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County profile · Kansas

Pratt County, KS market data

Population, household spending and competition for 56 business types in Pratt County, each scored against other counties.

Population, 2025
9,117
−0.2% since 2020
Households
3,468
Median household income
$66,022
Median home value
$114,600
Jobs located here
4,456
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Pratt County by name and distance, and the households and spending within reach. Or open the report at the center of Pratt County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 9,117 people live in Pratt County, in 3,468 households. Between 2020 and 2025, the population of Pratt County declined 0.2%, against +3.1% for the U.S. The median household income in Pratt County is $66,022 a year, 18% below the U.S. median of $80,734.

Set against the U.S., households in Pratt County spend the most on vehicle maintenance and repairs (an index of 114, where 100 is the U.S. average) and the least on child care and other personal services (57).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

For its number of households, Pratt County has the most map listings, relative to the U.S., for home repair companies (2.3 times the U.S. rate) and the fewest for medical and dental practices (2% above the U.S. rate).

All 56 business types in Pratt County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Pratt County, KS, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes42121.1$284K7724
Doctors, dentists and clinics3086.5$147K969
Auto repair and car care2469.2$158K5915
Sit-down restaurants2366.3$519K7810
Salons, barbers and spas1851.9$172K814
Real estate1749.0Index only617
Real estate agents and brokers1440.4Index only594
Auto repair shops1337.5$292K668
Clothing, shoes and laundry1131.7$558K633
Hair salons1131.7$281K654
Insurance agencies1131.7$539K4310
Home repair trades1028.8$849K358
Clothing and shoe stores926.0$682K543
Grocery and convenience stores926.0$2.2M64Under 3
Chiropractors720.2$629K26Under 3
Fast food and sandwich shops720.2$1.7M5611
Pet businesses720.2$368K424
Bakeries and dessert shops617.3$2M483
Pizza617.3$2M3911
Coffee shops and cafes514.4$2.4M653
Dentists and orthodontists514.4$880K893
Gas stations514.4$2M826
Veterinarians514.4$515K194
Car washes and detailing411.5$948K383
Child care and preschools411.5$285K28Under 3
Electricians411.5$2.1M18Under 3
Primary care and pediatrics411.5$1.1M626
Spas and skin care411.5$772K88Under 3
Collision repair and body shops38.7$1.3M41Under 3
Convenience stores38.7$6.5M83Under 3
Grocery stores38.7$6.5M70Under 3
HVAC and plumbing38.7$2.8M595
Property management38.7Index only27Under 3
Roofing and gutters38.7$2.8M333
Barbershops25.8$1.5MToo fewUnder 3
Gyms, studios and classes25.8$1.2MToo fewUnder 3
Lawn, cleaning and pest control25.8$1.9MToo few6
Pet grooming and boarding25.8$1.3MToo fewUnder 3
Funeral homes12.9$612KToo fewUnder 3
Gyms12.9$2.5MToo fewUnder 3
House cleaning12.9$3.9MToo fewUnder 3
Landscaping and lawn care12.9$3.9MToo few6
Laundromats12.9$6.1MToo fewUnder 3
Martial arts and dance studios12.9$2.5MToo fewUnder 3
Nail salons12.9$3.1MToo fewUnder 3
Optometrists and eye care12.9$4.4MToo fewUnder 3
Tire shops12.9$3.8MToo fewUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet stores00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Pratt County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Pratt County, KS by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$3.8M$1,093114
Gasoline and other fuels$9.8M$2,817109
Food away from home$11.9M$3,44485
Groceries$19.6M$5,66590
Personal care products and services$3.1M$89189
Child care and other personal services$1.1M$32957
Memberships, classes and admissions$2.5M$71573
Medical and dental services$4.4M$1,26998
Pets$2.6M$74282
Clothing, shoes and related services$6.1M$1,76986
Vehicle insurance$5.9M$1,71087
Home repairs, maintenance and insurance$8.5M$2,44781
Lawn care, cleaning and other household services$3.9M$1,11479
Rent and homeowner costs$44.8M$12,93178

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Pratt County

Population, 2025 estimate
9,117−0.2% since 2020
Households
3,468
Median age
37.1
Homes lived in by their owners
73%
Vehicles per household
1.9
Land area
735 sq. mi.
People per square mile
12
Median household income
$66,022
Average household income
$80,523
Median home value
$114,600
Jobs located here
4,456
Daytime population
9,129Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Pratt County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Pratt County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Pratt County, KS growing?

Population estimates put Pratt County at 9,117 people in 2025, down 0.2% since 2020, against +3.1% for the U.S. It has 3,468 households.

How much do households in Pratt County, KS spend?

Households in Pratt County spend about $44.8M a year on rent and homeowner costs, $19.6M on groceries and $11.9M on food away from home. Relative to the U.S., household spending in Pratt County runs highest on vehicle maintenance and repairs (an index of 114, where 100 is the U.S. average) and lowest on child care and other personal services (57).

Which business types have the highest market scores in Pratt County, KS?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Pratt County, KS compare with the U.S.?

Median household income in Pratt County is $66,022, 18% below the U.S. median of $80,734. The population fell 0.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $114,600, against $332,700 for the U.S. Against the U.S., map listings per household run highest for home repair companies (2.3 times the U.S. rate) and lowest for medical and dental practices (2% above the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Pratt County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Kansas · Every U.S. market · How we measure

Screening a site or an acquisition in Pratt County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Pratt County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.