$285K663
Clothing, shoes and laundry728.6$655K74Under 3
Auto repair shops624.5$570K1283
Fast food and sandwich shops624.5$1.5M489
Gyms, studios and classes624.5$328K50Under 3
Home repair trades624.5$1.1M44Under 3
Clothing and shoe stores520.4$917K72Under 3
Martial arts and dance studios520.4$394K20Under 3
Chiropractors416.3$819K34Under 3
Coffee shops and cafes416.3$2.2M60Under 3
Bakeries and dessert shops312.2$2.9M71Under 3
Car washes and detailing312.2$1.1M45Under 3
Pizza312.2$2.9M589
Roofing and gutters312.2$2.1M25Under 3
Tire shops312.2$1.1M46Under 3
Barbershops28.2$1.1MToo fewUnder 3
Dentists and orthodontists28.2$1.6MToo few3
Funeral homes28.2$192KToo fewUnder 3
Grocery stores28.2$7.1MToo fewUnder 3
HVAC and plumbing28.2$3.2MToo fewUnder 3
Laundromats28.2$2.3MToo fewUnder 3
Optometrists and eye care28.2$1.6MToo fewUnder 3
Pet businesses28.2$951KToo fewUnder 3
Primary care and pediatrics28.2$1.6MToo fewUnder 3
Child care and preschools14.1$892KToo fewUnder 3
Electricians14.1$6.4MToo fewUnder 3
Gyms14.1$2MToo fewUnder 3
Landscaping and lawn care14.1$2.9MToo fewUnder 3
Lawn, cleaning and pest control14.1$2.9MToo fewUnder 3
Nail salons14.1$2.3MToo fewUnder 3
Pet grooming and boarding14.1$1.9MToo fewUnder 3
Pet stores14.1$1.9MToo fewUnder 3
Collision repair and body shops00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
House cleaning00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Spas and skin care00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Veterinarians00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Sherman County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Sherman County, KS by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$3.4M$1,396146
Gasoline and other fuels$8.7M$3,543137
Food away from home$8.8M$3,60489
Groceries$14.2M$5,78091
Personal care products and services$2.3M$93193
Child care and other personal services$892K$36463
Memberships, classes and admissions$2M$80482
Medical and dental services$3.3M$1,338104
Pets$1.9M$77685
Clothing, shoes and related services$4.6M$1,87191
Vehicle insurance$5.3M$2,165111
Home repairs, maintenance and insurance$6.4M$2,61887
Lawn care, cleaning and other household services$2.9M$1,18184
Rent and homeowner costs$32.8M$13,40180

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Sherman County

Population, 2025 estimate
5,763−2.4% since 2020
Households
2,449
Median age
41.1
Homes lived in by their owners
66%
Vehicles per household
2.5
Land area
1,056 sq. mi.
People per square mile
6
Median household income
$61,750
Average household income
$86,958
Median home value
$136,700
Jobs located here
2,299
Daytime population
5,493Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Sherman County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Sherman County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Sherman County, KS growing?

Population estimates put Sherman County at 5,763 people in 2025, down 2.4% since 2020, against +3.1% for the U.S. It has 2,449 households.

How much do households in Sherman County, KS spend?

Households in Sherman County spend about $32.8M a year on rent and homeowner costs, $14.2M on groceries and $8.8M on food away from home. Set against the U.S., households in Sherman County spend the most on vehicle maintenance and repairs (an index of 146, where 100 is the U.S. average) and the least on child care and other personal services (63).

Which business types have the highest market scores in Sherman County, KS?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Sherman County, KS compare with the U.S.?

The median household income in Sherman County is $61,750 a year, 24% below the U.S. median of $80,734. The population fell 2.4% from 2020 to 2025, against +3.1% for the U.S. The median home value is $136,700, against $332,700 for the U.S. For its number of households, Sherman County has the most map listings, relative to the U.S., for insurance agencies (2.6 times the U.S. rate) and the fewest for medical and dental practices (28% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Sherman County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Kansas · Every U.S. market · How we measure

Screening a site or an acquisition in Sherman County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Sherman County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.